What is Affinity?
Affinity is a sophisticated relationship intelligence platform that leverages artificial intelligence to automate the management of professional networks. By analyzing millions of data points across emails, calendars, and external sources, the platform eliminates the need for manual CRM upkeep, providing users with a centralized, real-time view of their most valuable connections. The company's patented technology identifies relationship strength and facilitates warm introductions, effectively transforming how organizations discover and nurture untapped opportunities. Headquartered in San Francisco, Affinity has established itself as an essential tool for enterprises seeking to optimize their networking efficiency and prioritize high-impact interactions within their ecosystem.
How much funding has Affinity raised?
Affinity has raised a total of $120M across 3 funding rounds:
Series A
$13.5M
Series B
$26.5M
Series C
$80M
Series A (2017): $13.5M with participation from Pear Ventures, Great Oaks Venture Capital, Western Technology Investment, 8VC, and Sway Ventures
Series B (2019): $26.5M led by Advance Ventures and Sway Ventures
Series C (2021): $80M supported by Menlo Ventures, Sprints Capital Management, and Advance Venture Partners
Key Investors in Affinity
Menlo Ventures
A Menlo Park-based venture capital firm that invests in early and growth-stage technology companies across sectors such as enterprise software, fintech, and infrastructure, partnering with founders through multiple stages of scale.
Sprints Capital Management
A London-based, independent growth equity firm that invests in technology-enabled companies with proven business models, strong market positions, and excellent teams.
Advance Venture Partners
An evergreen venture capital firm focused on making long-term investments in technology and tech-enabled companies, supporting exceptional founders in building disruptive businesses.
What's next for Affinity?
With the support of its latest major strategic investment, Affinity is well-positioned to accelerate its product roadmap and expand its footprint in the enterprise software market. The company is expected to focus on deepening its integration capabilities and enhancing its predictive analytics engine to provide even greater utility for large-scale organizations. As the demand for automated, data-driven relationship management continues to rise, Affinity's focus will likely shift toward scaling its go-to-market strategies and solidifying its market position against legacy CRM providers. The continued backing from growth-oriented firms suggests a long-term commitment to maintaining the company's status as a category-defining player in the SaaS space.
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