WeVets Executive and Leadership Team

Camilla Irion, the Chief Executive Officer Plano De Saúde at WeVets, directs the strategic expansion of veterinary health insurance offerings across the Brazilian market. Overseeing the development of comprehensive coverage plans, the Chief Executive Officer Plano De Saúde ensures that pet owners access high-quality diagnostic and surgical services through a sustainable financial model. This leadership role involves coordinating with clinical directors to align insurance benefits with the 24-hour care capabilities of the hospital group. By optimizing plan structures, Camilla Irion directly impacts the accessibility of premium veterinary medicine in regions like São Paulo and Rio Grande do Sul. Irion drives long-term growth by balancing patient care requirements with fiscal responsibility, ensuring that the insurance division supports the broader mission of providing superior experiences for pets and their parents throughout the entire national network.

Lucas Rojo, the Chief Operations Officer & Chief Operating Officer at WeVets, architects the internal infrastructure required to maintain 24-hour clinical excellence across all hospital sites. Overseeing the daily logistics of surgery, diagnostics, and primary care, the Chief Operations Officer & Chief Operating Officer ensures that facility workflows remain efficient and patient-focused. This leadership role involves managing the supply chain for medical equipment and coordinating staffing requirements to meet high demand in urban centers. By implementing standardized operational protocols, Lucas Rojo directly impacts the quality of care delivered to pets and their parents. Rojo drives organizational efficiency by streamlining administrative processes, allowing clinical teams to focus entirely on medical outcomes. Through rigorous oversight of hospital operations, Rojo secures the operational stability necessary for the group to scale its footprint throughout Brazil.

Guilherme Sattamini, the Chief Operating Officer, Data Kpi-Driven Strategic Planning & Performance Direct Support To The & Leadership Team at WeVets, translates complex clinical data into actionable business intelligence. Overseeing the development of performance dashboards, the Chief Operating Officer, Data Kpi-Driven Strategic Planning & Performance Direct Support To The & Leadership Team ensures that the executive team makes informed decisions regarding resource allocation and service expansion. This leadership role involves monitoring key performance indicators across diagnostic labs and hospital units to identify areas for improvement. By leveraging tech-driven insights, Guilherme Sattamini directly impacts the strategic trajectory of the company. Sattamini supports the leadership team by providing the analytical foundation for long-term planning, ensuring that every operational adjustment aligns with the goal of delivering a superior experience for pets and their parents in the competitive Brazilian veterinary market.

Pedro Santelmo, the Chief Revenue Officer at WeVets, manages all commercial growth initiatives and financial performance metrics for the veterinary hospital group. Overseeing the integration of primary care and specialty service revenue streams, the Chief Revenue Officer ensures that the business model remains competitive within the Brazilian health services sector. This leadership role involves analyzing market trends to identify opportunities for expanding diagnostic lab services and urgent care facilities. By refining pricing strategies and service delivery models, Pedro Santelmo directly impacts the profitability and market reach of the organization. Santelmo collaborates with the executive team to align revenue targets with the operational capacity of the 24-hour centers, ensuring that financial success supports the ongoing investment in advanced medical technology and high-quality patient care across all regional locations.

Priscila Zanette, the Sócia. Head De Marketing E CX at WeVets, shapes the brand identity and customer journey for the veterinary hospital group. Overseeing all communication channels and patient feedback loops, the Sócia. Head De Marketing E CX ensures that the service experience remains consistent with the company's commitment to high-quality care. This leadership role involves designing engagement strategies that build trust with pet parents while promoting the 24-hour diagnostic and specialty services. By analyzing customer satisfaction metrics, Priscila Zanette directly impacts the retention and loyalty of the client base. Zanette drives brand awareness through targeted campaigns that highlight the tech-driven model and compassionate approach of the hospitals. Through the integration of marketing and customer experience initiatives, Zanette strengthens the market position of the organization across all operational regions in Brazil.