Zerorez Executive and Leadership Team

Shawn Moon, the Chief Executive Officer at Zerorez, directs the overarching corporate strategy and long-term vision for the organization. Moon architects high-level growth initiatives that leverage the proprietary cleaning system to capture greater market share within the residential and commercial sanitation sectors. By aligning departmental goals with the core mission of chemical-free cleaning, the Chief Executive Officer ensures operational excellence across all franchise locations. This leadership role involves constant evaluation of market trends to maintain a competitive edge in the cleaning industry. Shawn Moon drives the expansion of service offerings, including air duct and granite maintenance, to diversify revenue streams. Through rigorous oversight of executive performance and board relations, the Chief Executive Officer secures the financial health of the company. Ultimately, Moon fosters a culture of innovation that supports the scaling of the brand across diverse regional markets.

Margaret Cafarelli, the Owner & Chief Executive Officer at Zerorez, manages the foundational ownership interests and strategic direction of the enterprise. Cafarelli oversees the integration of the ZEROREZ cleaning system into new franchise territories, ensuring brand consistency and operational integrity. As the primary authority, the Owner & Chief Executive Officer evaluates capital allocation and investment opportunities to bolster the company's presence in the competitive cleaning services landscape. Margaret Cafarelli drives the development of sustainable business models that prioritize customer satisfaction and environmental safety. By coordinating with regional stakeholders, the Owner & Chief Executive Officer maintains high standards for service delivery across all specialized cleaning categories. This leadership position requires balancing immediate operational demands with long-term asset growth. Through strategic decision-making, Cafarelli ensures the company remains a leader in the industry while providing robust support to the entire franchise network.

Benjamin Oyler, the Chief Operating Officer at Zerorez, directs the daily internal operations and logistical frameworks that support the company's cleaning services. Oyler architects efficient workflows for the deployment of the ZEROREZ cleaning system, focusing specifically on optimizing supply chain logistics and equipment maintenance protocols. The Chief Operating Officer ensures that all service teams adhere to strict quality control measures when performing air duct, carpet, and mattress cleaning. By streamlining internal processes, Oyler enhances the productivity of franchise operations across the United States. This leadership role involves managing the technical infrastructure required to support the company's diverse service portfolio. Benjamin Oyler drives operational efficiency by implementing standardized training programs for technicians. Through constant monitoring of performance metrics, the Chief Operating Officer identifies areas for process improvement, ensuring that the company maintains its reputation for excellence in every cleaning engagement.

Joanne Jonason, the Chief Operating Officer & Manager, Market at Zerorez, directs regional market penetration and operational scaling strategies. Jonason architects localized marketing and service delivery plans that adapt the ZEROREZ cleaning system to specific demographic needs. The Chief Operating Officer & Manager, Market oversees the expansion of service footprints, ensuring that regional teams meet the high demand for area rug and shower enclosure cleaning. By analyzing market data, the Chief Operating Officer & Manager, Market identifies growth opportunities and optimizes resource allocation to maximize regional profitability. Joanne Jonason drives the implementation of customer acquisition strategies that align with the company's broader mission. This leadership role requires close collaboration with local franchise owners to ensure consistent service quality and brand adherence. Through effective market management, Jonason secures a strong competitive position for the company in key geographic areas, driving sustained revenue growth.

John Hopkins, the President at Zerorez, directs the execution of corporate policies and the overall management of the company's business units. Hopkins architects the tactical plans necessary to achieve the strategic goals set by the executive leadership team. As the President, the executive oversees the coordination between departments to ensure that the ZEROREZ cleaning system remains the industry standard for chemical-free sanitation. This leadership role involves managing high-level partnerships and ensuring that the company's franchising model remains attractive to new investors. John Hopkins drives the development of internal communication channels that keep the organization aligned with its core values. By fostering a collaborative environment, the President ensures that all operational teams work toward the common objective of market leadership. Through diligent oversight of company-wide initiatives, Hopkins maintains the stability and growth trajectory of the organization, ensuring that every service category receives the necessary support to thrive.