AssistRx Executive and Leadership Team

Bridget Wills, the Chief of Staff To the Chief Executive Officer at AssistRx, manages the strategic priorities and communication flow for the executive office. Coordinating high-level projects, the Chief of Staff To the Chief Executive Officer ensures that the leadership team remains focused on critical business objectives. This role involves facilitating cross-departmental collaboration and preparing the executive team for board meetings and industry engagements. By streamlining internal processes and managing the executive agenda, Bridget Wills directly enhances the productivity of the senior leadership group. Wills acts as a liaison between the executive office and other departments, ensuring that corporate initiatives are executed effectively across the organization. Through meticulous planning and project management, the Chief of Staff To the Chief Executive Officer supports the implementation of the company mission. This position requires a deep understanding of the business model to effectively prioritize tasks and drive organizational alignment.

Jeff Gruener, the Chief Financial Officer at AssistRx, directs all fiscal planning and capital allocation strategies. Managing the financial health of the organization, the Chief Financial Officer oversees budgeting, forecasting, and long-term investment initiatives to support the expansion of patient support software. This leadership role requires constant collaboration with the executive team to ensure fiscal discipline while scaling operations across North American markets. By optimizing revenue cycles and managing corporate expenditures, Jeff Gruener directly impacts the ability of the company to invest in new healthcare technologies. Gruener maintains rigorous oversight of financial reporting standards, ensuring transparency for stakeholders and investors. Through precise financial modeling, the Chief Financial Officer secures the necessary resources to maintain the competitive position of the firm within the specialty pharmacy software sector, ultimately driving sustainable growth and operational stability for the entire organization.

Francis Barker, the Chief Financial Officer & Board Member at AssistRx, governs corporate strategy and long-term financial oversight. Serving on the board, the Chief Financial Officer & Board Member aligns fiscal policy with the broader vision of the company to ensure sustainable market impact. This role involves evaluating strategic partnerships and potential acquisitions that expand the reach of patient support services. By providing high-level financial guidance, Francis Barker supports the board in making informed decisions regarding capital structure and risk management. Barker works closely with other executives to ensure that financial objectives remain synchronized with the operational goals of the firm. Through active participation in board-level discussions, the Chief Financial Officer & Board Member shapes the future direction of the organization. This leadership role emphasizes the importance of maintaining strong governance and financial integrity while pursuing aggressive growth targets within the healthcare software industry.

Nicholas Wilbar, the Chief Operating Officer at AssistRx, manages the daily execution of patient support services and internal business processes. Overseeing the delivery of software solutions, the Chief Operating Officer ensures that all operational workflows align with the mission of improving patient access to specialty medications. This role involves coordinating cross-functional teams to enhance service delivery efficiency and maintain high standards of performance across regional operations. By refining the operational infrastructure, Nicholas Wilbar directly supports the scalability of the platform, allowing the company to handle increased demand from healthcare providers. Wilbar monitors key performance indicators to identify bottlenecks and implements strategic improvements to streamline the patient journey. Through consistent focus on operational excellence, the Chief Operating Officer facilitates seamless integration between technology platforms and clinical support services, ensuring that the organization meets its commitments to pharmaceutical partners and patients alike.

Adam Dresen, the Chief Technology Officer at AssistRx, architects the digital infrastructure and software platforms that power patient support solutions. Leading the engineering and development teams, the Chief Technology Officer drives the innovation roadmap for the proprietary software suite. This role involves integrating advanced data analytics and secure cloud systems to facilitate communication between healthcare stakeholders. By prioritizing cybersecurity and system reliability, Adam Dresen ensures that the technology stack remains robust and compliant with industry regulations. Dresen collaborates with product managers to translate market needs into scalable technical features, directly influencing the user experience for providers and patients. Through the implementation of cutting-edge software development practices, the Chief Technology Officer maintains the technological edge of the company. This leadership position focuses on building resilient systems that support the rapid deployment of new features, ultimately enhancing the overall efficacy of the patient access ecosystem.

Heather Cullen, the Chief People Officer at AssistRx, directs human capital strategy and organizational culture development. Overseeing talent acquisition, employee engagement, and professional development, the Chief People Officer ensures that the workforce possesses the skills necessary to support the growth of the company. This role involves designing programs that attract top talent in the healthcare technology sector and fostering an environment of innovation and accountability. By implementing performance management systems, Heather Cullen aligns individual contributions with the overarching goals of the firm. Cullen works with the leadership team to build a diverse and inclusive workplace that reflects the values of the organization. Through the development of comprehensive HR policies, the Chief People Officer supports the retention of key personnel and the overall health of the corporate culture. This leadership role is essential for maintaining the operational capacity of the company as it scales its patient support solutions.