Van Horn Automotive Group Executive and Leadership Team

Charles VanHorn, the Chief Executive Officer at Van Horn Automotive Group, directs the overarching strategic vision and long-term growth initiatives for the entire organization. VanHorn's leadership guides the company's expansion efforts across Wisconsin and Iowa, ensuring alignment with market demands and customer expectations for new, used, and certified pre-owned vehicles. This executive role involves setting the corporate culture and fostering an environment of operational excellence and customer-centricity. By defining key performance indicators and strategic priorities, Charles VanHorn ensures the group maintains its competitive edge in the automotive retail sector. The focus remains on enhancing dealership performance and maximizing shareholder value through disciplined execution of strategic plans.

Jeffrey Niesen, the President & Chief Executive Officer at Van Horn Automotive Group, executes the strategic directives and operational management across all dealership locations in Wisconsin and Iowa. Niesen's responsibilities encompass driving day-to-day business performance, optimizing sales and service operations, and ensuring the delivery of high-quality new, used, and certified pre-owned vehicles. This leadership position involves close collaboration with department heads to achieve revenue targets and enhance customer satisfaction. By overseeing the implementation of business strategies, Jeffrey Niesen ensures operational efficiency and sustained profitability. The executive's focus is on strengthening the group's market presence and upholding its reputation for reliability and service excellence.

Max Scheuer, the Chief Financial Officer at Van Horn Automotive Group, directs all financial planning, accounting, and reporting functions for the organization's extensive operations throughout Wisconsin and Iowa. Scheuer's oversight includes managing capital expenditures, optimizing cash flow, and ensuring robust financial controls across all dealerships. This critical role involves developing financial strategies that support the acquisition and sale of new, used, and certified pre-owned vehicles, while also mitigating financial risks. By analyzing financial data and market trends, Max Scheuer provides essential insights to guide executive decision-making and sustain profitable growth. The CFO's efforts are central to maintaining the financial health and long-term viability of the automotive group.

Theresa Van Horn, the Chief Operating Officer at Van Horn Automotive Group, oversees the operational efficiency and performance of all dealership functions across Wisconsin and Iowa. Van Horn's purview includes streamlining sales processes, enhancing service department productivity, and ensuring the seamless integration of new and used vehicle inventory management. This executive role focuses on implementing best practices to improve customer experience and drive operational excellence. By managing resources effectively and fostering collaboration among operational teams, Theresa Van Horn ensures the group consistently delivers on its commitment to providing quality vehicles and exceptional service. The COO's strategic direction supports the overall business objectives and market expansion goals.

Jeri Johnson, the Executive Director, Human Resources at Van Horn Automotive Group, leads all human capital strategies and initiatives across the organization's Wisconsin and Iowa locations. Johnson's responsibilities encompass talent acquisition, employee development, compensation and benefits administration, and fostering a positive workplace culture. This executive position is vital for attracting and retaining skilled professionals essential for the sales and service of new, used, and certified pre-owned vehicles. By developing and implementing HR policies, Jeri Johnson ensures compliance and supports the group's growth objectives. The focus remains on building a high-performing workforce that drives customer satisfaction and operational success throughout the automotive group.