What is Cinarra Systems?
Cinarra Systems operates at the intersection of mobile network data and enterprise marketing analytics. The company provides a proprietary, privacy-compliant platform that enables brands to connect digital campaign performance with tangible real-world consumer experiences. By specializing in location intelligence and ad delivery research, Cinarra empowers mobile network operators to unlock new revenue streams while providing advertisers with the granular insights necessary to refine their audience engagement strategies. Their market position is defined by a unique ability to synthesize complex mobile data into actionable intelligence, serving as a foundational layer for modern, data-centric marketing ecosystems.
How much funding has Cinarra Systems raised?
Cinarra Systems has raised a total of $24.5M across 2 funding rounds:
Series A
$4.5M
Series B
$20M
Series A (2013): $4.5M with participation from Cisco and Almaz Capital
Series B (2015): $20M led by Siguler Guff, Almaz Capital, and SoftBank Corp.
Key Investors in Cinarra Systems
Cisco
Cisco Systems, Inc. is a global leader in networking and communications technology, providing the infrastructure and analytics software that power modern digital enterprises.
Almaz Capital
Almaz Capital is a venture capital firm that focuses on investing in technology companies, providing financial support and strategic guidance to entrepreneurs in the fields of innovation and sustainability.
SoftBank Corp.
SoftBank Group Corp. is a global technology holding company that drives innovation across telecommunications, AI, and IoT, leveraging its vast investment platforms to scale transformative businesses.
What's next for Cinarra Systems?
With the support of its latest strategic investment, Cinarra Systems is well-positioned to accelerate its product development and expand its footprint within the global telecommunications and advertising sectors. The focus moving forward will likely center on enhancing the scalability of its location intelligence platform and deepening its integration with mobile network operators. By prioritizing privacy-first methodologies, the company is poised to navigate the evolving regulatory landscape while maintaining its competitive edge. Future growth will be driven by the continued adoption of its analytics suite among Fortune 500 clients, as the firm seeks to solidify its status as an essential utility for brands aiming to master the complexities of the modern customer journey.
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