Treasury Wine Estates Executive and Leadership Team

Natalee Rolfe, the Chief Financial Officer, Treasury Collective at Treasury Wine Estates, manages the fiscal health and capital allocation strategies for the collective division. Rolfe oversees financial reporting, budgeting, and long-term investment planning to support sustainable growth. The Chief Financial Officer, Treasury Collective ensures rigorous compliance with international accounting standards while providing actionable insights to the executive board. By streamlining financial operations, Natalee Rolfe improves operational efficiency and profit margins across the business unit. This role requires constant coordination with department heads to align resource distribution with strategic priorities. Rolfe evaluates market risks and implements mitigation strategies to protect the financial integrity of the organization. Through precise forecasting and disciplined cost management, the Chief Financial Officer, Treasury Collective drives the fiscal success of the company, ensuring that capital remains available for future expansion and product development initiatives.

Ben Duemler, the Chief Financial Officer & Head of Commercial Enablement (Americas) at Treasury Wine Estates, directs the financial planning and commercial support infrastructure for the Americas region. Duemler architects systems that integrate financial data with sales operations to enhance decision-making speed. The Chief Financial Officer & Head of Commercial Enablement (Americas) oversees the allocation of commercial resources to support regional growth targets. By optimizing the commercial funnel, Ben Duemler ensures that sales teams possess the necessary tools to capture market share effectively. This leadership role involves managing complex budgets and providing strategic guidance on pricing models. Duemler monitors regional economic indicators to adjust commercial strategies in real-time. Through the alignment of financial rigor with commercial agility, the Chief Financial Officer & Head of Commercial Enablement (Americas) supports the overall profitability and market expansion of the company across the Americas.

Ben Dollard, the President, Americas at Treasury Wine Estates, leads all business operations and strategic initiatives throughout the North American and South American markets. Dollard oversees the entire supply chain, distribution network, and retail partnerships to ensure consistent product availability. The President, Americas drives revenue growth by identifying new market opportunities and strengthening existing customer relationships. This leadership role involves coordinating with global headquarters to implement corporate policies while maintaining regional autonomy. Ben Dollard manages cross-functional teams to execute high-impact projects that enhance brand visibility. By fostering a culture of operational excellence, the President, Americas ensures that all regional activities align with the broader mission of the company. Dollard monitors market shifts and adjusts operational tactics to maintain a competitive edge, ultimately securing the long-term success and financial stability of the organization within the Americas.

Benjamin Dollard, the President, Treasury (Americas) at Treasury Wine Estates, directs the strategic vision and organizational development for the Americas division. Dollard architects long-term growth plans that focus on expanding the premium wine portfolio and enhancing market reach. The President, Treasury (Americas) oversees the integration of marketing and sales functions to create a unified approach to consumer engagement. By cultivating strong relationships with key distributors and retail partners, Benjamin Dollard ensures the effective placement of products across diverse geographic regions. This leadership role involves mentoring senior management and driving a culture of innovation. Dollard evaluates performance against industry benchmarks to refine strategic priorities. Through the implementation of scalable business processes, the President, Treasury (Americas) supports the company in achieving its financial and operational goals, ensuring that the brand remains a leader in the global wine industry.

Sarah Bakx, the President at Treasury Wine Estates, leads the overarching strategic direction and global operations of the company. Bakx architects the corporate mission, ensuring that all business units remain focused on producing and distributing high-quality wine products. The President oversees the executive team, facilitating collaboration across departments to drive efficiency and innovation. By analyzing global market trends, Sarah Bakx identifies opportunities for expansion and diversification of the product portfolio. This leadership role involves representing the company to stakeholders and the board, ensuring transparency and alignment with long-term goals. Bakx manages the allocation of capital to support research, development, and infrastructure improvements. Through decisive leadership and a commitment to excellence, the President maintains the competitive standing of the company in the international market, ensuring that the organization continues to deliver value to consumers and shareholders alike.

Carl Evans, the Chief Marketing Officer (Americas Region) at Treasury Wine Estates, directs all brand positioning and consumer engagement strategies across the North American market. Evans architects comprehensive digital campaigns to elevate premium wine labels, ensuring alignment with broader corporate objectives. By analyzing consumer behavior data, the Chief Marketing Officer (Americas Region) optimizes marketing spend to maximize return on investment. This leadership role involves close collaboration with regional sales teams to drive market penetration and brand loyalty. Carl Evans monitors competitive trends to maintain a distinct market advantage for the portfolio. Through innovative storytelling and targeted advertising, the Chief Marketing Officer (Americas Region) strengthens the presence of the company within the competitive beverage landscape. Evans consistently evaluates performance metrics to refine outreach strategies, ultimately securing a dominant position for the brand in the Americas.