Leadership Overview
Bagel Brands has 5 executives leading key functions including strategy, finance, operations, information technology, and marketing.
Driven by a commitment to brand excellence, Bagel Brands operates as the owner, franchisor, and licensor for iconic bagel establishments, shaping the breakfast and lunch market through diverse culinary offerings and strategic brand management.
Driven by a commitment to brand excellence, Bagel Brands operates as the owner, franchisor, and licensor for iconic bagel establishments, shaping the breakfast and lunch market through diverse culinary offerings and strategic brand management.
Leadership Roles at Bagel Brands
Jessica DePetro - President & Chief Executive Officer
Jessica DePetro, the President & Chief Executive Officer at Bagel Brands, directs the overarching corporate strategy and operational execution across all brand portfolios. DePetro guides the company's vision, ensuring alignment with market demands and long-term growth objectives for Einstein Bros. Bagels, Noah's New York Bagels, Bruegger's Bagels, and Manhattan Bagel. This leadership role involves fostering innovation in product development and customer experience, crucial for maintaining competitive advantage in the fast-casual dining sector. By overseeing strategic partnerships and franchise relations, Jessica DePetro ensures consistent brand standards and expansion opportunities. The President & Chief Executive Officer's focus remains on driving profitability and enhancing shareholder value through disciplined execution and forward-thinking leadership, directly impacting the company's market position and operational scale across the United States.
William Evans - Chief Financial Officer
William Evans, the Chief Financial Officer at Bagel Brands, manages all financial operations and fiscal strategy for the company's diverse brand portfolio. Evans oversees budgeting, forecasting, and financial reporting, ensuring robust fiscal health for Einstein Bros. Bagels, Noah's New York Bagels, Bruegger's Bagels, and Manhattan Bagel. This critical position involves optimizing capital allocation and managing investment strategies to support brand growth and operational efficiency. By directing treasury functions and risk management, William Evans safeguards the company's assets and financial stability. The Chief Financial Officer's responsibilities extend to evaluating new business opportunities and ensuring compliance with financial regulations, directly contributing to the company's sustained profitability and market expansion across North America. William Evans's financial acumen is pivotal for strategic decision-making.

Adam Modzel - Chief Operating Officer
Adam Modzel, the Chief Operating Officer at Bagel Brands, directs the day-to-day operational execution and performance across all franchised and company-owned locations. Modzel oversees supply chain management, restaurant operations, and quality control for Einstein Bros. Bagels, Noah's New York Bagels, Bruegger's Bagels, and Manhattan Bagel. This role is essential for ensuring seamless service delivery and maintaining high operational standards nationwide. By optimizing operational workflows and implementing best practices, Adam Modzel drives efficiency and cost-effectiveness throughout the organization. The Chief Operating Officer's purview includes franchise support and site selection, crucial for expanding the company's footprint. Adam Modzel's leadership ensures consistent brand experience and operational excellence, directly impacting customer satisfaction and revenue generation across the United States.
Markus Lonnquist - Chief Information Officer
Markus Lonnquist, the Chief Information Officer at Bagel Brands, leads the strategic development and implementation of all technology initiatives across the company's brands. Lonnquist oversees the IT infrastructure, cybersecurity, and digital transformation efforts for Einstein Bros. Bagels, Noah's New York Bagels, Bruegger's Bagels, and Manhattan Bagel. This position is vital for enhancing operational capabilities and customer engagement through innovative technology solutions. By managing data analytics and system integration, Markus Lonnquist ensures efficient information flow and supports data-driven decision-making. The Chief Information Officer's responsibilities include safeguarding digital assets and driving technological advancements that support business growth and scalability. Markus Lonnquist's expertise is critical for modernizing operations and maintaining a competitive edge in the digital landscape.
Jessica Serrano - Chief Marketing Officer
Jessica Serrano, the Chief Marketing Officer at Bagel Brands, shapes and executes comprehensive marketing strategies to enhance brand visibility and customer loyalty. Serrano directs all brand marketing initiatives, advertising campaigns, and digital presence for Einstein Bros. Bagels, Noah's New York Bagels, Bruegger's Bagels, and Manhattan Bagel. This role is fundamental to driving consumer demand and market penetration across diverse demographics. By overseeing market research and product positioning, Jessica Serrano ensures brands resonate with target audiences and maintain a strong competitive stance. The Chief Marketing Officer's focus includes developing innovative promotional activities and managing brand communications to foster sustained growth. Jessica Serrano's strategic marketing leadership directly influences revenue streams and brand equity across the company's extensive network.

Explore Leadership Teams in Holding Companies & Conglomerates
Post Holdings, Inc. is a consumer packaged goods holding company headquartered in St. Louis, Missouri, that manages a diverse portfolio of food businesses. Operating with a focus on cash flow, growth, and portfolio optimization, Post spans categories including ready-to-eat cereals, refrigerated foods, foodservice, food ingredients, pet food, and private brand products.
Company Leadership
MW
JC
CS
Sistema JSFC is a holding company headquartered in Moscow, Russia. Sistema is a large private investor involved in various sectors including telecommunications, retail, timber processing, agriculture, high technology, banking, real estate, healthcare, and hospitality.
Company Leadership RA

Founded in 1985 and headquartered in Or Yehuda, Israel, Formula Systems operates mainly in the area of information technology.
Company Leadership GB
MS
AB
Sapura Group is a Malaysian diversified conglomerate headquartered in Seri Kembangan, Selangor. Founded in 1975, the group operates across multiple sectors including oil and gas services, secured technologies, industrial manufacturing, aviation, and property development. Sapura is a publicly listed entity on Bursa Malaysia and serves clients across defense, public safety, and commercial domains through its various subsidiaries.
Company Leadership AS
HC
AA
FM