Top Companies Using SAP Cloud for Customer (C4C)

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Build and run GTM workflows triggered by buying signals
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Connect your AI to verified B2B data
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Company and contact database
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Actionable ABM platform
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Source the best and brightest
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AI recruiting agent
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Connect industry-leading data across your entire tech stack
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Unify teams, strategies, and data-driven technologies
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Bring your AI and data-driven playbook to life
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White glove services for large-scale and complex data requests
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Contact & company search
Define markets, discover ideal buyers
Lead generation
Convert contacts into pipeline
Buyer intent
Reach ready-to-buy prospects
Website visitor tracking
Turn page views into pipeline
Engagement
Sales automation
Streamline phone and email outreach
Conversation intelligence
Analyze every interaction
Website chat
Identify, engage, and route visitors
Web form optimization
Ask for less, deliver more
Ads audiences
Paid social on your target accounts
Orchestration
Workflows
Kickstart go-to-market activities
CRM enrichment
Clean, updated CRM
Predictive modeling
Meet your next customer
Data management
Automate engagement-ready data
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90 companies using this technology

By SAP

SAP Cloud for Customer (C4C) is a cloud-based customer relationship management (CRM) solution that enables businesses to manage sales, customer service, and marketing processes through a unified platform.

Top industries utilizing this technology

Manufacturing
Business Services
Custom Software & IT Services
Retail
Chemicals & Related Products

1-10 of 90 Companies using SAP Cloud for Customer (C4C)

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Revenue

1
Walmart
Technologies used by the company: 2,645
Walmart Inc. engages in the operation of retail, wholesale, other units, and eCommerce worldwide. The company operates through three segments: Walmart U.S., Walmart International, and Sam's Club. It operates supercenters, supermarkets, hypermarkets, warehouse clubs, cash and carry stores, and discount stores under Walmart and Walmart Neighborhood Market brands; membership-only warehouse clubs; ecommerce websites, such as walmart.com.mx, walmart.ca, flipkart.com, PhonePe and other sites; and mobile commerce applications. The company offers grocery and consumables, including dairy, meat, bakery, deli, produce, dry, chilled or frozen packaged foods, alcoholic and nonalcoholic beverages, floral, snack foods, candy, other grocery items, health and beauty aids, paper goods, laundry and home care, baby care, pet supplies, and other consumable items; fuel, tobacco and other categories. It is also involved in the provision of health and wellness products covering pharmacy, optical and hearing services, and over-the-counter drugs and other medical products; and home and apparel including home improvement, outdoor living, gardening, furniture, apparel, jewelry, tools and power equipment, housewares, toys, seasonal items, mattresses and tire and battery centers. In addition, the company offers consumer electronics and accessories, software, video games, office supplies, appliances, and third-party gift cards. Further, it operates digital payment platforms; and offers financial services and related products, including money transfers, bill payments, money orders, check cashing, prepaid access, co-branded credit cards, installment lending, and earned wage access. Additionally, the company markets lines of merchandise under private brands, including Allswell, Athletic Works, Equate, and Free Assembly. Read more
Additional technologies used by Walmart:
BlackBerry Enterprise Server
Cinema 4D
Apache Log4j
See 2,645 technologies
2
Phillips 66
Technologies used by the company: 837
Phillips 66 is a multinational energy company engaged in refining, transporting, and marketing petroleum products, as well as producing petrochemicals and renewable fuels. The company operates an integrated value chain that includes refining, midstre am logistics, chemicals, and marketing segments. By leveraging advanced technologies and infrastructure, it supplies energy products to global markets while supporting evolving energy demands through innovation and sustainability initiatives. Phillips 66 was founded in 1875 and is headquartered in Houston. Read more
Additional technologies used by Phillips 66:
Proofpoint
Docker
Databricks
See 837 technologies
3
Deloitte
Technologies used by the company: 3,780
Deloitte is a global professional services organization providing audit and assurance, consulting, financial advisory, risk advisory, tax, legal and related services. Its capabilities also span cybersecurity, AI and data, enterprise technology, human capital and business process solutions. Deloitte serves organizations across a wide range of industries, helping clients manage complex challenges, transform operations, navigate risks, and drive sustainable growth. Read more
Additional technologies used by Deloitte:
Microsoft System Center
Matomo
Chief Architect
See 3,780 technologies
4
Accenture
Technologies used by the company: 3,144
Accenture is a leading global professional services company that helps the world’s top businesses, governments, and other organizations build their digital core, optimize operations, accelerate revenue growth, and enhance citizen services—creating ta ngible value at speed and scale. Technology lies at the heart of today’s change, and Accenture is recognized as one of the world’s leaders in driving that change through strong ecosystem relationships. The company combines its strength in technology and leadership in cloud, data, and AI with unmatched industry experience, functional expertise, and global delivery capabilities. Read more
Additional technologies used by Accenture:
Apache Log4j
Logback
Ab Initio
See 3,144 technologies
5
IBM
Technologies used by the company: 4,348
IBM is a global technology company that provides enterprise technology, software, consulting, and infrastructure solutions to organizations across a wide range of industries. The company helps businesses, governments, and institutions modernize their operations, accelerate digital transformation, and solve complex business challenges through innovative technologies and expert services. Its broad portfolio spans hybrid cloud computing, artificial intelligence, data management, automation, cybersecurity, infrastructure, and business consulting, enabling organizations to improve efficiency, enhance resilience, and drive long-term growth. Read more
Additional technologies used by IBM:
Apache Log4j
Logback
Exact MAX
See 4,348 technologies
6
PwC
Technologies used by the company: 2,306
PwC operates as a professional services network providing assurance, tax, and consulting services to businesses and organizations across multiple industries. The company delivers audit and assurance services, tax compliance and advisory, business con sulting, risk management, and digital transformation solutions. PwC serves clients in sectors including financial services, healthcare, technology, energy, retail, manufacturing, and government. The firm offers advisory services in areas such as cybersecurity, mergers and acquisitions, regulatory compliance, data analytics, and enterprise technology implementation. PwC provides forensic services, crisis management, and business recovery solutions to organizations navigating complex business challenges. The company supports clients with strategy development, operational improvement, and workforce transformation initiatives. Read more
Additional technologies used by PwC:
BlackBerry Enterprise Server
Adobe Fireworks
Exact MAX
See 2,306 technologies
7
EY
Technologies used by the company: 2,933
EY is a global multidisciplinary professional services organization providing assurance, consulting, strategy and transactions, and tax services. It helps organizations address complex business challenges, manage risk, improve performance and create long-term value. EY combines industry expertise with data, technology and AI capabilities to support clients across sectors, including financial services, healthcare, government, technology, energy and consumer products, with operations spanning approximately 150 countries. Read more
Additional technologies used by EY:
Apache Log4j
Exact MAX
Ab Initio
See 2,933 technologies
8
Panasonic
Technologies used by the company: 1,274
Panasonic Corporation is a company that focuses on electronics, manufacturing products for a range of consumer, business, and industrial uses, as well as a variety of components. Panasonic Corporation is headquartered in Osaka, Japan.
Additional technologies used by Panasonic:
BlackBerry Enterprise Server
Adobe Illustrator
Adobe Fireworks
See 1,274 technologies
9
Bristol-Myers Squibb
Technologies used by the company: 1,564
Bristol-Myers Squibb operates as a global biopharmaceutical organization dedicated to discovering, developing, and manufacturing prescription medications that address serious patient needs across multiple therapeutic domains. The company's scientific expertise spans oncology, cardiovascular disease, immunoscience, and virology, with particular depth in treating complex conditions including HIV and cancer. Through sustained investment in research and development, the organization has built a comprehensive medication portfolio that combines innovative cancer immunotherapies, anticoagulant therapies, and treatments for chronic viral infections. The company's operational footprint extends across major markets worldwide, enabling efficient distribution and patient access to its therapeutic solutions. Bristol-Myers Squibb pursues a collaborative approach to medical innovation, actively engaging in research partnerships and strategic alliances that accelerate the development of new treatment options. This commitment to external collaboration complements the organization's internal capabilities, creating a dynamic environment where scientific breakthroughs can translate into meaningful therapeutic advances. Bristol-Myers Squibb's medication portfolio reflects decades of pharmaceutical expertise and a strategic focus on disease areas where unmet medical needs remain significant. Read more
Additional technologies used by Bristol-Myers Squibb:
BlackBerry Enterprise Server
Cinema 4D
Apache Log4j
See 1,564 technologies
10
Thermo Fisher Scientific
Technologies used by the company: 2,239
Thermo Fisher Scientific is a global life sciences company that provides laboratory equipment, analytical instruments, diagnostics, and research services. It supports scientific research, healthcare, and pharmaceutical development by helping customer s analyze data, improve lab productivity, and develop medicines. Read more
Additional technologies used by Thermo Fisher Scientific:
BlackBerry Enterprise Server
Exact MAX
IBM CICS
See 2,239 technologies

Best Alternatives for SAP Cloud for Customer (C4C)

Usage statistics of alternative technologies to SAP Cloud for Customer (C4C), based on Zoominfo's comprehensive dataset

Salesforce Microsoft Dynamics CRM Hubspot CRM Batch Infusionsoft SAP Cloud for Customer (C4C)

Products owned by SAP

A closer look at SAP's additional technologies: understanding their comprehensive range of digital tools and creative solutions

SAP

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Additional top technologies lists

See additional lists of companies utilizing top technologies, ranked by revenue, size, and funding.

Frequently Asked Questions Regarding SAP Cloud for Customer (C4C)

What is the SAP Cloud for Customer (C4C) technology?

What is SAP Cloud for Customer (C4C) technology’s market share?

SAP Cloud for Customer (C4C) market share is 0.03% out of all the technologies in the same category.

What companies are using SAP Cloud for Customer (C4C)?

From the data gathered in Zoominfo, Walmart, Phillips 66, Deloitte, Accenture, IBM, are using the SAP Cloud for Customer (C4C) technology. You can see the full list in the above results table.

How many companies are using SAP Cloud for Customer (C4C)?

90 companies are using SAP Cloud for Customer (C4C).

Which industries do companies commonly use SAP Cloud for Customer (C4C) for their needs?

Companies in Manufacturing, Business Services, Custom Software & IT Services commonly use SAP Cloud for Customer (C4C).

What are the best alternatives for SAP Cloud for Customer (C4C)?

According to Zoominfo’s data Salesforce, Microsoft Dynamics CRM, Hubspot CRM, Batch, Infusionsoft, are competitors of SAP Cloud for Customer (C4C). For more information,

See more information about SAP Cloud for Customer (C4C)