Vail Health Executive and Leadership Team

June, 2026

Leadership Overview

Vail Health has 7 executives leading key functions including strategy, information technology, operations, human resources, medical affairs, legal counsel, and emergency services.

Driven by a commitment to community well-being, Vail Health provides comprehensive health care services, encompassing a hospital, emergency care, specialized clinics, and advanced medical treatments, solidifying its role as a vital healthcare provider in Colorado.

Leadership Roles at Vail Health

  • President & Chief Executive Officer - William Cook
  • Chief Operating Officer - Amanda Veit
  • President & Emergency Physician - Laurence Brooks
  • Chief Information Officer - Julie Jackson
  • Chief Human Resources Officer - Jennifer Law
  • Chief Medical Officer - Brian Reed
  • Chief Legal Officer - Kevin Rudolph
  • William Cook - President & Chief Executive Officer

    William Cook, the President & Chief Executive Officer at Vail Health, directs the overall strategic vision and operational execution for the nonprofit community health care system. Cook oversees the integration of services, including the hospital, 24/7 emergency care, helipad, urgent care clinics, cancer care, breast centers, cardiovascular services, surgery, childbirth, physical therapy, internal medicine, and endocrinology. This leadership position involves ensuring the organization's financial health and its alignment with the mission of providing high-quality patient care. William Cook drives initiatives to expand service offerings and enhance patient outcomes, maintaining Vail Health's position as a leading healthcare provider in Colorado. The President & Chief Executive Officer role requires close collaboration with the board of directors and other executive leaders to navigate the complex healthcare landscape and foster innovation.

    Amanda Veit - Chief Operating Officer

    Amanda Veit, the Chief Operating Officer at Vail Health, directs the day-to-day operational activities and service delivery across the entire health care system. Veit manages the hospital, urgent care clinics, and various specialized centers, ensuring efficient workflow and optimal resource allocation. This leadership function involves enhancing operational performance, improving patient throughput, and maintaining high standards of care quality and safety. Amanda Veit focuses on streamlining processes within departments such as surgery, childbirth, and physical therapy to maximize efficiency and patient satisfaction. The Chief Operating Officer plays a pivotal role in implementing strategic initiatives that support the organization's mission, overseeing the effective functioning of all clinical and administrative departments to meet community health needs.

    Laurence Brooks - President & Emergency Physician

    Laurence Brooks, the President & Emergency Physician at Vail Health, combines executive leadership with direct clinical practice in emergency medicine. Brooks oversees the strategic direction and operational efficiency of the 24/7 emergency care services, ensuring rapid and effective response to patient needs. This dual role involves managing the emergency department's resources, staff, and protocols while also providing critical medical care to patients. Laurence Brooks is dedicated to enhancing the patient experience within the emergency setting and integrating emergency services seamlessly with other hospital functions. The President & Emergency Physician role emphasizes maintaining the highest standards of care during critical medical situations, contributing significantly to Vail Health's mission of providing comprehensive community health services.

    Julie Jackson - Chief Information Officer

    Julie Jackson, the Chief Information Officer at Vail Health, architects and manages the organization's technology infrastructure and digital strategy. Jackson is responsible for all aspects of information systems, ensuring the secure and efficient operation of electronic health records, data management, and cybersecurity protocols across the health system. This role is critical for supporting clinical operations, enhancing patient engagement through digital platforms, and driving technological innovation in health care delivery. Julie Jackson oversees the implementation of new technologies that improve patient care, streamline administrative processes, and support the organization's growth objectives. The Chief Information Officer ensures that technology investments align with Vail Health's mission and regulatory requirements, safeguarding sensitive patient data while enabling seamless access to information for medical professionals.

    Jennifer Law - Chief Human Resources Officer

    Jennifer Law, the Chief Human Resources Officer at Vail Health, leads all human capital management strategies and initiatives for the organization. Law is responsible for talent acquisition, employee relations, compensation and benefits, performance management, and professional development programs designed to support Vail Health's dedicated workforce. This executive role ensures that the organization attracts, retains, and develops skilled medical professionals and support staff necessary to deliver comprehensive health care services. Jennifer Law cultivates a positive and productive work environment, fostering a culture of collaboration and continuous learning across all departments, from internal medicine to emergency care. The Chief Human Resources Officer champions employee well-being and ensures compliance with labor laws and organizational policies.

    Brian Reed - Chief Medical Officer

    Brian Reed, the Chief Medical Officer at Vail Health, provides clinical leadership and oversees the quality of medical care delivered throughout the health system. Reed ensures that all clinical practices adhere to the highest standards of patient safety, evidence-based medicine, and regulatory compliance. This critical role involves collaborating with physicians and clinical staff to enhance patient outcomes, particularly in areas such as cancer care, cardiovascular services, and surgery. Brian Reed guides the medical staff in implementing innovative treatment protocols and improving the patient experience across all services, including the hospital and urgent care clinics. The Chief Medical Officer champions clinical excellence and supports the professional development of medical practitioners, reinforcing Vail Health's commitment to exceptional healthcare.
    Kevin Rudolph, the Chief Legal Officer at Vail Health, provides expert legal counsel and oversees all legal affairs for the nonprofit health care system. Rudolph manages risk mitigation strategies, ensures compliance with healthcare regulations, and handles contractual agreements, litigation, and corporate governance matters. This position is essential for protecting the organization's interests and upholding its ethical standards across all operations, from the hospital to specialized centers. Kevin Rudolph advises the executive team and board of directors on legal implications of strategic decisions and operational changes, safeguarding Vail Health's mission and assets. The Chief Legal Officer ensures that all activities, including those related to emergency care and childbirth services, are conducted within the bounds of applicable laws and policies.
    Kevin Rudolph

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    Frequently Asked Questions Regarding Vail Health Top Executives and Leadership Team

    Who leads Vail Health?
    Vail Health is led by William Cook (President & Chief Executive Officer), along with executives such as Amanda Veit (Chief Operating Officer) and Laurence Brooks (President & Emergency Physician).
    Who is part of Vail Health’s executive team?
    The executive team of Vail Health includes leaders such as William Cook (President & Chief Executive Officer), Amanda Veit (Chief Operating Officer), Laurence Brooks (President & Emergency Physician) and other senior executives.
    How many executives does Vail Health have?
    Vail Health has 7 executives leading key business areas.
    What roles are included in Vail Health’s leadership team?
    The leadership team of Vail Health includes roles such as President & Chief Executive Officer, Chief Operating Officer, President & Emergency Physician, Chief Information Officer, Chief Human Resources Officer.