WeLab Executive and Leadership Team

September, 2026

Leadership Overview

WeLab has 4 executives leading key functions including corporate strategy, technology development, operational efficiency, and regional market expansion.

Driven by a commitment to financial innovation, WeLab delivers advanced digital banking platforms and software solutions across Hong Kong and mainland China to modernize the regional financial landscape.

Leadership Roles at WeLab

  • Founder & Group Chief Executive Officer - Simon Loong
  • President & Group Chief Operating Officer - Ernest Leung
  • President, Welab (China) - Howard Miao
  • Chief Technology Officer, Welab (China) - Herman Wu
  • Simon Loong - Founder & Group Chief Executive Officer

    Simon Loong, the Founder & Group Chief Executive Officer at WeLab, directs the overarching corporate strategy and long-term vision for the organization. Loong architects the expansion of digital banking platforms across Hong Kong and mainland China, ensuring alignment between financial software capabilities and evolving market demands. By fostering partnerships with key stakeholders and investors, the Founder & Group Chief Executive Officer maintains the competitive positioning of the firm within the fintech sector. Simon Loong oversees the integration of new technologies into the core product suite, driving sustainable growth and operational excellence. This leadership role involves constant evaluation of regional economic trends to refine the company mission. Through rigorous oversight of executive performance and capital allocation, Loong secures the financial health of the enterprise. The Founder & Group Chief Executive Officer remains focused on scaling the digital banking ecosystem to reach broader consumer segments throughout the Asian market.

    Ernest Leung - President & Group Chief Operating Officer

    Ernest Leung, the President & Group Chief Operating Officer at WeLab, executes the daily operational strategies that sustain the company's financial software business. Leung manages cross-functional workflows, ensuring that internal processes align with the broader goals of the digital banking platforms. By overseeing the administrative and operational infrastructure, the President & Group Chief Operating Officer improves organizational efficiency and reduces friction in service delivery. Ernest Leung coordinates with other C-suite leaders to streamline resource allocation and support the expansion of operations throughout Hong Kong and mainland China. This leadership role involves monitoring key performance indicators to ensure the business meets its growth targets. Through the optimization of internal systems, Leung enhances the scalability of the firm's financial products. The President & Group Chief Operating Officer maintains a focus on operational excellence, ensuring that the company delivers consistent value to customers while navigating the complexities of the regional financial services industry.

    Howard Miao - President, Welab (China)

    Howard Miao, the President, Welab (China) at WeLab, directs the strategic growth and market penetration efforts within mainland China. Miao manages regional business development, identifying opportunities to expand the reach of digital banking platforms and financial software services. By cultivating relationships with local partners and regulatory bodies, the President, Welab (China) ensures the company maintains a strong competitive presence in the region. Howard Miao oversees the execution of localized marketing and sales strategies, tailoring the product offering to meet the specific needs of the mainland Chinese consumer base. This leadership role involves analyzing regional market trends to inform product development and operational adjustments. Through the management of regional teams, Miao drives revenue growth and enhances brand visibility. The President, Welab (China) remains dedicated to scaling the company's footprint, ensuring that the digital banking solutions effectively address the financial requirements of the diverse and rapidly evolving mainland market.

    Herman Wu - Chief Technology Officer, Welab (China)

    Herman Wu, the Chief Technology Officer, Welab (China) at WeLab, manages the development and maintenance of sophisticated financial software infrastructure. Wu engineers scalable cloud-based solutions that power digital banking platforms, ensuring high availability and security for users across mainland China. By directing the engineering teams, the Chief Technology Officer, Welab (China) optimizes system performance and accelerates the deployment of new features. Herman Wu collaborates with product managers to translate complex financial requirements into robust code, enhancing the overall user experience. This technical leadership role involves mitigating cybersecurity risks and maintaining compliance with regional data regulations. Through the implementation of advanced data analytics, Wu improves the efficiency of credit assessment algorithms. The Chief Technology Officer, Welab (China) drives the technological roadmap, ensuring the software architecture supports the rapid growth of the digital banking business while maintaining stability in a high-volume transaction environment.

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    Frequently Asked Questions Regarding WeLab Top Executives and Leadership Team

    Who leads WeLab?
    WeLab is led by Simon Loong (Founder & Group Chief Executive Officer), along with executives such as Ernest Leung (President & Group Chief Operating Officer) and Howard Miao (President, Welab (China)).
    Who is part of WeLab’s executive team?
    The executive team of WeLab includes leaders such as Simon Loong (Founder & Group Chief Executive Officer), Ernest Leung (President & Group Chief Operating Officer), Howard Miao (President, Welab (China)) and other senior executives.
    How many executives does WeLab have?
    WeLab has 4 executives leading key business areas.
    What roles are included in WeLab’s leadership team?
    The leadership team of WeLab includes roles such as Founder & Group Chief Executive Officer, President & Group Chief Operating Officer, President, Welab (China), Chief Technology Officer, Welab (China).