Top Companies Using Affinity

Products
Product
ZoomInfo Copilot
AI sales agent
GTM Workspace
AI workspace for smarter GTM
GTM Studio
Build and run GTM workflows triggered by buying signals
ZoomInfo MCP
Connect your AI to verified B2B data
Sales
Company and contact database
Marketing
Actionable ABM platform
Talent
Source the best and brightest
Operations
Lead routing and data quality
Data as a Service
ZoomInfo data for your GTM systems
Platform
Cloud partners
Ready, set, integrate
Platform overview
Connect industry-leading data across your entire tech stack
Marketplace
Unify teams, strategies, and data-driven technologies
Professional Services
Labs
Bring your AI and data-driven playbook to life
Data services
White glove services for large-scale and complex data requests
Enrich. Segment. Activate.
Solutions
Intelligence
Contact & company search
Define markets, discover ideal buyers
Lead generation
Convert contacts into pipeline
Buyer intent
Reach ready-to-buy prospects
Website visitor tracking
Turn page views into pipeline
Engagement
Sales automation
Streamline phone and email outreach
Conversation intelligence
Analyze every interaction
Website chat
Identify, engage, and route visitors
Web form optimization
Ask for less, deliver more
Ads audiences
Paid social on your target accounts
Orchestration
Workflows
Kickstart go-to-market activities
CRM enrichment
Clean, updated CRM
Predictive modeling
Meet your next customer
Data management
Automate engagement-ready data
Zoominfo in ChatGPT
Verified B2B intelligence in ChatGPT
Enterprise
Transformative solutions for industry leaders
API
Deliver data across business systems & workflows
Our Data
Overview
Global coverage
GTM Developers
Resources
Learn
Blog
Case studies
Resource center
Events
AI sales coach
Free tools
GTM plays
Help center
Company
About us
Careers
Partner program
Newsroom
Pricing

Filter Companies By

You're signed out.

8,171 companies using this technology

Affinity is a relationship intelligence platform built to expand and evolve the traditional CRM.

Top industries utilizing this technology

Business Services
Manufacturing
Organizations
Software
Media & Internet

1-10 of 8,171 Companies using Affinity

Sort companies by

Revenue

1
Amazon
Technologies used by the company: 3,255
Amazon is a global e-commerce and cloud computing company founded in 1994 and headquartered in Seattle, Washington. The company operates through three main segments: North America, International, and Amazon Web Services (AWS). Amazon's retail platfor m offers millions of products across numerous categories through websites including amazon.com, amazon.ca, amazon.fr, amazon.de, and many others worldwide. The company manufactures electronic devices such as Kindle e-readers, Fire tablets, Fire TVs, and Echo smart speakers. Amazon provides services including AWS cloud computing, Kindle Direct Publishing for authors, marketplace platforms for third-party sellers, digital content streaming, and Amazon Prime membership program offering benefits like free shipping and media streaming. The company serves diverse customer segments including consumers, merchants, content creators, and enterprise clients across global markets. Read more
Additional technologies used by Amazon:
Apache Log4j
Ab Initio
Infinite Telecom
See 3,255 technologies
2
Walmart
Technologies used by the company: 2,828
Walmart Inc. engages in the operation of retail, wholesale, other units, and eCommerce worldwide. The company operates through three segments: Walmart U.S., Walmart International, and Sam's Club. It operates supercenters, supermarkets, hypermarkets, warehouse clubs, cash and carry stores, and discount stores under Walmart and Walmart Neighborhood Market brands; membership-only warehouse clubs; ecommerce websites, such as walmart.com.mx, walmart.ca, flipkart.com, PhonePe and other sites; and mobile commerce applications. The company offers grocery and consumables, including dairy, meat, bakery, deli, produce, dry, chilled or frozen packaged foods, alcoholic and nonalcoholic beverages, floral, snack foods, candy, other grocery items, health and beauty aids, paper goods, laundry and home care, baby care, pet supplies, and other consumable items; fuel, tobacco and other categories. It is also involved in the provision of health and wellness products covering pharmacy, optical and hearing services, and over-the-counter drugs and other medical products; and home and apparel including home improvement, outdoor living, gardening, furniture, apparel, jewelry, tools and power equipment, housewares, toys, seasonal items, mattresses and tire and battery centers. In addition, the company offers consumer electronics and accessories, software, video games, office supplies, appliances, and third-party gift cards. Further, it operates digital payment platforms; and offers financial services and related products, including money transfers, bill payments, money orders, check cashing, prepaid access, co-branded credit cards, installment lending, and earned wage access. Additionally, the company markets lines of merchandise under private brands, including Allswell, Athletic Works, Equate, and Free Assembly. Read more
Additional technologies used by Walmart:
BlackBerry Enterprise Server
Cinema 4D
Apache Log4j
See 2,828 technologies
3
Apple
Technologies used by the company: 2,511
Apple Inc. is an American multinational technology company headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, and online services. Founded in 1976 by Steve Jobs, Steve Wozniak, and Ronal d Wayne, Apple has established itself as a global leader in innovation, known for creating premium products that integrate hardware, software, and services into a seamless ecosystem. The company's business model centers on delivering high-quality, user-friendly devices with distinctive industrial design and intuitive interfaces, complemented by a growing portfolio of digital services and subscription offerings. Apple operates through a vertically integrated approach, maintaining control over the entire product development process from design through manufacturing and retail distribution. The company's value proposition emphasizes product differentiation through proprietary technologies, seamless device integration, and a focus on user privacy and security. Apple serves diverse customer segments including tech enthusiasts, creative professionals, students, enterprises, and mass-market consumers through multiple channels including its iconic retail stores, online platforms, and authorized resellers worldwide. The company's integrated ecosystem strategy encourages customer loyalty by creating interconnected experiences across devices and services, positioning Apple as both a technology innovator and lifestyle brand. With substantial investments in research and development, Apple continues to explore emerging technologies while maintaining its commitment to design excellence, quality craftsmanship, and superior user experience that have defined the brand since its inception. Read more
Additional technologies used by Apple:
HEC-RAS
BlackBerry Enterprise Server
Cinema 4D
See 2,511 technologies
4
UnitedHealth Group
Technologies used by the company: 3,058
Founded in 1977, UnitedHealth Group is a leading health insurance and healthcare services company. The organization provides a comprehensive range of health insurance plans, including medical, dental, vision, and life insurance coverage for individua ls and businesses. UnitedHealth Group also offers healthcare delivery services, technology solutions, and pharmacy benefits management through its diverse portfolio of subsidiaries operating across multiple countries worldwide. Read more
Additional technologies used by UnitedHealth Group:
Apache Log4j
Ab Initio
Revolut for Business
See 3,058 technologies
5
CVS Health
Technologies used by the company: 2,913
CVS Health is building a world of health around every consumer. Their unmatched reach allows them to deliver high-quality, affordable health care when and how individuals choose. They are on a mission to deliver superior and more connected experience s, lower the cost of care and improve the health and well-being of those we serve. Read more
Additional technologies used by CVS Health:
rkt
CIENCE
JScript
See 2,913 technologies
6
RHI Magnesita
Technologies used by the company: 306
RHI Magnesita is a global supplier of refractory products, systems, and solutions used in high-temperature industrial processes. RHI Magnesita develops, produces, and supplies refractory materials such as magnesite-based products, bricks, and industr ial linings used in extreme heat environments. It serves industries including steel, cement, glass, and non-ferrous metals, offering end-to-end solutions from raw materials to installation, maintenance, and recycling. Read more
Additional technologies used by RHI Magnesita:
BlackBerry Enterprise Server
Core
SAP Integration Suite
See 306 technologies
7
Cencora
Technologies used by the company: 480
Established in 2023 and headquartered in Pennsylvania, Cencora is a leading pharmaceutical solutions organization centered on improving the lives of people and animals everywhere.
Additional technologies used by Cencora:
IBM SPSS
MATLAB
Microsoft Project
See 480 technologies
8
Volkswagen
Technologies used by the company: 1,153
Volkswagen AG, commonly known as Volkswagen Group, is a German multinational conglomerate automotive manufacturer headquartered in Wolfsburg, Lower Saxony, Germany. Founded in Berlin in 1937 and incorporated in Wolfsburg to manufacture the car that w ould become known as the Beetle, Volkswagen Group is one of the world's leading automobile manufacturers and the largest carmaker in Europe. In 2024, Volkswagen Group was the world's second-largest automaker by sales, the largest company in the European Union, and the largest car manufacturer in the world by revenue, ranking 11th on the Fortune Global 500 list of the world's largest companies. The company has maintained the largest market share in Europe for over two decades. Since the late 2000s, Volkswagen has been a publicly traded family business owned by Porsche SE, which in turn is half-owned but fully controlled by the Austrian-German Porsche and Piëch family. The Volkswagen Group comprises ten brands from five European countries: Volkswagen Passenger Cars, Volkswagen Commercial Vehicles, Škoda, SEAT, CUPRA, Audi, Lamborghini, Bentley, Porsche, and Ducati. The company also owns controlling stakes in heavy commercial vehicle manufacturers through its listed subsidiary Traton, which includes International Motors, MAN, Scania, and Volkswagen Truck and Bus. The Group is divided into two primary divisions: the Automotive Division and the Financial Services Division, with Volkswagen Financial Services offering dealer and customer financing, leasing, banking, insurance activities, and fleet management. Volkswagen Group operates globally with 112 production facilities across 17 European countries and 10 countries in North and South America, Asia, and Africa, with operations in approximately 150 countries Read more
Additional technologies used by Volkswagen:
Centro
BlackBerry Enterprise Server
Adobe Illustrator
See 1,153 technologies
9
Microsoft
Technologies used by the company: 3,474
Microsoft Corp. engages in the provision of developing and marketing software and hardware services. Its products include operating systems for computing devices, servers, phones and intelligent devices. It also offers server applications for distrib uted computing environments, productivity applications, business solution applications, desktop and server management tools, software development tools, video games, and online advertising. It operates through the following segments: Productivity and Business Processes, Intelligent Cloud, and More Personal Computing. The Productivity and Business Processes segment consists of products and cloud services in portfolio of productivity, communication, and information services. It comprises of office commercial, office consumer, and Microsoft Enterprise Services dynamics business solutions. The Intelligent Cloud segment offers hybrid server products and cloud services. It comprises of server products and cloud services and enterprise services. The More Personal Computing segment comprises of windows, devices, gaming, and search advertising. The company was founded by William Henry Gates III in 1975 and is headquartered in Redmond, WA. Read more
Additional technologies used by Microsoft:
VirtualBox
Flippingbook
Apache Log4j
See 3,474 technologies
10
United Healthcare
Technologies used by the company: 490
Founded in 1974, UnitedHealthcare Services, Inc. is a company that specializes in providing health insurance for individuals and commercial clients. They are based in Minnetonka, Minnesota.
Additional technologies used by United Healthcare:
IBM SPSS
MATLAB
Microsoft Project
See 490 technologies

Best Alternatives for Affinity

Usage statistics of alternative technologies to Affinity, based on Zoominfo's comprehensive dataset

Microsoft Dynamics CRM Salesforce Facebook Share Hubspot CRM Batch Affinity

Additional top technologies lists

See additional lists of companies utilizing top technologies, ranked by revenue, size, and funding.

Frequently Asked Questions Regarding Affinity

What is the Affinity technology?

Affinity is a relationship intelligence platform built to expand and evolve the traditional CRM. For more information,

How many companies added the Affinity technology in the last month?

565 companies added Affinity to their tech stack in the last month.

What is Affinity technology’s market share?

Affinity market share is 2.30% out of all the technologies in the same category.

What companies are using Affinity?

From the data gathered in Zoominfo, Amazon, Walmart, Apple, UnitedHealth Group, CVS Health, are using the Affinity technology. You can see the full list in the above results table.

How many companies are using Affinity?

8171 companies are using Affinity.

Which industries do companies commonly use Affinity for their needs?

Companies in Business Services, Manufacturing, Organizations commonly use Affinity.

What are the best alternatives for Affinity?

According to Zoominfo’s data Microsoft Dynamics CRM, Salesforce, Facebook Share, Hubspot CRM, Batch, are competitors of Affinity. For more information,

See more information about Affinity

Get Started with ZoomInfo

Sign Up for Free

Get started for free! No credit card needed. Enjoy up to 25 free contacts each month at no cost.

Supercharge Your Prospecting

Search ZoomInfo's database of 106M+ companies and 140M+ professionals to find your next lead.

Grow Your Business

Reveal both personal and business contact details, including emails and phone numbers, and close your most valuable buyers.

Most Searched Industries

Construction Law Firms & Legal Services Business Services Finance Manufacturing Agriculture Software Accounting & Accounting Services Retail Healthcare Energy, Utilities & Waste Treatment Telecommunications Transportation Real Estate

People Search Company Search

Filter Companies By

Industry

Location

Type

Size

You're signed out.

8,171 companies using this technology

Top industries utilizing this technology

Best Alternatives for Affinity

Additional top technologies lists

Top Companies utilizing Liferay Portal

Top Companies utilizing Ellie Mae (MortgageCEO)

Top Companies utilizing Pipedrive

Top Companies utilizing Encompass CRM

Frequently Asked Questions Regarding Affinity

Get Started with ZoomInfo

Sign Up for Free

Supercharge Your Prospecting

Grow Your Business

Test Drive ZoomInfo's Directories

Filter Companies By

Industry

Location

Type

Size

You're signed out.

Top Companies Using Affinity

8,171 companies using this technology

Companies adopted this tech in the last month

The market share of the technology in its category

Top industries utilizing this technology

Best Alternatives for Affinity

Additional top technologies lists

Top Companies utilizing Liferay Portal

Top Companies utilizing Ellie Mae (MortgageCEO)

Top Companies utilizing Pipedrive

Top Companies utilizing Encompass CRM

Frequently Asked Questions Regarding Affinity

Get Started with ZoomInfo

Sign Up for Free

Supercharge Your Prospecting

Grow Your Business

Test Drive ZoomInfo's Directories