Ada Executive and Leadership Team

Srinivas Gattamneni, the Chief Executive Officer at Ada, directs the company's overarching strategy and operational execution. Overseeing the integration of digital, analytics, and marketing solutions, Gattamneni ensures Ada effectively partners with leading brands across South and Southeast Asia. This leadership role involves driving the company's mission to enhance client digital and data maturity. By focusing on core services like business insights, data enrichment, and advanced analytics, Srinivas Gattamneni directly impacts Ada's market position and client success. The Chief Executive Officer's mandate includes fostering innovation and ensuring the delivery of impactful, data-driven outcomes that align with client business goals and Ada's growth trajectory.

Fariq Cader, the Group Chief Financial Officer at Ada, directs all financial operations and strategic fiscal planning for the organization. Overseeing financial health and resource allocation, Cader ensures Ada's sustained growth and profitability across its South and Southeast Asian markets. This leadership position involves managing budgets, financial reporting, and investment strategies to support the company's integrated digital, analytics, and marketing solutions. By maintaining robust financial controls and identifying opportunities for fiscal optimization, Fariq Cader directly contributes to Ada's ability to deliver advanced analytics and data enrichment services. The Group Chief Financial Officer's mandate includes safeguarding company assets and driving financial performance aligned with Ada's mission to enhance client digital maturity.

Klara Grintal, the Chief Marketing Officer at Ada, architects and executes the company's global marketing strategies. Overseeing brand positioning and market outreach, Grintal ensures Ada's integrated digital, analytics, and marketing solutions resonate with target audiences across South and Southeast Asia. This critical function involves driving demand generation and communicating the value proposition of Ada's data-driven approach to enhancing client digital maturity. By developing compelling campaigns and managing external communications, Klara Grintal directly supports business development and market penetration efforts. The Chief Marketing Officer's responsibilities extend to fostering strong relationships with industry partners and amplifying Ada's impact in providing business insights, data enrichment, and advanced analytics.

Priscilla Nathan, the Chief People Officer at Ada, leads the strategic development and execution of human capital initiatives. Overseeing talent acquisition, employee development, and organizational culture, Nathan ensures Ada attracts and retains top talent essential for delivering integrated digital, analytics, and marketing solutions. This role is pivotal in fostering an environment that supports innovation and collaboration across South and Southeast Asia. By championing employee engagement and implementing effective HR policies, Priscilla Nathan directly enhances Ada's operational capacity and its ability to provide business insights and advanced analytics. The Chief People Officer's focus includes aligning people strategies with the company's mission to drive digital and data maturity for its clients.