ViewSonic Executive and Leadership Team

May, 2026

Leadership Overview

ViewSonic has 6 executives leading key functions including strategy, operations, revenue, and risk management.

Driven by innovation, ViewSonic is dedicated to providing cutting-edge display solutions that enhance visual experiences across diverse markets, fostering collaboration and productivity worldwide.

Leadership Roles at ViewSonic

  • Chairman & Chief Executive Officer - James Chu
  • Chief Operating Officer - Bonny Cheng
  • Chief of Staff - Kevin Chu
  • Chief Revenue Officer - Jeff Volpe
  • Chief Risk Officer & Chief Revenue Officer - Joann Vallery
  • Chief Risk Officer & Chief Revenue Officer - Chloe Zhao
  • James Chu - Chairman & Chief Executive Officer

    James Chu, the Chairman & Chief Executive Officer at ViewSonic, directs the company's overarching strategy and global operations. Chu guides the executive team in setting ambitious goals for market expansion and product innovation, ensuring alignment with the company's mission to deliver superior visual experiences. Overseeing all major corporate decisions, Chu drives the long-term vision for ViewSonic's diverse portfolio, which includes LED monitors, interactive displays, and projectors. This leadership role involves fostering a culture of excellence and accountability across all departments. By championing new technologies and market opportunities, James Chu ensures ViewSonic maintains its competitive edge in the dynamic display solutions industry, solidifying its position as a global leader.
    James Chu

    Bonny Cheng - Chief Operating Officer

    Bonny Cheng, the Chief Operating Officer at ViewSonic, oversees the company's global operational infrastructure and manufacturing processes. Cheng directs the efficient production and delivery of ViewSonic's diverse display solutions, ensuring high standards of quality and timely market availability. This position involves managing supply chain logistics, optimizing manufacturing workflows, and driving operational excellence across all production facilities. By enhancing operational efficiency and cost-effectiveness, Bonny Cheng supports the company's growth objectives. The Chief Operating Officer's responsibilities include implementing best practices in production management and ensuring seamless integration of new product lines. Through strategic operational leadership, Bonny Cheng plays a vital role in ViewSonic's ability to meet global demand.
    Bonny Cheng

    Kevin Chu - Chief of Staff

    Kevin Chu, the Chief of Staff at ViewSonic, facilitates strategic initiatives and operational efficiency across the organization. Chu supports the executive leadership team by streamlining communication and ensuring seamless execution of key projects. This role involves coordinating cross-functional efforts to drive business objectives and enhance internal processes. By managing critical workflows and providing essential support to the Chairman & CEO, Kevin Chu ensures that strategic priorities are effectively translated into actionable plans. The Chief of Staff's responsibilities extend to optimizing resource allocation and fostering collaboration among departments. Through diligent oversight and proactive problem-solving, Kevin Chu contributes significantly to ViewSonic's operational agility and strategic success.

    Jeff Volpe - Chief Revenue Officer

    Jeff Volpe, the Chief Revenue Officer at ViewSonic, spearheads all revenue-generating activities and sales strategies globally. Volpe directs the sales, marketing, and business development teams to achieve ambitious revenue targets and expand market share. This critical role involves identifying new market opportunities and strengthening customer relationships across all product lines, including monitors, projectors, and interactive displays. By optimizing sales channels and driving channel partner engagement, Jeff Volpe ensures consistent revenue growth. The Chief Revenue Officer's focus extends to developing innovative go-to-market strategies and enhancing the overall customer acquisition process. Through strategic leadership, Jeff Volpe significantly impacts ViewSonic's financial performance and market penetration.
    Jeff Volpe

    Joann Vallery - Chief Risk Officer & Chief Revenue Officer

    Joann Vallery, the Chief Risk Officer & Chief Revenue Officer at ViewSonic, manages the company's risk mitigation strategies while driving revenue growth initiatives. Vallery identifies potential business risks and develops proactive measures to safeguard company assets and operations. Simultaneously, this dual role involves leading efforts to enhance sales performance and expand revenue streams across all product categories. By ensuring robust risk management frameworks are in place, Joann Vallery supports sustainable business operations. The Chief Risk Officer & Chief Revenue Officer's focus also includes optimizing sales processes and exploring new market opportunities to boost profitability. Through comprehensive oversight, Joann Vallery contributes to ViewSonic's financial stability and market expansion.
    Joann Vallery

    Chloe Zhao - Chief Risk Officer & Chief Revenue Officer

    Chloe Zhao, the Chief Risk Officer & Chief Revenue Officer at ViewSonic, directs the implementation of comprehensive risk management policies and drives revenue generation strategies. Zhao analyzes potential threats to business operations and establishes protocols to mitigate financial and operational risks. In parallel, this executive leads initiatives aimed at increasing sales volume and optimizing revenue performance across ViewSonic's global markets. By ensuring adherence to regulatory requirements and industry best practices, Chloe Zhao strengthens the company's risk posture. The Chief Risk Officer & Chief Revenue Officer's responsibilities also encompass developing and executing effective sales plans to achieve growth targets. Through strategic guidance, Chloe Zhao enhances ViewSonic's resilience and market competitiveness.
    Chloe Zhao

    Explore Leadership Teams in Computer Equipment & Peripherals

    Frequently Asked Questions Regarding ViewSonic Top Executives and Leadership Team

    Who leads ViewSonic?
    ViewSonic is led by James Chu (Chairman & Chief Executive Officer), along with executives such as Bonny Cheng (Chief Operating Officer) and Kevin Chu (Chief of Staff).
    Who is part of ViewSonic’s executive team?
    The executive team of ViewSonic includes leaders such as James Chu (Chairman & Chief Executive Officer), Bonny Cheng (Chief Operating Officer), Kevin Chu (Chief of Staff) and other senior executives.
    How many executives does ViewSonic have?
    ViewSonic has 6 executives leading key business areas.
    What roles are included in ViewSonic’s leadership team?
    The leadership team of ViewSonic includes roles such as Chairman & Chief Executive Officer, Chief Operating Officer, Chief of Staff, Chief Revenue Officer, Chief Risk Officer & Chief Revenue Officer.