What is Mad Mobile?
Founded in 2010 and headquartered in Tampa, Florida, Mad Mobile has established itself as a key player in the Unified Commerce space. The company's proprietary Concierge application is designed to empower store associates by rapidly integrating and orchestrating real-time data from enterprise systems into a single, mobile interface. This platform facilitates critical retail operations such as Clienteling, Assisted Selling, Buy Online, Pick Up In Store (BOPIS), and Mobile Point of Sale (MPOS) on any mobile device, enhancing both associate efficiency and customer engagement across their global offices in New York, South America, and Europe.
How much funding has Mad Mobile raised?
Mad Mobile has raised a total of $72.3M across 4 funding rounds:
Debt
$1M
Debt
$1.3M
Debt
$20M
Other Financing Round
$50M
Debt (2020): $1M with participation from PPP
Debt (2021): $1.3M led by PPP
Debt (2023): $20M supported by Eastward Capital Partners
Other Financing Round (2024): $50M featuring Morgan Stanley and Bridge Bank Group
Key Investors in Mad Mobile
Eastward Capital Partners
Eastward Capital Partners is a venture debt provider specializing in high-growth technology companies, offering flexible financing solutions to support scaling efforts and minimize equity dilution.
Morgan Stanley
Morgan Stanley is a leading global financial services firm providing a comprehensive suite of investment banking, securities, wealth management, and investment management services to a diverse client base worldwide.
Bridge Bank Group
Bridge Bank Group is an Ivorian banking service focused on providing practical loan options and financial support to small and medium-sized businesses, with a notable mortgage program.
What's next for Mad Mobile?
The substantial enterprise-level funding Mad Mobile has garnered, particularly the recent strategic investment, positions the company for accelerated expansion and platform enhancement. This backing is expected to fuel further development of its Unified Commerce capabilities, enabling deeper integration with enterprise systems and broader adoption of its mobile solutions by retailers worldwide. The company's focus on empowering store associates with real-time data and seamless operational tools suggests a strategic push to capture a larger share of the evolving retail technology market, potentially through enhanced product offerings and expanded market reach.
See full Mad Mobile company page