What is Swimply?
Founded in 2018 and headquartered in New York, Swimply operates a sophisticated digital platform that connects pool owners with individuals seeking private, short-term aquatic access. The company effectively functions as a two-sided marketplace, leveraging underutilized residential real estate to provide affordable, on-demand leisure experiences. By streamlining the booking, payment, and verification processes, Swimply has successfully transitioned from a niche startup to a significant player in the experiential economy, demonstrating high scalability across diverse geographic regions including the United States, Canada, and Australia.
How much funding has Swimply raised?
Swimply has raised a total of $10M across 1 funding round:
Series A
$10M
Series A (2021): $10M with participation from Trust Ventures and Norwest Venture Partners
Key Investors in Swimply
Trust Ventures
Trust Ventures is a venture capital firm that focuses on startups navigating complex regulatory environments and public policy barriers to unlock societal value.
Norwest Venture Partners
Norwest Venture Partners is a global, multi-stage investment firm with a long history of backing high-growth companies across various technology and consumer sectors.
What's next for Swimply?
With this major enterprise-level funding, Swimply is positioned to accelerate its operational footprint and enhance its platform capabilities. The strategic allocation of this capital will likely focus on deepening market penetration in existing territories while refining the user experience to maintain high retention rates. As the company matures, the focus will shift toward optimizing supply-side density and potentially diversifying its service offerings within the private amenity rental sector. Investors are closely monitoring how Swimply navigates regulatory landscapes and competitive pressures in the broader sharing economy, as the firm seeks to solidify its status as the premier provider of private recreational space.
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