What is Augment?
Founded in 2024, Augment provides an autonomous AI assistant named Augie, specifically engineered to handle the repetitive, high-volume tasks that define the freight and supply chain industry. The platform operates 24/7, managing critical functions such as email correspondence, phone communications, quote generation, and documentation across various shipping modes, including FTL, LTL, and drayage.
By offloading these administrative burdens, Augment enables freight brokers, shippers, and carriers to significantly reduce operational errors and improve process accuracy. This shift allows human operators to pivot away from tactical data entry toward high-value relationship management and strategic decision-making, effectively increasing the throughput and efficiency of the entire logistics ecosystem.
How much funding has Augment raised?
Augment has raised a total of $110M across 2 funding rounds:
Angel/Seed
$25M
Series B
$85M
Angel/Seed (2025): $25M with participation from 8VC
Series B (2025): $85M led by Shopify Ventures, Redpoint Ventures, AutoTech Ventures, and 8VC
Key Investors in Augment
8VC
8VC is a prominent technology investment firm that focuses on backing industry-transforming companies and smart enterprise platforms across sectors like logistics and healthcare.
Shopify Ventures
Shopify Ventures invests in bold founders leveraging cutting-edge technology to transform commerce and entrepreneurship through impactful, real-world solutions.
AutoTech Ventures
Autotech Ventures is a specialized Silicon Valley firm focused on the $3 trillion global ground transportation industry, providing capital and deep market intelligence to startups.
What's next for Augment?
With this major strategic investment, Augment is well-positioned to accelerate its product development and expand its market footprint. The company is expected to focus on deepening the capabilities of its autonomous agent, Augie, to handle increasingly complex cross-border and multi-modal logistics scenarios. As the supply chain industry continues to face labor shortages and rising operational costs, Augment's ability to provide scalable, intelligent automation will likely become a key differentiator in the competitive landscape of enterprise logistics software.
The backing from high-profile investors suggests a strong confidence in the company's ability to redefine the operational standards of the $3 trillion ground transportation market, setting the stage for potential long-term industry dominance.
