Zerorez Executive and Leadership Team

July, 2026

Leadership Overview

Zerorez has 7 executives leading key functions including strategy, technology, operations, and finance.

Driven by innovation, Zerorez provides advanced cleaning solutions and franchising opportunities, impacting residential and commercial spaces nationwide with its proprietary ZEROREZ cleaning system.

Leadership Roles at Zerorez

  • Chief Executive Officer - Shawn Moon
  • Owner & Chief Executive Officer - Margaret Cafarelli
  • President & Chief Financial Officer - Jon Laudie
  • Chief Operating Officer - Benjamin Oyler
  • Chief Operating Officer & Manager, Market - Joanne Jonason
  • President - John Hopkins
  • Chief Technology Officer - Gregg Burgess
  • Shawn Moon - Chief Executive Officer

    Shawn Moon, the Chief Executive Officer at Zerorez, directs the company's overarching strategy and long-term vision. Moon guides the executive team in expanding Zerorez's market presence and solidifying its position as a leader in specialized cleaning services. This leadership involves fostering innovation within the ZEROREZ cleaning system and ensuring operational excellence across all franchise locations. By focusing on strategic growth initiatives, Shawn Moon drives the company's expansion into new markets and service areas, aligning operations with the core mission of providing superior cleaning solutions. The Chief Executive Officer's role is critical in maintaining the company's commitment to quality and customer satisfaction, ensuring Zerorez continues to deliver exceptional results in carpet, air duct, and upholstery cleaning.
    Shawn Moon

    Margaret Cafarelli - Owner & Chief Executive Officer

    Margaret Cafarelli, the Owner & Chief Executive Officer at Zerorez, holds ultimate responsibility for the company's strategic direction and operational success. Cafarelli oversees all facets of the business, from service delivery innovation to franchise development, ensuring alignment with the company's mission. This leadership role involves driving growth and profitability by enhancing the ZEROREZ cleaning system and expanding its reach. Margaret Cafarelli's influence is central to maintaining the high standards of service Zerorez provides across its diverse offerings, including carpet, air duct, and granite cleaning. The Owner & Chief Executive Officer's focus remains on cultivating a strong brand identity and fostering a culture of excellence among franchisees, thereby securing Zerorez's competitive advantage in the cleaning services industry.

    Jon Laudie - President & Chief Financial Officer

    Jon Laudie, the President & Chief Financial Officer at Zerorez, oversees the company's financial health and strategic fiscal planning. Laudie directs all financial operations, including budgeting, forecasting, and investment strategies, ensuring the company's sustainable growth and profitability. This dual role involves managing financial resources to support operational expansion and technological advancements, particularly concerning the ZEROREZ cleaning system. Jon Laudie's leadership is crucial for maintaining financial stability across the franchise network, enabling investments in service innovation for areas like carpet, air duct, and rug cleaning. The President & Chief Financial Officer's expertise guides strategic decision-making, ensuring Zerorez capitalizes on market opportunities while managing financial risks effectively.

    Benjamin Oyler - Chief Operating Officer

    Benjamin Oyler, the Chief Operating Officer at Zerorez, directs the day-to-day operational execution and service delivery across the franchise network. Oyler focuses on optimizing operational workflows and ensuring consistent service quality for all Zerorez offerings, from carpet and air duct cleaning to specialized services like granite and shower enclosure maintenance. This leadership position involves implementing best practices and driving efficiency improvements throughout the organization. Benjamin Oyler's responsibilities include managing supply chain logistics and supporting franchise partners in achieving operational excellence. The Chief Operating Officer's commitment to streamlined processes ensures that the ZEROREZ cleaning system is applied effectively, maintaining high customer satisfaction and supporting the company's growth objectives.
    Benjamin Oyler

    Joanne Jonason - Chief Operating Officer & Manager, Market

    Joanne Jonason, the Chief Operating Officer & Manager, Market at Zerorez, drives operational efficiency and market penetration strategies. Jonason focuses on enhancing the delivery of Zerorez's specialized cleaning services, including carpet, air duct, and mattress cleaning, ensuring consistent quality and customer satisfaction. This role involves overseeing market-specific initiatives and optimizing operational performance within designated regions. Joanne Jonason's leadership ensures the effective implementation of the ZEROREZ cleaning system, supporting franchise partners in achieving their business objectives. The Chief Operating Officer & Manager, Market's strategic approach to market management and operational oversight is vital for expanding Zerorez's footprint and reinforcing its brand presence.

    John Hopkins - President

    John Hopkins, the President at Zerorez, directs key strategic initiatives and operational oversight to drive company growth and market leadership. Hopkins focuses on enhancing the effectiveness of the ZEROREZ cleaning system and expanding the company's service portfolio, which includes carpet, air duct, and granite cleaning. This leadership role involves fostering strong relationships with franchise partners and ensuring alignment with the company's core values and mission. John Hopkins's strategic vision guides operational improvements and market expansion efforts, contributing to Zerorez's reputation for quality and innovation. The President's dedication to operational excellence and customer satisfaction is fundamental to maintaining Zerorez's competitive advantage in the cleaning services industry.

    Gregg Burgess - Chief Technology Officer

    Gregg Burgess, the Chief Technology Officer at Zerorez, architects the technological infrastructure that supports the company's innovative cleaning solutions. Burgess leads the development and implementation of proprietary technologies, including advancements to the ZEROREZ cleaning system, ensuring efficiency and effectiveness in service delivery. This role involves overseeing all IT operations, data management, and digital transformation initiatives critical to Zerorez's operational model. By focusing on technological superiority, Gregg Burgess enhances the company's service offerings in areas such as carpet, air duct, and mattress cleaning. The Chief Technology Officer's strategic vision ensures Zerorez maintains a competitive edge through cutting-edge solutions, driving operational improvements and supporting franchise partners with robust technological tools.

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    Frequently Asked Questions Regarding Zerorez Top Executives and Leadership Team

    Who leads Zerorez?
    Zerorez is led by Shawn Moon (Chief Executive Officer), along with executives such as Margaret Cafarelli (Owner & Chief Executive Officer) and Jon Laudie (President & Chief Financial Officer).
    Who is part of Zerorez’s executive team?
    The executive team of Zerorez includes leaders such as Shawn Moon (Chief Executive Officer), Margaret Cafarelli (Owner & Chief Executive Officer), Jon Laudie (President & Chief Financial Officer) and other senior executives.
    How many executives does Zerorez have?
    Zerorez has 7 executives leading key business areas.
    What roles are included in Zerorez’s leadership team?
    The leadership team of Zerorez includes roles such as Chief Executive Officer, Owner & Chief Executive Officer, President & Chief Financial Officer, Chief Operating Officer, Chief Operating Officer & Manager, Market.