Avolta Executive and Leadership Team

Freda Cheung, the President & Chief Executive Officer (Asia Pacific) at Avolta, directs the company's strategic vision and operational execution across the dynamic Asia Pacific region. This leadership role involves driving market penetration and revenue growth through the expansion of Avolta's convenience and travel retail footprint. Cheung oversees all aspects of retail network management, ensuring seamless integration of physical store operations with digital customer engagement strategies. The focus remains on enhancing consumer convenience and product diversity within Avolta's extensive retail environments. Freda Cheung's mandate includes fostering strong relationships with airport authorities, transportation hubs, and commercial center partners to secure prime retail locations and optimize store performance. This executive is responsible for adapting global retail strategies to meet the specific demands and preferences of consumers across various Asian markets, thereby solidifying Avolta's market leadership. The strategic direction set by Cheung ensures alignment with the company's overarching mission to provide exceptional retail experiences.

Juan Rouvier Garay, the Chief Financial Officer, At Dufry (Brazil) at Avolta, manages the financial health and strategic fiscal planning for Avolta's operations within Brazil. This critical role involves overseeing all financial activities, including budgeting, forecasting, and financial reporting, to ensure robust economic performance. Rouvier Garay is instrumental in developing and implementing financial strategies that support Avolta's growth objectives and operational efficiency in the Brazilian market. The executive directs capital allocation, manages financial risks, and ensures compliance with local and international financial regulations. Juan Rouvier Garay's responsibilities extend to optimizing profitability across Avolta's retail networks in Brazil, leveraging financial insights to drive business decisions. This leadership position requires close collaboration with regional and global finance teams to maintain financial integrity and support the company's expansion initiatives. The financial guidance provided by Rouvier Garay is essential for sustaining Avolta's competitive edge.

Luis Otaola, the Chief Financial Officer, LATAM Region at Avolta, oversees the financial strategy and management for all Avolta operations across the Latin America region. This executive role involves directing financial planning, analysis, and reporting to ensure the fiscal health and profitability of the company's extensive retail networks throughout LATAM. Otaola is responsible for developing and executing financial policies that support sustainable growth and operational efficiency across diverse markets. The executive manages capital investments, optimizes financial resources, and ensures adherence to regional financial regulations. Luis Otaola's financial acumen is vital for navigating the complexities of the LATAM market, driving revenue growth, and enhancing shareholder value. This leadership function is integral to Avolta's strategic expansion and market positioning within Latin America, ensuring financial stability and performance.

Samuel Wong, the Deputy Chief Operating Officer (Asia Pacific) at Avolta, supports the strategic operational leadership across the Asia Pacific region. This role focuses on enhancing the efficiency and effectiveness of Avolta's extensive retail networks within airports, transportation hubs, and commercial centers. Wong collaborates closely with the Chief Operating Officer to implement operational improvements, streamline supply chain logistics, and ensure consistent service delivery. The executive's responsibilities include optimizing store layouts, managing inventory, and driving operational excellence to meet consumer demands for convenience and product variety. Samuel Wong plays a key part in adapting global operational standards to the unique market conditions of the Asia Pacific, ensuring Avolta's retail presence thrives. This leadership function is vital for maintaining high standards of customer experience and operational performance across diverse geographic locations. Wong's efforts contribute directly to Avolta's mission of providing seamless shopping experiences.

Oscar Pedrosa, the Chief Operating Officer Dufry Puerto Rico at Avolta, directs all operational facets of Avolta's retail presence in Puerto Rico. This leadership position involves managing the day-to-day operations of convenience stores and travel retail outlets, ensuring optimal performance and customer satisfaction. Pedrosa oversees the implementation of Avolta's retail strategies, focusing on enhancing the consumer shopping experience through efficient store management and product availability. The executive is responsible for driving operational efficiency, managing staff, and ensuring compliance with all regulatory requirements within Puerto Rico. Oscar Pedrosa's role is crucial in adapting Avolta's global operational model to the specific market dynamics of the region, thereby strengthening the company's foothold. This executive's leadership ensures that Avolta's commitment to convenience and diverse product offerings is consistently met for customers in Puerto Rico.

Andre Monroy, the Chief Information Officer (Brazil) & Manager, Country Information Technology at Avolta, leads the technological infrastructure and digital strategy for Avolta's operations in Brazil. This role encompasses the development and implementation of IT solutions that support the company's retail operations, enhance customer engagement through mobile applications, and drive operational efficiency. Monroy oversees all aspects of information technology, ensuring the security, reliability, and scalability of Avolta's digital platforms. The executive is responsible for aligning technology initiatives with business objectives, facilitating innovation in retail technology. Andre Monroy's leadership ensures that Avolta leverages cutting-edge digital solutions to provide convenient and engaging shopping experiences for consumers in Brazil. This position is critical for maintaining Avolta's competitive advantage in the evolving retail landscape through robust technological support.