SBS Executive and Leadership Team

Kalyan Chivukula, the Chief Executive Officer at SBS, directs the overarching strategic vision for the organization. Chivukula manages the delivery of multilingual and multicultural content across diverse digital and broadcast platforms. By aligning internal resources with the SBS Charter, the Chief Executive Officer ensures that all programming reflects the unique fabric of Australian society. This leadership role involves constant engagement with the Board to maintain high standards of public broadcasting. Kalyan Chivukula drives the expansion of mobile and online services to reach broader audiences across the continent. Through rigorous oversight of content distribution, the Chief Executive Officer maintains the integrity of the media services provided. Chivukula prioritizes the development of innovative digital strategies that keep the broadcaster relevant in a rapidly evolving media landscape. Ultimately, the Chief Executive Officer secures the long-term sustainability of these essential public services.

Patrick J., the Chief Executive Officer, Strategic Bio Services at SBS, manages specialized initiatives that integrate scientific and health-related content into the broader media framework. Patrick J. oversees the development of educational programming that informs the public on critical health topics. By coordinating with internal production teams, the Chief Executive Officer, Strategic Bio Services ensures that complex information remains accessible to diverse linguistic communities. This role requires balancing technical accuracy with the entertainment mandates of the broadcaster. The Chief Executive Officer, Strategic Bio Services drives partnerships with health organizations to enhance the quality of public information campaigns. Through the application of data-driven insights, the Chief Executive Officer, Strategic Bio Services optimizes the reach of these vital educational segments. By focusing on high-impact content, the Chief Executive Officer, Strategic Bio Services strengthens the broadcaster's reputation as a trusted source of knowledge for all Australians.

Sherien Difrawi, the Deputy Chief Executive Officer at SBS, supports the execution of corporate strategy and daily administrative functions. Difrawi oversees the internal alignment of departments to ensure that multicultural and Indigenous programming meets the highest quality standards. By managing cross-functional teams, the Deputy Chief Executive Officer facilitates the seamless integration of radio, television, and digital media services. Sherien Difrawi drives operational efficiency across the organization, allowing for greater focus on audience engagement. This leadership role involves monitoring performance metrics to ensure that the broadcaster fulfills its charter obligations. Through the coordination of regional and national initiatives, the Deputy Chief Executive Officer maintains a consistent standard of service delivery. Difrawi works closely with other senior leaders to refine the long-term goals of the company. Ultimately, the Deputy Chief Executive Officer ensures that the organization remains agile and responsive to the needs of a diverse society.

Mohsen Sayed, the Founder & Chief Executive Officer at SBS, provides the foundational leadership that shapes the broadcaster's commitment to multiculturalism. Sayed directs the long-term mission of the organization, ensuring that every platform reflects the diverse world of the audience. Mohsen Sayed oversees the strategic growth of the company, focusing on the expansion of digital and mobile distribution channels. By championing the values of inclusion and education, the Founder & Chief Executive Officer maintains the unique position of the broadcaster in the Australian media landscape. This role involves high-level advocacy for the importance of multilingual services in a cohesive society. Through the guidance of the Founder & Chief Executive Officer, the organization continues to innovate in its approach to public media. Sayed drives the development of new content formats that resonate with younger, tech-savvy demographics. Ultimately, the Founder & Chief Executive Officer secures the enduring legacy of the broadcaster.

Shahd Nooh, the Group Chief Executive Officer at SBS, manages the entire portfolio of media assets and distribution networks. Nooh directs the financial and operational health of the group, ensuring that all channels remain competitive in the modern market. Shahd Nooh oversees the integration of new technologies into the existing broadcast infrastructure to improve audience access. By coordinating the efforts of various business units, the Group Chief Executive Officer ensures that the mission of informing and entertaining all Australians remains the primary focus. This leadership role involves navigating complex regulatory environments to maintain the broadcaster's independence. Through the strategic allocation of resources, the Group Chief Executive Officer drives the development of high-quality, culturally relevant content. Nooh monitors market trends to anticipate the future needs of the audience. Ultimately, the Group Chief Executive Officer ensures that the organization continues to thrive as a pillar of the Australian media sector.

Ervan Erianto, the Founder & Chief Executive Officer at SBS, architects the core philosophy that drives the broadcaster's commitment to Indigenous and multicultural representation. Erianto directs the strategic initiatives that expand the reach of radio and television services across the country. Ervan Erianto oversees the development of platforms that allow for the celebration of diverse cultures. By fostering a culture of innovation, the Founder & Chief Executive Officer ensures that the organization remains at the forefront of media technology. This role involves building strong relationships with community stakeholders to ensure that the content remains authentic and impactful. Through the leadership of the Founder & Chief Executive Officer, the company maintains its focus on educating the public about the world. Erianto drives the implementation of digital strategies that enhance user experience on mobile devices. Ultimately, the Founder & Chief Executive Officer secures the broadcaster's role as a vital contributor to a cohesive society.

Jon Torpy, the Chief Financial Officer at SBS, manages the fiscal health and budgetary planning for the organization. Torpy directs the allocation of funds across all media platforms, ensuring that resources support the core mission of providing multicultural and Indigenous services. Jon Torpy oversees the financial reporting and compliance processes that maintain the integrity of the broadcaster. By analyzing revenue streams and operational costs, the Chief Financial Officer identifies opportunities for growth and efficiency. This leadership role involves working with the executive team to prioritize investments in digital infrastructure and content production. Through the careful management of assets, the Chief Financial Officer ensures that the organization remains financially stable while fulfilling its public obligations. Torpy drives the development of long-term financial strategies that support the broadcaster's expansion. Ultimately, the Chief Financial Officer provides the economic foundation necessary for the company to continue its essential work.

Henry Veronese, the Group Chief Financial Officer at SBS, manages the consolidated financial strategy for the entire media group. Veronese directs the financial planning and analysis that supports the broadcaster's diverse range of services. Henry Veronese oversees the group's capital structure and investment strategies, ensuring that resources are directed toward high-impact projects. By monitoring the financial performance of various business units, the Group Chief Financial Officer provides the insights needed for strategic decision-making. This leadership role involves managing relationships with external stakeholders and ensuring transparency in all financial dealings. Through the rigorous oversight of group-wide budgets, the Group Chief Financial Officer maintains the fiscal discipline required for long-term success. Veronese drives the development of financial models that account for the unique challenges of the media industry. Ultimately, the Group Chief Financial Officer secures the financial future of the organization, allowing it to continue its mission of serving the Australian public.

Rawda Elgendy, the Chief Operating Officer at SBS, manages the day-to-day operational workflows that keep the broadcaster running smoothly. Elgendy directs the internal processes that support the production and distribution of radio, television, and digital content. Rawda Elgendy oversees the logistics of content delivery, ensuring that all platforms remain accessible to the public. By streamlining administrative and technical operations, the Chief Operating Officer enhances the overall productivity of the organization. This leadership role involves coordinating between different departments to ensure that strategic goals are met on time. Through the implementation of efficient management systems, the Chief Operating Officer supports the creative teams in their mission to inform and entertain. Elgendy drives the optimization of workflows to reduce overhead and improve service quality. Ultimately, the Chief Operating Officer ensures that the operational backbone of the company remains strong and capable of supporting its diverse media output.

Darren Farnham, the Chief Technology Officer at SBS, architects the digital infrastructure that powers the broadcaster's multi-platform delivery. Farnham directs the development of mobile apps, online portals, and digital broadcast systems that reach audiences across Australia. Darren Farnham oversees the integration of cutting-edge technology to ensure that content remains high-quality and easily accessible. By managing the technical teams, the Chief Technology Officer ensures that the organization stays ahead of industry trends in media consumption. This leadership role involves securing the network against cyber threats while maintaining seamless service uptime. Through the implementation of scalable cloud solutions, the Chief Technology Officer supports the company's growth in the digital space. Farnham drives the adoption of new tools that enhance the user experience for all Australians. Ultimately, the Chief Technology Officer ensures that the technological foundation of the broadcaster is robust, secure, and ready for future innovation.