Under Armour Executive and Leadership Team

June, 2026

Leadership Overview

Under Armour has 9 executives leading key functions including strategy, finance, brand, technology, people, communications, and regional operations.

Driven by a commitment to athletic performance, Under Armour empowers individuals to push their limits through innovative apparel and gear, fostering confidence and strength in every pursuit.

Leadership Roles at Under Armour

  • Founder, President & Chief Executive Officer - Kevin Plank
  • Chief Executive Officer & Head Coach - Kenneth Gregory
  • Chief Financial Officer - Reza Taleghani
  • Chief of Staff & President, Brand - Ashley Brown
  • Director, Chief of Staff To President of Americas - Devon Maccarone
  • President (Americas) - Adam Peake
  • Executive VP & Chief Technology Officer - Danny Miles
  • Chief People Officer - Jennifer Smith
  • Chief Communications Officer - Matthew Dornic
  • Kevin Plank - Founder, President & Chief Executive Officer

    Kevin Plank, the Founder, President & Chief Executive Officer at Under Armour, directs the overarching corporate strategy and vision. This leadership role involves guiding the company's mission to support athletes of all levels, ensuring the creation of high-quality, durable athletic wear. Plank's executive oversight extends to fostering a culture of innovation that drives the development of comfortable and confidence-inspiring products for workouts, sports, and daily activities. The Founder, President & Chief Executive Officer ensures alignment across all departments, maintaining Under Armour's commitment to empowering individuals to perform at their best. This strategic direction is crucial for the company's market position and continued growth in the athletic apparel industry. Kevin Plank's influence shapes the brand's identity and its dedication to athletic excellence.
    Kevin Plank

    Kenneth Gregory - Chief Executive Officer & Head Coach

    Kenneth Gregory, the Chief Executive Officer & Head Coach at Under Armour, directs the company's strategic vision and operational execution with a unique blend of leadership and athletic insight. This executive role involves guiding the company's mission to empower athletes, ensuring the continuous development of high-quality sports clothing, shoes, and gear. Gregory's responsibilities encompass fostering a culture of peak performance and resilience, mirroring the demands of athletic competition. The Chief Executive Officer & Head Coach oversees departments focused on product innovation and market outreach, reinforcing Under Armour's commitment to durability and confidence-building apparel. Kenneth Gregory's leadership ensures that the brand remains synonymous with athletic excellence and supports individuals in achieving their best.

    Reza Taleghani - Chief Financial Officer

    Reza Taleghani, the Chief Financial Officer at Under Armour, manages the company's financial operations and fiscal strategy. This executive function involves overseeing all aspects of financial planning, budgeting, and reporting to ensure the company's economic health and sustainable growth. Taleghani's responsibilities include managing capital allocation, optimizing financial performance, and maintaining strong relationships with investors and financial institutions. The Chief Financial Officer plays a critical part in analyzing market trends and economic conditions to inform strategic decision-making, directly supporting Under Armour's objective of providing high-quality sports clothing, shoes, and gear. By ensuring financial stability, Reza Taleghani enables the company to continue its mission of empowering athletes and individuals to feel strong and confident during their pursuits.

    Ashley Brown - Chief of Staff & President, Brand

    Ashley Brown, the Chief of Staff & President, Brand at Under Armour, spearheads brand strategy and operational alignment. This dual role involves ensuring the brand's message and identity resonate with athletes and consumers, reinforcing the company's commitment to performance and confidence. Brown's executive responsibilities include driving initiatives that enhance brand visibility and market presence, directly supporting the creation of comfortable and durable athletic wear. The Chief of Staff & President, Brand collaborates closely with various departments to translate the company's mission into tangible brand experiences. Ashley Brown's leadership ensures that Under Armour's dedication to helping athletes perform at their best is consistently communicated and upheld across all platforms and consumer touchpoints.

    Devon Maccarone - Director, Chief of Staff To President of Americas

    Devon Maccarone, the Director, Chief of Staff To President of Americas at Under Armour, provides critical operational support and strategic coordination for the Americas region. This executive function involves streamlining processes and ensuring effective communication between the President of Americas and key stakeholders. Maccarone's responsibilities include driving regional initiatives that align with Under Armour's broader mission of empowering athletes and delivering high-quality athletic wear. The Director, Chief of Staff To President of Americas facilitates the execution of strategies aimed at enhancing market presence and consumer engagement within North and South America. Devon Maccarone's role is integral to optimizing the operational effectiveness and strategic impact of Under Armour's operations across the Americas.

    Adam Peake - President (Americas)

    Adam Peake, the President (Americas) at Under Armour, leads the strategic direction and operational execution for the company's business across North and South America. This executive role involves driving market growth and ensuring the successful delivery of Under Armour's high-quality sports clothing, shoes, and gear to consumers in the region. Peake's responsibilities include overseeing sales, marketing, and distribution channels to enhance brand presence and customer engagement. The President (Americas) champions the company's mission to empower athletes, fostering a culture that supports performance and confidence. Adam Peake's leadership is instrumental in strengthening Under Armour's position within the vital Americas market, ensuring continued success and brand loyalty.

    Danny Miles - Executive VP & Chief Technology Officer

    Danny Miles, the Executive VP & Chief Technology Officer at Under Armour, architects the company's technological infrastructure and innovation roadmap. This critical leadership position involves overseeing the development and implementation of advanced technologies that enhance product performance and operational efficiency. Miles's executive duties include driving digital transformation initiatives and ensuring that Under Armour's sports clothing, shoes, and gear leverage cutting-edge solutions. The Executive VP & Chief Technology Officer plays a pivotal role in supporting the company's mission to empower athletes by providing them with the most advanced and reliable athletic wear. Danny Miles's technological vision is fundamental to maintaining Under Armour's competitive edge and its commitment to helping individuals feel strong and confident.
    Danny Miles

    Jennifer Smith - Chief People Officer

    Jennifer Smith, the Chief People Officer at Under Armour, leads the company's human capital strategy and organizational development. This executive role focuses on cultivating a supportive and high-performance work environment that aligns with Under Armour's mission to empower athletes. Smith's responsibilities include overseeing talent acquisition, employee engagement, and professional development programs designed to foster confidence and growth within the workforce. The Chief People Officer ensures that the company's culture champions innovation and dedication to producing comfortable and durable athletic wear. Jennifer Smith's leadership is vital in attracting and retaining top talent, reinforcing Under Armour's commitment to its employees and its overarching goal of helping individuals perform at their best.

    Matthew Dornic - Chief Communications Officer

    Matthew Dornic, the Chief Communications Officer at Under Armour, directs the company's internal and external communication strategies. This executive function involves shaping the narrative around Under Armour's brand, mission, and commitment to athletic performance. Dornic's responsibilities include managing public relations, corporate messaging, and stakeholder communications to ensure a consistent and impactful brand presence. The Chief Communications Officer plays a key role in articulating how Under Armour's high-quality sports clothing, shoes, and gear empower athletes and individuals. Matthew Dornic's leadership ensures that the company's dedication to fostering confidence and strength is effectively communicated to all audiences, reinforcing its market position.

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    Frequently Asked Questions Regarding Under Armour Top Executives and Leadership Team

    Who leads Under Armour?
    Under Armour is led by Kevin Plank (Founder, President & Chief Executive Officer), along with executives such as Kenneth Gregory (Chief Executive Officer & Head Coach) and Reza Taleghani (Chief Financial Officer).
    Who is part of Under Armour’s executive team?
    The executive team of Under Armour includes leaders such as Kevin Plank (Founder, President & Chief Executive Officer), Kenneth Gregory (Chief Executive Officer & Head Coach), Reza Taleghani (Chief Financial Officer) and other senior executives.
    How many executives does Under Armour have?
    Under Armour has 9 executives leading key business areas.
    What roles are included in Under Armour’s leadership team?
    The leadership team of Under Armour includes roles such as Founder, President & Chief Executive Officer, Chief Executive Officer & Head Coach, Chief Financial Officer, Chief of Staff & President, Brand, Director, Chief of Staff To President of Americas.