Corona Executive and Leadership Team

Jonathan Nickell, the Chief Financial Officer & Executive VP, Strategy, Business Development, Shared Services & Information Technology & Logistics Industrial (Corona) at Corona, orchestrates the financial health and strategic direction of the conglomerate. Nickell guides all financial planning, investment strategies, and business development ventures, ensuring robust growth and market expansion. This multifaceted role encompasses overseeing shared services, optimizing information technology, and streamlining logistics industrial operations to support Corona's extensive retail hardware business. By integrating financial acumen with strategic foresight, Jonathan Nickell drives value creation and operational excellence across Corona's global footprint in North America, South America, Europe, and Asia Pacific, reinforcing the company's position as a leading international retailer.

Carlos Moreno, the President at Corona, provides overarching leadership and strategic vision for the company's extensive operations. Moreno directs the execution of business strategies across all sectors, including the retail hardware market, ensuring alignment with Corona's historical commitment to excellence and innovation. This executive position involves guiding departmental initiatives and fostering a culture of continuous improvement throughout the organization's global presence in North America, South America, Europe, and Asia Pacific. By championing key corporate objectives, Carlos Moreno ensures that Corona effectively serves both its business-to-business and business-to-consumer clients with high-quality hardware products and retail solutions, solidifying its status as a major South American conglomerate.

Francisco Diaz, the President at Corona, spearheads strategic initiatives and operational oversight for the company's diverse business units. Diaz focuses on driving market penetration and enhancing service delivery within the international retail hardware sector, leveraging Corona's long-standing reputation. This leadership capacity involves guiding cross-functional teams to achieve ambitious growth targets and maintain operational efficiency across North America, South America, Europe, and Asia Pacific. Through strategic decision-making and a deep understanding of market dynamics, Francisco Diaz ensures Corona's continued success in providing essential hardware products and comprehensive retail solutions to a global clientele, reinforcing its legacy as a prominent business entity.

Gabriel Pardo, the Chief Information Officer at Corona, directs the company's technology strategy and digital transformation initiatives. Pardo oversees the integration of advanced technological solutions across all business units, ensuring operational efficiency and enhancing customer experience in the retail hardware sector. This leadership role involves managing IT infrastructure, cybersecurity, and data analytics to support Corona's expansive operations across North America, South America, Europe, and Asia Pacific. By driving innovation in information systems, Gabriel Pardo ensures that Corona maintains its competitive edge in the international market, aligning technology investments with the company's long-term growth objectives and its B2B and B2C service delivery.