Australian Breastfeeding Association Executive and Leadership Team

Julia Moore, the WA Branch President at Australian Breastfeeding Association, directs regional support initiatives within Western Australia. Overseeing local volunteer networks, Moore ensures the consistent delivery of breastfeeding education and counseling services tailored to the needs of mothers in the state. This leadership involves coordinating community outreach programs and maintaining strong relationships with local health authorities to amplify the ABA's mission. Moore's focus centers on enhancing accessibility to vital breastfeeding support, thereby strengthening the association's presence and impact across Western Australia. The role demands meticulous planning for local events and resource allocation to empower breastfeeding mothers effectively. Julia Moore drives the implementation of ABA's core values at a grassroots level, ensuring that mothers in Western Australia receive the highest standard of support.

Margaret Grove, the President at Australian Breastfeeding Association, guides the overarching strategic direction and operational framework of the organization. Grove's leadership ensures the continued efficacy of the ABA's mission to encourage and support breastfeeding mothers nationwide. This involves fostering collaborations with health authorities and specialists to maintain the association's reputation as an internationally recognized source of accurate breastfeeding management information. Grove oversees the development and implementation of policies that support the extensive network of trained volunteer breastfeeding counselors. The role requires a deep understanding of community needs and the ability to translate them into actionable organizational strategies. Margaret Grove champions initiatives that enhance the reach and impact of ABA's services, including its 24-hour helpline and extensive online resources, ensuring sustained growth and community engagement.

Cate Uhe, the President of the Australian Breastfeeding Association, spearheads the organization's strategic vision and operational excellence. Uhe directs the comprehensive support systems designed to empower mothers throughout their breastfeeding journeys, ensuring alignment with the ABA's core mission. This involves cultivating an environment where trained volunteers can effectively deliver essential services, from phone counseling to in-person support groups. Uhe's leadership extends to enhancing the association's community awareness initiatives, emphasizing the critical importance of human milk. By collaborating with health professionals and honorary advisers, Cate Uhe ensures the ABA remains a leading authority on breastfeeding management and research, both domestically and internationally. The role focuses on driving continuous improvement in service delivery and expanding the reach of educational programs to expectant parents and the wider community.

Charlotte Fielding, the Branch President at Australian Breastfeeding Association, manages and advances the association's objectives within a specific regional branch. Fielding directs the mobilization of local volunteer resources to deliver essential breastfeeding support and education services. This involves fostering a strong network of trained breastfeeding counselors who provide vital assistance to mothers in their community. Fielding's responsibilities include organizing local events, managing communication channels, and ensuring the consistent application of ABA's ethical standards and service protocols. The role emphasizes building community awareness regarding the benefits of breastfeeding and human milk. Charlotte Fielding works to enhance the accessibility and effectiveness of ABA's offerings, ensuring that mothers within the branch receive comprehensive and compassionate support, thereby reinforcing the association's national impact.