VetCor Executive and Leadership Team

May, 2026

Leadership Overview

VetCor has 10 executives leading key functions including strategy, finance, operations, marketing, and technology.

Driven by a commitment to animal welfare, VetCor operates a national network of veterinary hospitals, providing comprehensive pet care services and fostering a community of dedicated veterinary professionals.

Leadership Roles at VetCor

  • Chief Executive Officer - Chris Strong
  • Founder & Chief Executive Officer - Elliot Webb
  • Chief Financial Officer - Melissa Terrill
  • Chief Operating Officer - Dallas LaRose
  • Chief of Staff - Mara Franz
  • Chief Marketing Officer - Heather Bern
  • Chief Information Officer - Douglas Rutledge
  • Chief of Staff & Veterinarian - Tegan Stoerger
  • Chief of Staff & Nothern & Central Ca Advisor - Mario Dinucci
  • Co-Chief of Staff - Katherine Hodes
  • Chris Strong - Chief Executive Officer

    Chris Strong, the Chief Executive Officer at VetCor, directs the overarching corporate strategy and operational execution for the national veterinary hospital network. Strong guides the company's expansion initiatives and ensures alignment with the core mission of providing comprehensive pet healthcare services. This leadership role involves optimizing resource allocation across all hospital locations and driving initiatives that enhance both patient care and client satisfaction. By focusing on sustainable growth and operational excellence, Chris Strong solidifies VetCor's market position and commitment to veterinary medicine. The Chief Executive Officer's purview extends to fostering a culture of innovation and collaboration among veterinary professionals nationwide, ensuring the delivery of high-quality medical, surgical, and ancillary services.

    Elliot Webb - Founder & Chief Executive Officer

    Elliot Webb, the Founder & Chief Executive Officer at VetCor, established the company's foundational vision and continues to shape its strategic direction. Webb's leadership focuses on maintaining the company's core values while driving innovation in veterinary care delivery across its national network. This role involves overseeing long-term growth strategies, identifying new opportunities for service expansion, and ensuring the company's commitment to animal welfare remains paramount. By leveraging extensive industry experience, Elliot Webb guides the organization's development and its impact on the veterinary landscape. The Founder & Chief Executive Officer's influence is critical in nurturing VetCor's culture and its dedication to providing comprehensive medical and surgical services, pharmacy needs, and ancillary pet care solutions.

    Melissa Terrill - Chief Financial Officer

    Melissa Terrill, the Chief Financial Officer at VetCor, directs all financial operations and strategic fiscal planning for the company's extensive network of veterinary hospitals. Terrill oversees budgeting, financial reporting, and investment strategies to ensure the financial health and sustainable growth of VetCor. This critical role involves managing capital allocation, optimizing revenue streams from general medical and surgical services, pharmacy needs, and ancillary offerings like boarding and grooming. By providing insightful financial analysis, Melissa Terrill supports informed decision-making across the organization. The Chief Financial Officer's leadership is essential for maintaining fiscal discipline and driving profitability while upholding VetCor's commitment to high-quality pet care nationwide.

    Dallas LaRose - Chief Operating Officer

    Dallas LaRose, the Chief Operating Officer at VetCor, oversees the day-to-day operational management of the company's national family of veterinary hospitals. LaRose focuses on optimizing operational efficiency, ensuring the consistent delivery of high-quality medical and surgical services, and managing the supply chain for pharmacy needs and pet products. This position involves implementing best practices across all locations to enhance patient care, client experience, and staff productivity. By driving operational excellence, Dallas LaRose supports VetCor's mission and its commitment to providing comprehensive veterinary care. The Chief Operating Officer's leadership is instrumental in scaling operations effectively and maintaining the high standards expected of VetCor's facilities nationwide.
    Dallas LaRose

    Mara Franz - Chief of Staff

    Mara Franz, the Chief of Staff at VetCor, enhances executive team effectiveness and drives strategic initiatives across the organization. Franz manages critical projects and ensures seamless communication between leadership and various operational departments within the national veterinary hospital network. This position involves coordinating cross-functional efforts to support VetCor's mission of delivering comprehensive pet healthcare services. By streamlining operations and facilitating decision-making processes, Mara Franz contributes significantly to the company's efficiency and growth. The Chief of Staff's responsibilities include optimizing workflows and supporting the implementation of new programs that advance veterinary medicine and client satisfaction across all locations.

    Heather Bern - Chief Marketing Officer

    Heather Bern, the Chief Marketing Officer at VetCor, leads all marketing and brand strategy initiatives for the national veterinary hospital network. Bern is responsible for developing and executing campaigns that enhance VetCor's brand visibility and attract new clients seeking comprehensive pet healthcare services. This role involves overseeing digital marketing, public relations, and client engagement strategies to promote the full range of general medical and surgical services, pharmacy needs, and ancillary offerings. By understanding market trends and client needs, Heather Bern drives customer acquisition and retention efforts. The Chief Marketing Officer's expertise is vital in communicating VetCor's value proposition and fostering strong relationships with pet owners across the country.

    Douglas Rutledge - Chief Information Officer

    Douglas Rutledge, the Chief Information Officer at VetCor, directs the company's technology strategy and infrastructure across its national network of veterinary hospitals. Rutledge oversees the implementation and management of IT systems that support all aspects of operations, including electronic health records, practice management software, and data security. This role is crucial for ensuring the seamless integration of technology to enhance the delivery of general medical and surgical services, pharmacy operations, and client communication. By leveraging technological advancements, Douglas Rutledge drives innovation and efficiency within VetCor. The Chief Information Officer's leadership ensures that VetCor's technological capabilities align with its mission to provide exceptional pet healthcare and maintain robust data integrity.

    Tegan Stoerger - Chief of Staff & Veterinarian

    Tegan Stoerger, the Chief of Staff & Veterinarian at VetCor, bridges executive leadership with clinical practice, ensuring operational strategies align with veterinary excellence. Stoerger contributes clinical expertise to strategic planning and oversees initiatives that enhance the quality of medical and surgical services provided across the hospital network. This dual role involves managing key projects while also directly participating in patient care, offering a unique perspective on operational needs and clinical outcomes. By championing best practices in veterinary medicine, Tegan Stoerger supports VetCor's commitment to animal welfare and client satisfaction. The Chief of Staff & Veterinarian's influence is vital in translating executive directives into effective clinical protocols and fostering a culture of continuous improvement.

    Mario Dinucci - Chief of Staff & Nothern & Central Ca Advisor

    Mario Dinucci, the Chief of Staff & Northern & Central CA Advisor at VetCor, provides strategic guidance and operational support specifically for the company's facilities in Northern and Central California. Dinucci works closely with regional leadership to ensure alignment with corporate objectives and to drive growth within these key markets. This role involves advising on local market dynamics and implementing strategies that enhance the delivery of comprehensive veterinary services, including medical, surgical, and pharmacy needs. By focusing on regional specificities, Mario Dinucci contributes to VetCor's localized success and its national expansion efforts. The Chief of Staff & Northern & Central CA Advisor's expertise is crucial for optimizing performance and fostering strong client relationships within these territories.

    Katherine Hodes - Co-Chief of Staff

    Katherine Hodes, the Co-Chief of Staff at VetCor, collaborates with executive leadership to drive strategic initiatives and enhance organizational efficiency. Hodes plays a key part in coordinating cross-functional projects and ensuring effective communication throughout the national veterinary hospital network. This position involves supporting the implementation of new programs and policies designed to improve the delivery of comprehensive pet healthcare services. By facilitating collaboration and streamlining processes, Katherine Hodes contributes to VetCor's operational excellence and its mission of providing high-quality veterinary care. The Co-Chief of Staff's role is essential in supporting the executive team's objectives and advancing the company's strategic goals across all departments.

    Explore Leadership Teams in Healthcare Services

    Frequently Asked Questions Regarding VetCor Top Executives and Leadership Team

    Who leads VetCor?
    VetCor is led by Chris Strong (Chief Executive Officer), along with executives such as Elliot Webb (Founder & Chief Executive Officer) and Melissa Terrill (Chief Financial Officer).
    Who is part of VetCor’s executive team?
    The executive team of VetCor includes leaders such as Chris Strong (Chief Executive Officer), Elliot Webb (Founder & Chief Executive Officer), Melissa Terrill (Chief Financial Officer) and other senior executives.
    How many executives does VetCor have?
    VetCor has 10 executives leading key business areas.
    What roles are included in VetCor’s leadership team?
    The leadership team of VetCor includes roles such as Chief Executive Officer, Founder & Chief Executive Officer, Chief Financial Officer, Chief Operating Officer, Chief of Staff.