ASPIRA Executive and Leadership Team

September, 2026

Leadership Overview

ASPIRA has 6 executives leading key functions including strategy, technology, operations, and organizational leadership.

Focused on connecting outdoor enthusiasts with nature, ASPIRA delivers advanced reservation and licensing technology to government agencies and private campground owners globally, driving efficiency and accessibility across the entire outdoor recreation sector.

Leadership Roles at ASPIRA

  • Chief Executive Officer - Steve Man
  • Founder & Chief Executive Officer & Chairman - Falwell Manzano
  • Chief Operating Officer - Chris O'Riordan
  • President - John Oliver
  • President - Evelyn Sanchez
  • Chief Technology Officer - Steve Wade
  • Steve Man - Chief Executive Officer

    Steve Man, the Chief Executive Officer at ASPIRA, directs the overarching strategic vision for reservation and licensing technology solutions. Overseeing the expansion of digital platforms, the Chief Executive Officer ensures that government park agencies and private campground owners maintain seamless connections with outdoor adventure seekers. This leadership role involves driving North American market growth while optimizing the software suite to meet evolving conservation needs. By aligning internal resources with external demand, Steve Man directly impacts the scalability of the company's reservation infrastructure. The Chief Executive Officer maintains rigorous standards for service delivery, ensuring that the technology remains the industry benchmark for outdoor recreation management. Through constant innovation and operational focus, Man secures the long-term viability of the platform, fostering deeper engagement between agencies and the public across diverse geographic landscapes.

    Falwell Manzano - Founder & Chief Executive Officer & Chairman

    Falwell Manzano, the Founder & Chief Executive Officer & Chairman at ASPIRA, architects the foundational mission and long-term governance of the organization. Managing the intersection of corporate strategy and board oversight, the Founder & Chief Executive Officer & Chairman drives the vision for comprehensive licensing and reservation systems. This role involves guiding the company through complex market shifts while maintaining a focus on conservation-based technology solutions. By fostering high-level partnerships with state and provincial agencies, Falwell Manzano ensures that the platform remains the primary tool for outdoor adventure management. The Founder & Chief Executive Officer & Chairman oversees the strategic direction of the entire enterprise, ensuring that every technological advancement aligns with the core objective of connecting people with nature. Manzano maintains a commitment to excellence, ensuring that the company continues to lead the industry in providing robust, scalable software for park management.

    Chris O'Riordan - Chief Operating Officer

    Chris O'Riordan, the Chief Operating Officer at ASPIRA, executes the daily operational strategies required to support reservation and licensing services for government and private clients. Overseeing internal processes and service delivery, the Chief Operating Officer ensures that the company's technology solutions function optimally for park agencies and campground owners. This leadership role involves managing the logistical aspects of the business, including customer support and service implementation across North American markets. By streamlining operational workflows, Chris O'Riordan directly impacts the company's ability to scale its reservation platform effectively. The Chief Operating Officer works closely with the technology and sales teams to ensure that service quality remains consistent during periods of rapid growth. Through meticulous oversight of operational performance, O'Riordan maintains the high standards necessary to support the complex needs of conservation agencies and outdoor adventure seekers worldwide.

    John Oliver - President

    John Oliver, the President at ASPIRA, directs the commercial growth and market expansion strategies for the company's reservation and licensing technology. Overseeing the sales and business development functions, the President ensures that government park agencies and private campground owners adopt the platform to manage their outdoor recreation assets. This leadership role involves driving revenue growth through strategic partnerships and market penetration across diverse geographic regions. By focusing on the needs of state and local government clients, John Oliver directly impacts the company's market position as a leader in conservation technology. The President collaborates with the executive team to refine the value proposition for outdoor adventure seekers, ensuring that the software remains essential for park management. Through the execution of targeted growth initiatives, Oliver secures the company's footprint in the competitive landscape of reservation and licensing services.

    Evelyn Sanchez - President

    Evelyn Sanchez, the President at ASPIRA, directs the strategic initiatives focused on client success and long-term relationship management for the company's reservation and licensing suite. Overseeing the account management and customer experience teams, the President ensures that government agencies and private campground owners receive maximum value from the technology. This leadership role involves fostering deep integration between the platform and the specific operational requirements of park and conservation agencies. By prioritizing client retention and satisfaction, Evelyn Sanchez directly impacts the stability and reputation of the company within the outdoor recreation sector. The President works to align service delivery with the evolving needs of outdoor adventure seekers, ensuring that the platform remains intuitive and effective. Through the management of key client portfolios, Sanchez drives the company's mission to provide superior service and support to all partners across the global outdoor recreation market.

    Steve Wade - Chief Technology Officer

    Steve Wade, the Chief Technology Officer at ASPIRA, directs the development and maintenance of the company's reservation and licensing software suite. Overseeing the engineering teams, the Chief Technology Officer ensures that the platform provides reliable, high-performance service to government park agencies and private campground owners. This leadership role involves architecting scalable cloud infrastructure to handle global traffic from outdoor adventure seekers. By integrating advanced data analytics into the core product, Steve Wade directly impacts the efficiency of park operations and resource management. The Chief Technology Officer collaborates with other C-suite leaders to align technical roadmaps with business growth objectives. Through the implementation of secure, user-friendly interfaces, Wade ensures that the technology remains at the forefront of the outdoor recreation industry, providing seamless experiences for users across various regional markets and diverse operational environments.

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    Frequently Asked Questions Regarding ASPIRA Top Executives and Leadership Team

    Who leads ASPIRA?
    ASPIRA is led by Steve Man (Chief Executive Officer), along with executives such as Falwell Manzano (Founder & Chief Executive Officer & Chairman) and Chris O'Riordan (Chief Operating Officer).
    Who is part of ASPIRA’s executive team?
    The executive team of ASPIRA includes leaders such as Steve Man (Chief Executive Officer), Falwell Manzano (Founder & Chief Executive Officer & Chairman), Chris O'Riordan (Chief Operating Officer) and other senior executives.
    How many executives does ASPIRA have?
    ASPIRA has 6 executives leading key business areas.
    What roles are included in ASPIRA’s leadership team?
    The leadership team of ASPIRA includes roles such as Chief Executive Officer, Founder & Chief Executive Officer & Chairman, Chief Operating Officer, President, President.