New Balance

Highly Engaged Employees

New Balance, founded in 1906, is a prominent global entity within the textiles, apparel, and consumer goods manufacturing sectors. Headquartered in Boston, Massachusetts, the company has established a long-standing reputation for producing high-performance athletic gear. By focusing on technical innovation and quality craftsmanship, New Balance maintains a significant presence in the competitive footwear and apparel market, catering to athletes and casual consumers alike through its diverse product portfolio.

The organization operates at a massive scale, reporting annual revenue of $9.2B. With a workforce exceeding 10,000 employees, New Balance manages a complex global supply chain and retail network. The company maintains 137 locations worldwide, facilitating its extensive distribution and manufacturing operations. This operational footprint allows the firm to effectively manage its production cycles and meet the high demand for its athletic shoes and apparel across various international markets.

In the highly competitive athletic goods industry, New Balance faces competition from major players such as Skechers, Under Armour, and Foot Locker. The company continues to leverage its heritage and commitment to manufacturing excellence to differentiate its offerings. Meet New Balance's team to learn more about the leadership and organizational structure driving these strategic initiatives. Through consistent investment in product development and market expansion, New Balance remains a key influencer in the global athletic apparel landscape, balancing traditional manufacturing values with modern consumer demands.