What is Umbel?
Founded in 2010 and headquartered in Austin, Texas, Umbel offers a robust data management platform designed to help organizations acquire, activate, and analyze their customer data. The platform empowers recognizable names across sports, memberships, and entertainment access to enhance customer engagement, drive revenue growth, and foster loyalty. Umbel's core belief is that data represents an organization's most valuable asset, and its technology is built to unlock that potential.
How much funding has Umbel raised?
Umbel has raised a total of $24.5M across 3 funding rounds:
Series A
$3.7M
Private Equity
$799K
Series B
$20M
Series A (2012): $3.7M with participation from Austin Ventures LP
Private Equity (2012): $799K, investors not publicly disclosed
Series B (2015): $20M supported by Cielo Private Equity
Key Investors in Umbel
Cielo Private Equity
Cielo Private Equity is a firm focused on identifying exceptional investment opportunities within the private equity sector, catering to investors seeking to enhance their portfolios through strategic investments and aiming to connect clients with lucrative prospects.
Austin Ventures LP
Austin Ventures is a Texas-based investment firm with a long history of empowering entrepreneurs, focusing on early-stage and middle-market investments with a patient, long-term approach to building businesses.
What's next for Umbel?
With the recent infusion of major strategic capital, Umbel is poised for accelerated growth and market expansion. The company's focus on empowering clients to leverage customer data for increased engagement and revenue suggests a strategic direction towards deepening its platform capabilities and broadening its market reach. This enterprise-level backing indicates a transition towards scaling operations and solidifying its position as a leader in the customer data management space, likely involving further product development and strategic partnerships.
See full Umbel company page
