GSMA Executive and Leadership Team

June, 2026

Leadership Overview

GSMA has 4 executives leading key functions including strategy, operations, and industry relations.

Driven by a commitment to advancing the mobile ecosystem, GSMA focuses on delivering industry services, fostering connectivity for good, and expanding outreach to shape the future of mobile technology and its impact on society.

Leadership Roles at GSMA

  • Chief Executive Officer - John Hoffman
  • Principal Chief Executive Officer - Neerawan Khalek
  • Immediate President - Margaret Maynard
  • Co President - Alessandra Malvaso
  • John Hoffman - Chief Executive Officer

    John Hoffman, the Chief Executive Officer at GSMA, directs the organization's overarching strategy and operational execution. Hoffman oversees the delivery of industry services and solutions, ensuring alignment with the GSMA's mission to connect everyone and everything to a better future. This leadership role involves driving initiatives that promote connectivity for good, leveraging mobile technology to address societal challenges and foster sustainable development across the globe. By guiding the organization's outreach efforts, John Hoffman ensures GSMA effectively represents its members and advocates for policies that support mobile innovation and growth. The Chief Executive Officer's strategic vision shapes GSMA's market impact and its role in the evolving mobile ecosystem.

    Neerawan Khalek - Principal Chief Executive Officer

    Neerawan Khalek, the Principal Chief Executive Officer at GSMA, spearheads critical strategic planning and operational oversight. Khalek manages the core pillars of GSMA's operations, focusing on the delivery of comprehensive industry services and innovative solutions that benefit member organizations. This executive's responsibilities include advancing the 'Connectivity for Good' agenda, identifying and implementing mobile-driven projects that create positive social and economic impact. By leading outreach programs, Neerawan Khalek ensures GSMA's global presence and influence are maintained, fostering collaboration across the mobile ecosystem and adjacent industries. The Principal Chief Executive Officer's leadership ensures GSMA remains at the forefront of mobile technology advancements and their application for societal benefit.

    Margaret Maynard - Immediate President

    Margaret Maynard, the Immediate President at GSMA, drives key strategic initiatives and operational excellence across the organization. Maynard oversees the execution of industry services and solutions, ensuring they meet the evolving needs of GSMA members within the mobile ecosystem. This leadership position involves championing 'Connectivity for Good' programs, directing efforts to harness mobile technology for positive societal impact and sustainable development. By managing outreach activities, Margaret Maynard strengthens GSMA's global engagement and advocacy, representing the interests of mobile operators and technology providers. The Immediate President's focus on operational efficiency and strategic alignment ensures GSMA effectively delivers value and maintains its influential position in the global mobile landscape.

    Alessandra Malvaso - Co President

    Alessandra Malvaso, the Co President at GSMA, collaborates on defining and executing the organization's strategic direction and operational frameworks. Malvaso shares responsibility for overseeing the delivery of industry services and solutions, ensuring robust support for GSMA members across the mobile sector. This role involves actively contributing to the 'Connectivity for Good' pillar, promoting the use of mobile technology to achieve positive social outcomes and drive inclusive growth. By participating in outreach efforts, Alessandra Malvaso enhances GSMA's global network and strengthens relationships with stakeholders in the mobile ecosystem and related industries. The Co President's collaborative leadership ensures GSMA effectively navigates industry challenges and capitalizes on opportunities for innovation and advancement.

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    Frequently Asked Questions Regarding GSMA Top Executives and Leadership Team

    Who leads GSMA?
    GSMA is led by John Hoffman (Chief Executive Officer), along with executives such as Neerawan Khalek (Principal Chief Executive Officer) and Margaret Maynard (Immediate President).
    Who is part of GSMA’s executive team?
    The executive team of GSMA includes leaders such as John Hoffman (Chief Executive Officer), Neerawan Khalek (Principal Chief Executive Officer), Margaret Maynard (Immediate President) and other senior executives.
    How many executives does GSMA have?
    GSMA has 4 executives leading key business areas.
    What roles are included in GSMA’s leadership team?
    The leadership team of GSMA includes roles such as Chief Executive Officer, Principal Chief Executive Officer, Immediate President, Co President.