Leadership Overview
VF Corporation has 8 executives leading key functions including strategy, financial oversight, regional operations, human capital, commercial growth, and global brand management.
Focused on delivering innovative apparel and footwear, VF Corporation maintains a commitment to socially responsible operations while creating long-term value for shareholders across diverse global markets.
Focused on delivering innovative apparel and footwear, VF Corporation maintains a commitment to socially responsible operations while creating long-term value for shareholders across diverse global markets.
Leadership Roles at VF Corporation
Bracken Darrell - Chief Executive Officer
Bracken Darrell, the Chief Executive Officer at VF Corporation, directs the overarching strategic vision for the entire portfolio of iconic lifestyle brands. Overseeing global operations, the Chief Executive Officer ensures alignment between product innovation and consumer demand across footwear and apparel categories. This leadership role involves managing complex distribution channels while maintaining high standards for environmental and social responsibility. By optimizing organizational performance, Bracken Darrell drives long-term value for customers and shareholders alike. The Chief Executive Officer collaborates with the Board to refine market positioning and expand the reach of brands like Vans and The North Face. Through rigorous analysis of industry trends, Darrell secures the competitive advantage of the company in a rapidly evolving retail landscape. Ultimately, the Chief Executive Officer fosters a culture of excellence that supports sustainable growth and operational efficiency across all international business units.

Katherine Lindell - Chief Financial Officer, Emerging Brands & Vice President, Finance
Katherine Lindell, the Chief Financial Officer, Emerging Brands & Vice President, Finance at VF Corporation, manages the fiscal health and strategic investment planning for the company's high-growth portfolio segments. Overseeing financial reporting and capital allocation, the Chief Financial Officer, Emerging Brands & Vice President, Finance ensures that emerging brands receive the necessary resources to scale effectively within competitive global markets. This leadership role involves analyzing revenue streams and cost structures to maximize profitability across diverse product categories. By implementing robust financial controls, Katherine Lindell supports the broader corporate mission of delivering innovative products while maintaining fiscal discipline. The Chief Financial Officer, Emerging Brands & Vice President, Finance works closely with brand leaders to identify expansion opportunities and mitigate operational risks. Through precise financial modeling and performance tracking, Lindell strengthens the economic foundation of the organization, ensuring that emerging assets contribute significantly to the overall success of the enterprise.
Annette Bryan - Regional Chief Financial Officer, Direct To Consumer Vf Outlets Wholesale Markets (Canada & Mexico)
Annette Bryan, the Regional Chief Financial Officer, Direct To Consumer Vf Outlets Wholesale Markets (Canada & Mexico) at VF Corporation, governs the financial operations and profitability metrics for retail and wholesale channels across North American markets. Overseeing regional budget management and inventory valuation, the Regional Chief Financial Officer, Direct To Consumer Vf Outlets Wholesale Markets (Canada & Mexico) ensures that local market strategies align with the broader corporate financial objectives. This leadership role involves optimizing supply chain costs and enhancing the efficiency of direct-to-consumer outlets. By monitoring regional economic indicators, Annette Bryan drives sustainable growth and operational stability within Canada and Mexico. The Regional Chief Financial Officer, Direct To Consumer Vf Outlets Wholesale Markets (Canada & Mexico) collaborates with regional sales teams to improve margins and streamline distribution processes. Through diligent oversight of regional assets, Bryan secures the financial health of these critical markets, supporting the company's commitment to delivering value to consumers.
Nina Flood - Timberland Global Brand President
Nina Flood, the Timberland Global Brand President at VF Corporation, manages the strategic direction and product development for the Timberland brand on a worldwide scale. Overseeing brand identity and market expansion, the Timberland Global Brand President ensures that the brand maintains its reputation for quality and environmental responsibility. This leadership role involves driving product innovation and managing the global supply chain to meet consumer demand for durable footwear and apparel. By fostering a strong brand presence in key international markets, Nina Flood supports the overall growth objectives of the company. The Timberland Global Brand President collaborates with other brand leaders to share best practices and leverage the collective resources of the organization. Through the implementation of targeted marketing and distribution strategies, Flood enhances the brand's competitive position. Ultimately, the Timberland Global Brand President secures the long-term viability and market relevance of the brand within the broader corporate portfolio.

Angelo Lagrega - President, Jeanswear Coalition (Americas)
Angelo Lagrega, the President, Jeanswear Coalition (Americas) at VF Corporation, governs the operational and commercial performance of the jeanswear portfolio across the Americas. Overseeing regional manufacturing and distribution, the President, Jeanswear Coalition (Americas) ensures that brands like Wrangler and Lee maintain their market leadership through consistent product quality and efficient supply chain management. This leadership role involves analyzing regional consumer preferences to tailor product offerings and optimize retail partnerships. By driving operational efficiency within the Americas, Angelo Lagrega supports the company's commitment to delivering value to customers. The President, Jeanswear Coalition (Americas) works with cross-functional teams to streamline production processes and enhance brand visibility in competitive retail environments. Through strategic oversight of regional assets, Lagrega secures the profitability and growth of the jeanswear segment. Ultimately, the President, Jeanswear Coalition (Americas) ensures that the regional operations contribute effectively to the overall success of the company's diverse brand portfolio.
Sun Choe - Vans Global Brand President
Sun Choe, the Vans Global Brand President at VF Corporation, directs the creative vision and commercial strategy for the Vans brand across all global markets. Overseeing product design and brand positioning, the Vans Global Brand President ensures that the brand remains at the forefront of youth culture and lifestyle apparel. This leadership role involves managing global distribution networks and driving innovation in footwear and accessories. By cultivating a deep connection with the consumer base, Sun Choe supports the company's mission of delivering iconic products that resonate with diverse audiences. The Vans Global Brand President collaborates with executive leadership to align brand initiatives with the broader corporate strategy for sustainable growth. Through the execution of targeted marketing campaigns and retail expansion, Choe strengthens the brand's market presence. Ultimately, the Vans Global Brand President secures the long-term success and cultural relevance of the brand within the competitive global marketplace.

Tyler Allen - Chief People Officer
Tyler Allen, the Chief People Officer at VF Corporation, architects the global human capital strategy to attract, develop, and retain top talent across all lifestyle brands. Overseeing organizational culture and employee engagement initiatives, the Chief People Officer ensures that the workforce remains aligned with the company's mission of innovation and social responsibility. This leadership role involves designing comprehensive talent management programs that support professional growth and operational excellence. By fostering an inclusive and high-performance environment, Tyler Allen drives the collective capability of the organization to meet complex business challenges. The Chief People Officer collaborates with executive leadership to integrate human resources strategies with long-term corporate goals. Through the implementation of modern workforce solutions, Allen enhances the agility and productivity of the global team. Ultimately, the Chief People Officer secures the human foundation necessary for the company to maintain its status as a leader in the apparel and footwear industry.

Brent Hyder - Chief Commercial Officer
Brent Hyder, the Chief Commercial Officer at VF Corporation, directs the global commercial strategy to accelerate revenue growth and expand market share across all distribution channels. Overseeing sales operations and customer relationship management, the Chief Commercial Officer ensures that the diverse portfolio of brands effectively reaches consumers in every geography. This leadership role involves coordinating cross-functional efforts to optimize product placement and enhance the overall shopping experience. By leveraging data-driven insights, Brent Hyder drives the execution of commercial initiatives that align with the company's commitment to innovation. The Chief Commercial Officer works with brand presidents to refine go-to-market strategies and capitalize on emerging retail trends. Through the integration of digital and physical sales platforms, Hyder strengthens the connection between the company's products and its global customer base. Ultimately, the Chief Commercial Officer secures the commercial success of the organization by driving consistent performance and operational excellence.
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