Leadership Overview
Artefact has 8 executives leading key functions including strategy, regional operations, finance, and marketing.
Driven by data and artificial intelligence, Artefact provides global digital marketing consultancy services, impacting market reach through innovative solutions and strategic partnerships.
Driven by data and artificial intelligence, Artefact provides global digital marketing consultancy services, impacting market reach through innovative solutions and strategic partnerships.
Leadership Roles at Artefact
Shotaro Suganuma - Chief Executive Officer
Shotaro Suganuma, the Chief Executive Officer at Artefact, directs the overarching corporate strategy and global operational framework. This leadership position involves guiding the company's expansion in the data-driven digital marketing sector, ensuring alignment with market demands for AI-powered solutions. Suganuma oversees the integration of media, activation, and creative services, driving innovation across all business units. The Chief Executive Officer's focus remains on enhancing Artefact's position as a leader in digital marketing consultancy, leveraging artificial intelligence to deliver measurable client outcomes. This role demands constant evaluation of market trends and strategic partnerships to foster sustainable growth and maintain a competitive edge in the global landscape. Shotaro Suganuma ensures the company's vision translates into actionable business objectives, impacting revenue streams and client satisfaction worldwide.
Alexandra Mangeard - Managing Partner - Chief Executive Officer Brazil
Alexandra Mangeard, the Managing Partner - Chief Executive Officer Brazil at Artefact, spearheads the strategic direction and operational execution for the Brazilian market. This executive role involves driving growth through specialized data and AI-driven digital marketing services, including media, activation, and creative solutions tailored to regional needs. Mangeard oversees the development and implementation of client strategies, ensuring Artefact's offerings effectively address local business challenges and opportunities. The Chief Executive Officer Brazil's responsibilities extend to fostering key client relationships and expanding the company's footprint within Latin America. Alexandra Mangeard champions the integration of advanced analytics and AI technologies to optimize campaign performance and deliver significant ROI for clients, solidifying Artefact's market presence in Brazil.
Kiran Bhushana - Principal Chief Executive Officer
Kiran Bhushana, the Principal Chief Executive Officer at Artefact, drives strategic initiatives and operational excellence across key business segments. This leadership role focuses on enhancing the company's data and AI capabilities within the digital marketing consultancy landscape. Bhushana oversees the strategic deployment of services, including media, activation, and creative solutions, ensuring they align with Artefact's global mission and client objectives. The Principal Chief Executive Officer's mandate includes fostering innovation and optimizing service delivery to maximize client value and market impact. Kiran Bhushana is instrumental in shaping the company's long-term vision, focusing on sustainable growth and the continuous advancement of AI-driven marketing technologies to maintain Artefact's competitive advantage.
Robert Girling - Co-Founder & Chief Executive Officer
Robert Girling, the Co-Founder & Chief Executive Officer at Artefact, provides foundational leadership and strategic vision for the company's global operations. This executive role involves steering Artefact's trajectory in the data and AI-driven digital marketing consultancy space, ensuring innovation and client success remain paramount. Girling oversees the integration of diverse service offerings, from media and activation to creative development, all underpinned by advanced analytics. The Chief Executive Officer's responsibilities include fostering a culture of continuous improvement and driving the company's expansion into new markets. Robert Girling's leadership ensures Artefact remains at the forefront of digital marketing transformation, leveraging artificial intelligence to deliver exceptional value and measurable results for clients worldwide.

Ghita Ammor - Managing Partner Artefact. Chief Executive Officer Maroc
Ghita Ammor, the Managing Partner Artefact. Chief Executive Officer Maroc at Artefact, directs the strategic operations and business development within Morocco. This leadership position focuses on delivering advanced data and AI-driven digital marketing consultancy services tailored to the local market. Ammor oversees the execution of media, activation, and creative strategies, ensuring alignment with Artefact's global standards and client expectations. The Chief Executive Officer Maroc's role involves cultivating strong client relationships and expanding the company's influence in the North African region. Ghita Ammor champions the application of cutting-edge AI and data science to optimize marketing campaigns, driving tangible business outcomes and reinforcing Artefact's commitment to innovation and client success in the region.
André da Fonseca - Chief Executive Officer, Latin America
André da Fonseca, the Chief Executive Officer, Latin America at Artefact, directs the strategic expansion and operational management across the Latin American region. This leadership role is focused on leveraging Artefact's data and AI expertise to drive digital marketing success for clients throughout South America. Da Fonseca oversees the implementation of tailored media, activation, and creative services, ensuring they meet the unique demands of the regional market. The Chief Executive Officer, Latin America's mandate includes fostering key business relationships and enhancing Artefact's market share. André da Fonseca champions the adoption of advanced analytics and AI technologies to deliver measurable results and solidify Artefact's position as a leading digital marketing consultancy in the region.
Hasnaâ Rebroub - Chief Financial Officer
Hasnaâ Rebroub, the Chief Financial Officer at Artefact, manages the company's financial health and strategic fiscal planning on a global scale. This critical executive role involves overseeing all financial operations, including budgeting, forecasting, and resource allocation, to support Artefact's growth in the data and AI-driven digital marketing sector. Rebroub ensures robust financial controls and compliance, safeguarding the company's assets and optimizing profitability. The Chief Financial Officer's responsibilities extend to financial reporting, investor relations, and driving financial strategies that align with the company's long-term objectives. Hasnaâ Rebroub plays a pivotal role in financial decision-making, ensuring the sustainable expansion of Artefact's services worldwide.
Yuanyuan Shen - Chief of Staff (Marketing & Communication)
Yuanyuan Shen, the Chief of Staff (Marketing & Communication) at Artefact, provides strategic support and operational coordination for the company's marketing and communication initiatives. This executive role focuses on enhancing Artefact's brand presence and market positioning within the digital marketing consultancy landscape. Shen oversees the development and execution of integrated communication strategies, ensuring consistent messaging across all platforms and stakeholder groups. The Chief of Staff's responsibilities include managing internal and external communications, supporting executive leadership, and driving key marketing projects. Yuanyuan Shen ensures that Artefact's value proposition, centered on data and AI, is effectively communicated to clients and the broader industry.
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