Leadership Overview
Artefact has 4 executives leading key functions including regional strategy, market expansion, and technological innovation.
Driven by a commitment to data-driven excellence, Artefact delivers advanced artificial intelligence and digital marketing consultancy services to global clients while maintaining a focus on scalable, high-impact creative and data science solutions.
Driven by a commitment to data-driven excellence, Artefact delivers advanced artificial intelligence and digital marketing consultancy services to global clients while maintaining a focus on scalable, high-impact creative and data science solutions.
Leadership Roles at Artefact
Alexandra Mangeard - Managing Partner - Chief Executive Officer Brazil
Alexandra Mangeard, the Managing Partner - Chief Executive Officer Brazil at Artefact, directs all digital marketing consultancy operations across the Brazilian market. By leveraging data and artificial intelligence, Mangeard architects comprehensive media and activation strategies that drive client growth. The Managing Partner - Chief Executive Officer Brazil oversees local CRM consultancy, programmatic display, and search engine advertising initiatives to ensure maximum market penetration. Collaborating closely with global leadership, Mangeard aligns regional service delivery with the broader corporate mission of providing cutting-edge data science and AI-driven marketing solutions. Alexandra Mangeard maintains a rigorous focus on operational efficiency, ensuring that all creative services, including UX design and app development, meet the highest standards of quality. Through the optimization of local digital ecosystems, Mangeard secures a competitive advantage for the agency, fostering long-term partnerships with major brands while expanding the footprint of the firm within the South American landscape.
André da Fonseca - Chief Executive Officer Latin America
André da Fonseca, the Chief Executive Officer Latin America at Artefact, manages the strategic expansion and service delivery across the entire Latin American region. Focusing on the integration of big data ecosystem technologies, da Fonseca drives the adoption of AI-powered marketing tools to enhance client performance. The Chief Executive Officer Latin America coordinates cross-functional teams to deliver complex SEO, content marketing, and affiliate marketing services that resonate with diverse regional audiences. By fostering synergy between data science experts and creative production units, da Fonseca ensures that every campaign utilizes advanced visualizations and data-driven insights. André da Fonseca maintains constant communication with the global board to synchronize regional objectives with international growth targets. Through the implementation of scalable digital marketing frameworks, da Fonseca strengthens the market position of the agency, consistently delivering measurable results and high-value consultancy services to a growing portfolio of enterprise clients throughout the region.
Ghita Ammor - Managing Partner Artefact. Chief Executive Officer Maroc
Ghita Ammor, the Managing Partner Artefact. Chief Executive Officer Maroc at Artefact, leads all business development and operational activities within the Moroccan market. Ammor architects bespoke digital transformation strategies, utilizing the proprietary AI and data science capabilities of the firm to solve complex client challenges. The Managing Partner Artefact. Chief Executive Officer Maroc oversees the deployment of social media advertising and video production services, ensuring that creative output aligns with the specific needs of the local market. By managing the intersection of technology and marketing, Ghita Ammor drives innovation in UX design and web development projects. This leadership role involves building strong relationships with regional stakeholders and ensuring that the agency remains at the forefront of the digital marketing industry. Through the strategic application of big data analytics, Ammor optimizes campaign performance, delivering significant value to clients and reinforcing the reputation of the firm as a leader in AI-driven consultancy.
Onise Beradze - Chief Technology Officer
Onise Beradze, the Chief Technology Officer at Artefact, directs the development and implementation of all artificial intelligence and big data ecosystem technologies. Beradze architects the technical infrastructure that supports the global digital marketing consultancy services, ensuring that data science applications remain scalable and secure. The Chief Technology Officer oversees the engineering teams responsible for building AI and Data Mod apps, which serve as the foundation for the agency's programmatic and media activation services. By collaborating with regional leadership, Beradze ensures that technical solutions meet the diverse requirements of international markets. Onise Beradze maintains a focus on continuous innovation, integrating emerging technologies into the existing service portfolio to enhance UX design and web development capabilities. Through the rigorous management of the technological roadmap, Beradze supports the overall growth strategy of the firm, providing the necessary tools for teams to deliver high-performance marketing solutions that leverage the full power of artificial intelligence.
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