Leadership Overview
Zeta has 10 executives leading key functions including revenue generation, marketing strategy, financial oversight, operational management, and human capital development.
Committed to advancing data-driven marketing technology, Zeta empowers global enterprises to cultivate, sustain, and monetize complex customer relationships through sophisticated multichannel tools and actionable consumer insights.
Committed to advancing data-driven marketing technology, Zeta empowers global enterprises to cultivate, sustain, and monetize complex customer relationships through sophisticated multichannel tools and actionable consumer insights.
Leadership Roles at Zeta
Christopher Greiner - Chief Financial Officer
Christopher Greiner, the Chief Financial Officer at Zeta, manages the fiscal health and capital allocation strategies for the entire organization. Overseeing financial planning, reporting, and investor relations, the Chief Financial Officer ensures that the company maintains a robust balance sheet to support ongoing innovation in marketing technology. This leadership role involves rigorous oversight of operational budgets and the evaluation of potential investment opportunities that align with long-term growth objectives. By implementing stringent financial controls, Christopher Greiner supports the scalability of the company's data-driven platforms. The Chief Financial Officer works closely with the Board to communicate performance metrics and strategic financial goals. Through the optimization of capital structures and the management of global financial risks, Greiner provides the necessary foundation for the company to expand its market reach. This dedication to fiscal discipline enables the organization to invest heavily in research and development while delivering consistent value to shareholders.

Madison Serras - Chief of Staff To the Chief Financial Officer
Madison Serras, the Chief of Staff To the Chief Financial Officer at Zeta, manages the strategic priorities and administrative operations within the finance department. Overseeing the coordination of financial projects and executive communications, the Chief of Staff To the Chief Financial Officer ensures that the finance team operates with maximum efficiency. This leadership role involves preparing critical reports and data analysis to support the Chief Financial Officer in making informed fiscal decisions. By bridging the gap between financial planning and operational execution, Madison Serras facilitates the smooth implementation of corporate financial policies. The Chief of Staff To the Chief Financial Officer monitors departmental performance and identifies opportunities for process improvement. Through the careful management of schedules and project timelines, Serras enables the finance leadership to focus on high-level strategic initiatives. This support role is essential for maintaining the financial integrity and operational readiness of the company's data-driven marketing platform.
Steve Gerber - President
Steve Gerber, the President at Zeta, oversees the day-to-day operations and strategic execution of the company's business model. Directing the integration of various product lines and service offerings, the President ensures that the organization delivers consistent value to clients through its multichannel marketing tools. This leadership role involves managing the performance of key business units and ensuring that operational goals align with the company's mission of creating and monetizing customer relationships. By fostering a culture of accountability and innovation, Steve Gerber drives the company's expansion into new market segments. The President collaborates with other C-suite leaders to refine the corporate strategy and respond to emerging industry trends. Through the optimization of internal processes and the pursuit of operational excellence, Gerber maintains the company's position as a leader in the marketing technology space. This focus on execution ensures that the organization remains agile and responsive to the needs of its global enterprise customer base.
Bryan Seltzer - President, ZX
Bryan Seltzer, the President, ZX at Zeta, leads the specialized ZX division focused on advanced data-driven marketing solutions. Overseeing the development and deployment of proprietary technology, the President, ZX ensures that the division provides cutting-edge tools for customer relationship management. This leadership role involves identifying new market opportunities and tailoring the ZX platform to meet the specific needs of high-growth industries. By leveraging the company's extensive data assets, Bryan Seltzer drives the creation of innovative marketing products that enhance client engagement. The President, ZX collaborates with engineering and product teams to ensure the seamless integration of new features into the broader Zeta ecosystem. Through the strategic management of the ZX portfolio, Seltzer expands the company's footprint in the competitive marketing technology landscape. This focus on specialized innovation allows the organization to offer unique, high-value solutions that differentiate the brand from traditional competitors.
Jed Hartman - President and General Manager Activation
Jed Hartman, the President and General Manager Activation at Zeta, directs the activation of marketing campaigns and the delivery of client-facing services. Overseeing the operational teams responsible for executing multichannel strategies, the President and General Manager Activation ensures that every campaign achieves maximum impact for the client. This leadership role involves managing the lifecycle of marketing activations, from initial planning to final performance analysis. By optimizing the use of the company's data-driven tools, Jed Hartman ensures that clients effectively reach their target audiences and monetize customer interactions. The President and General Manager Activation works closely with sales and account management teams to ensure that service delivery meets the highest standards of quality. Through the continuous refinement of activation processes, Hartman improves the efficiency and effectiveness of the company's service offerings. This focus on operational success enables the organization to maintain strong, long-term relationships with its enterprise clients.
John Nuclo - President & Senior VP, Edu & of Strategic Accounts Actions
John Nuclo, the President & Senior VP, Edu & of Strategic Accounts Actions at Zeta, manages the company's engagement with the education sector and its most critical strategic accounts. Overseeing the development of tailored marketing solutions for these key segments, the President & Senior VP, Edu & of Strategic Accounts Actions ensures that the company's technology addresses the unique challenges of these industries. This leadership role involves building deep, long-term partnerships with major clients and providing them with the tools necessary to optimize their customer relationships. By analyzing the specific needs of the education market, John Nuclo drives the creation of specialized marketing strategies that deliver measurable results. The President & Senior VP, Edu & of Strategic Accounts Actions collaborates with cross-functional teams to ensure that strategic accounts receive the highest level of support and innovation. Through the strategic management of these high-value relationships, Nuclo secures the company's position as a trusted partner in the marketing technology space.
Michelena (Micki) Howl - Chief Revenue Officer
Michelena (Micki) Howl, the Chief Revenue Officer at Zeta, directs all global sales initiatives and revenue-generating activities. Overseeing the expansion of market share across North American and international territories, the Chief Revenue Officer ensures alignment between client acquisition strategies and the broader data-driven marketing technology mission. This leadership role involves managing high-level partnerships and optimizing the sales funnel to drive sustainable growth. By leveraging the company's multichannel marketing tools, Michelena (Micki) Howl directly impacts the financial trajectory of the organization. Through rigorous analysis of market trends and customer relationship metrics, the Chief Revenue Officer secures long-term stability and competitive advantage. Constant collaboration with the executive team allows for the seamless integration of new product offerings into existing client portfolios, ultimately maximizing the value delivered to enterprise customers while maintaining a focus on scalable revenue streams.
Leah Pope - Chief Marketing Officer
Leah Pope, the Chief Marketing Officer at Zeta, architects the brand identity and market positioning for the entire suite of marketing technology solutions. Overseeing global demand generation and corporate communications, the Chief Marketing Officer ensures that the company's value proposition resonates with diverse industry sectors. This leadership role involves crafting data-centric campaigns that highlight the efficacy of multichannel tools in monetizing customer relationships. By analyzing market feedback and competitive landscapes, Leah Pope drives the strategic direction of all promotional efforts. The Chief Marketing Officer collaborates with product teams to translate technical capabilities into compelling narratives for enterprise clients. Through the implementation of advanced analytics, Pope optimizes marketing spend and enhances brand visibility across key geographic markets. This focus on precision and impact ensures that the organization remains at the forefront of the marketing technology industry while consistently attracting new business opportunities.

Brendan Beroff - Deputy Chief of Staff
Brendan Beroff, the Deputy Chief of Staff at Zeta, coordinates cross-functional initiatives and streamlines internal operations to enhance organizational efficiency. Overseeing the execution of high-priority projects, the Deputy Chief of Staff ensures that departmental goals remain synchronized with the overarching corporate strategy. This leadership role involves facilitating communication between the executive team and various business units to resolve operational bottlenecks. By managing complex workflows and resource allocation, Brendan Beroff supports the rapid deployment of new marketing technology features. The Deputy Chief of Staff monitors progress on key performance indicators and provides actionable insights to leadership for informed decision-making. Through the implementation of standardized processes, Beroff improves the agility of the organization in responding to shifting market demands. This focus on operational excellence allows the company to maintain a high standard of service delivery while scaling its data-driven solutions across diverse global markets.
Candice Chafey - Chief People Officer
Candice Chafey, the Chief People Officer at Zeta, directs the human capital strategy and organizational culture initiatives. Overseeing talent acquisition, employee development, and performance management, the Chief People Officer ensures that the company attracts and retains top-tier professionals capable of advancing marketing technology innovation. This leadership role involves fostering an inclusive environment that encourages collaboration and high performance across all global teams. By implementing comprehensive training programs and career progression frameworks, Candice Chafey supports the professional growth of the workforce. The Chief People Officer works with the executive team to align human resources policies with the company's long-term business objectives. Through the promotion of a culture centered on data-driven decision-making and customer focus, Chafey enhances employee engagement and productivity. This commitment to building a strong, capable team enables the organization to maintain its competitive edge in the fast-paced marketing technology sector.
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