Will Bank Executive and Leadership Team

May, 2026

Leadership Overview

Will Bank has 5 executives leading key functions including strategy, technology, marketing, human resources, and finance.

Guided by a commitment to financial services, Will Bank navigates its extrajudicial liquidation by focusing on transparent client communication and orderly asset distribution, impacting all stakeholders.

Leadership Roles at Will Bank

  • Chief Executive Officer - Logan Egan
  • Co-Founder & Chief Financial Officer - Ricardo Saad
  • Chief Technology Officer - Guilherme Cirne
  • Chief Marketing Officer - Daniel Feitoza
  • Chief Human Resources Officer - Luiza Gomide
  • Logan Egan - Chief Executive Officer

    Logan Egan, the Chief Executive Officer at Will Bank, directs the company's overall strategic direction and operational execution during its extrajudicial liquidation. Egan oversees the critical communication channels with clients and regulatory bodies, ensuring adherence to the Central Bank of Brazil's directives. This leadership role involves managing the complex process of winding down operations while maintaining transparency for all affected parties. Egan's focus remains on facilitating a smooth transition for clients and collaborators, emphasizing the generation of boleto payments as the sole transaction method. The Chief Executive Officer's responsibilities extend to safeguarding the company's remaining assets and ensuring compliance throughout the liquidation proceedings. Logan Egan drives the final stages of Will Bank's financial operations, prioritizing stakeholder interests.

    Ricardo Saad - Co-Founder & Chief Financial Officer

    Ricardo Saad, the Co-Founder & Chief Financial Officer at Will Bank, directs the financial strategy and oversight during the company's extrajudicial liquidation. Saad is responsible for managing the company's financial assets, ensuring accurate accounting of all transactions, and overseeing the liquidation of financial instruments. This role involves close collaboration with legal teams and regulatory bodies to ensure compliance with all financial directives from the Central Bank of Brazil. The Chief Financial Officer's duties include managing cash flow, reporting on the financial status of the liquidation process, and ensuring the integrity of the boleto payment system. Saad's expertise is critical in navigating the financial complexities of winding down operations and distributing remaining funds. Ricardo Saad's leadership ensures financial accountability throughout Will Bank's liquidation.

    Guilherme Cirne - Chief Technology Officer

    Guilherme Cirne, the Chief Technology Officer at Will Bank, manages the technological infrastructure supporting the company's credit card services and its transition to extrajudicial liquidation. Cirne ensures the integrity and security of client data throughout this sensitive period, particularly concerning payment processing. The Chief Technology Officer's oversight includes maintaining the boleto generation system, confirming its reliability for client payments. Cirne also addresses the technical implications of the absence of Pix payments, ensuring clear communication regarding transaction limitations. This role involves coordinating with IT teams to implement necessary system adjustments and provide technical support during the liquidation process. Guilherme Cirne's expertise is vital for maintaining operational continuity where possible and managing the technological aspects of Will Bank's closure.

    Daniel Feitoza - Chief Marketing Officer

    Daniel Feitoza, the Chief Marketing Officer at Will Bank, leads the communication strategy during the company's extrajudicial liquidation. Feitoza is responsible for disseminating critical information to clients, collaborators, and other interested parties regarding the liquidation process and payment procedures. This includes clearly communicating the mandatory use of boleto generation for credit card payments and the unavailability of Pix. The Chief Marketing Officer ensures that all external messaging aligns with the directives from the Central Bank of Brazil and maintains a consistent, transparent approach. Feitoza's efforts aim to manage public perception and provide essential guidance to clients navigating this transition. Daniel Feitoza's role is pivotal in managing stakeholder relations and ensuring clear, consistent communication throughout Will Bank's closure.
    Daniel Feitoza

    Luiza Gomide - Chief Human Resources Officer

    Luiza Gomide, the Chief Human Resources Officer at Will Bank, manages the human capital aspects during the company's extrajudicial liquidation. Gomide oversees the support and transition process for all collaborators affected by the liquidation, ensuring compliance with labor regulations and providing necessary resources. This leadership position involves addressing employee concerns, facilitating communication regarding employment status, and managing any severance or transition packages. The Chief Human Resources Officer plays a crucial role in maintaining team morale and operational continuity among remaining staff. Gomide's responsibilities also include liaising with legal counsel on HR-related matters stemming from the liquidation. Luiza Gomide's focus is on supporting the workforce through this significant organizational change at Will Bank.

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    Frequently Asked Questions Regarding Will Bank Top Executives and Leadership Team

    Who leads Will Bank?
    Will Bank is led by Logan Egan (Chief Executive Officer), along with executives such as Ricardo Saad (Co-Founder & Chief Financial Officer) and Guilherme Cirne (Chief Technology Officer).
    Who is part of Will Bank’s executive team?
    The executive team of Will Bank includes leaders such as Logan Egan (Chief Executive Officer), Ricardo Saad (Co-Founder & Chief Financial Officer), Guilherme Cirne (Chief Technology Officer) and other senior executives.
    How many executives does Will Bank have?
    Will Bank has 5 executives leading key business areas.
    What roles are included in Will Bank’s leadership team?
    The leadership team of Will Bank includes roles such as Chief Executive Officer, Co-Founder & Chief Financial Officer, Chief Technology Officer, Chief Marketing Officer, Chief Human Resources Officer.