Leadership Overview
Syntax has 10 executives leading key functions including strategy, marketing, finance, regional operations, technology, and human resources.
Focused on delivering comprehensive technology solutions and ERP services, Syntax empowers businesses through robust IT infrastructure and expert consulting to drive long-term digital transformation and operational excellence across global markets.
Focused on delivering comprehensive technology solutions and ERP services, Syntax empowers businesses through robust IT infrastructure and expert consulting to drive long-term digital transformation and operational excellence across global markets.
Leadership Roles at Syntax
Syntax Hr - Chief Executive Officer
Syntax Hr, the Chief Executive Officer at Syntax, directs the overarching corporate strategy and long-term vision for the organization. By aligning technology solutions with evolving client needs, the Chief Executive Officer ensures Syntax maintains a competitive edge in the ERP and IT services landscape. This leadership role involves constant collaboration with the board to optimize resource allocation and drive sustainable growth across North American and international markets. Syntax Hr monitors market trends to pivot service offerings, ensuring the company remains a trusted partner for businesses seeking digital transformation. Through rigorous oversight of operational performance, the Chief Executive Officer maintains high standards of service delivery. Ultimately, the Chief Executive Officer fosters a culture of innovation that supports the company mission of providing comprehensive technology solutions to thousands of customers worldwide.
Haihong Xin - Chief Executive Officer (Asia)
Haihong Xin, the Chief Executive Officer (Asia) at Syntax, directs all business operations and strategic initiatives across the Asian market. Overseeing regional growth, the Chief Executive Officer (Asia) adapts the core ERP and technology service offerings to meet the specific regulatory and operational requirements of local businesses. This leadership role involves building strong partnerships with regional stakeholders and ensuring the delivery of high-quality IT services. Haihong Xin manages the expansion of the local footprint, focusing on scaling operations to support a growing customer base. By aligning regional activities with the global corporate strategy, the Chief Executive Officer (Asia) ensures consistent service quality and operational excellence. Through deep market insight, the Chief Executive Officer (Asia) drives revenue and market share in a critical growth territory. Ultimately, Xin establishes the company as a premier technology partner throughout the region.

Jamie Fryer - Chief Executive Officer, SAP Business Unit (Regional)
Jamie Fryer, the Chief Executive Officer, SAP Business Unit (Regional) at Syntax, leads the specialized delivery of SAP-based technology solutions. Overseeing the SAP practice, the Chief Executive Officer, SAP Business Unit (Regional) ensures that complex ERP implementations meet the highest standards of technical performance and client satisfaction. This role involves managing the technical teams responsible for cloud migration and managed services within the SAP ecosystem. Jamie Fryer collaborates with other business units to integrate SAP solutions into broader IT service packages. By focusing on technical innovation and service efficiency, the Chief Executive Officer, SAP Business Unit (Regional) drives the success of the SAP practice. Through strategic resource management, the Chief Executive Officer, SAP Business Unit (Regional) ensures the unit remains a core revenue driver for the company. Ultimately, Fryer delivers critical value to customers through specialized SAP expertise.
Anil Arora - Chief Financial Officer
Anil Arora, the Chief Financial Officer at Syntax, manages the fiscal health and capital allocation strategies for the enterprise. Overseeing financial planning and analysis, the Chief Financial Officer ensures the company maintains the liquidity necessary to support ongoing investments in IT infrastructure and ERP service development. This leadership role involves rigorous risk management and the implementation of financial controls that protect the long-term stability of the firm. Anil Arora works closely with the executive team to evaluate the profitability of new service lines and regional expansions. By optimizing the balance sheet, the Chief Financial Officer supports the broader mission of delivering high-quality technology solutions. Through precise financial reporting and strategic budgeting, the Chief Financial Officer provides the foundation for sustainable corporate growth. Ultimately, Arora secures the financial future of the organization through disciplined fiscal oversight.
Don Kleist - Chief Financial Officer, Member of The Management Board, , Freudenberg E-Power Systems
Don Kleist, the Chief Financial Officer, Member of The Management Board, , Freudenberg E-Power Systems at Syntax, oversees the financial governance and strategic planning for the E-Power Systems division. Managing the fiscal operations of this specialized unit, the Chief Financial Officer, Member of The Management Board, , Freudenberg E-Power Systems ensures that financial performance aligns with the broader corporate objectives of the firm. This role involves coordinating with the management board to approve capital investments and monitor the profitability of energy-focused technology projects. Don Kleist implements financial frameworks that support the rapid scaling of E-Power solutions. By maintaining rigorous oversight of costs and revenue, the Chief Financial Officer, Member of The Management Board, , Freudenberg E-Power Systems ensures the division contributes effectively to the overall success of the company. Ultimately, Kleist provides the financial discipline required to sustain innovation in the energy technology sector.
Dawn McNabb - Global Chief Financial Officer, Technical Managed Service
Dawn McNabb, the Global Chief Financial Officer, Technical Managed Service at Syntax, directs the financial strategy for the technical managed services division. Overseeing the profitability of service delivery, the Global Chief Financial Officer, Technical Managed Service ensures that operational costs remain optimized while maintaining high service levels for thousands of customers. This role involves managing the financial modeling for cloud and IT infrastructure services. Dawn McNabb works with technical leads to ensure that service pricing reflects the value provided to clients. By analyzing the financial performance of managed service contracts, the Global Chief Financial Officer, Technical Managed Service identifies areas for efficiency and margin improvement. Through strategic financial planning, the Global Chief Financial Officer, Technical Managed Service supports the company mission of providing reliable IT services. Ultimately, McNabb ensures the financial viability of the technical managed services portfolio.
Pierre-Luc Toupin - Chief Financial Officer (Americas)
Pierre-Luc Toupin, the Chief Financial Officer (Americas) at Syntax, manages the financial operations and reporting for the Americas region. Overseeing regional fiscal health, the Chief Financial Officer (Americas) ensures that local business units operate within budget and meet revenue targets. This role involves managing tax compliance, financial audits, and regional investment strategies. Pierre-Luc Toupin collaborates with the global finance team to ensure consistency in reporting and financial standards across the continent. By monitoring economic trends in the Americas, the Chief Financial Officer (Americas) provides the insights necessary to adjust operational strategies. Through disciplined financial management, the Chief Financial Officer (Americas) supports the company mission of delivering comprehensive technology solutions to a diverse customer base. Ultimately, Toupin maintains the financial integrity of the regional operations, ensuring the company remains a leader in the Americas market.
Bindu Crandall - Chief Marketing Officer
Bindu Crandall, the Chief Marketing Officer at Syntax, architects the global brand strategy and demand generation initiatives. Overseeing market positioning, the Chief Marketing Officer ensures the value proposition of complex ERP and IT services reaches target enterprise clients effectively. This role involves managing multi-channel campaigns that highlight the technical expertise and historical reliability of the company. By analyzing market data, Bindu Crandall identifies emerging opportunities for expansion and refines messaging to resonate with diverse business sectors. The Chief Marketing Officer collaborates with sales leadership to align marketing output with revenue targets, ensuring consistent growth. Through strategic brand management, the Chief Marketing Officer elevates the market presence of the firm. Ultimately, Crandall drives the visibility and reputation of the organization, securing a dominant position within the competitive technology consulting industry.
Marcelo Tamassia - Global Chief Technology Officer
Marcelo Tamassia, the Global Chief Technology Officer at Syntax, architects the technical roadmap and innovation strategy for the entire organization. Overseeing the development of cloud and ERP solutions, the Global Chief Technology Officer ensures the company utilizes cutting-edge technology to solve complex business challenges. This role involves leading the engineering teams and evaluating new software platforms that enhance service delivery. Marcelo Tamassia collaborates with the executive team to align technical capabilities with the evolving needs of the global customer base. By driving the adoption of advanced IT infrastructure, the Global Chief Technology Officer ensures the firm remains at the forefront of the technology consulting industry. Through strategic oversight of technical projects, the Global Chief Technology Officer supports the company mission of providing comprehensive IT services. Ultimately, Tamassia drives the technical evolution of the organization, ensuring long-term competitive advantage.

Dessalen Wood - Global Chief People Officer
Dessalen Wood, the Global Chief People Officer at Syntax, directs the human capital strategy and organizational development initiatives. Overseeing talent acquisition, employee engagement, and professional development, the Global Chief People Officer ensures the company attracts and retains the expertise required to deliver high-quality technology solutions. This role involves building a culture that supports innovation and collaboration across all global offices. Dessalen Wood implements programs that foster leadership growth and operational excellence among the workforce. By aligning people strategies with the broader business goals, the Global Chief People Officer ensures the organization remains agile and responsive to market changes. Through effective human resources management, the Global Chief People Officer supports the company mission of providing expert IT services. Ultimately, Wood cultivates a high-performing workforce that drives the success of the firm, ensuring the company remains a top employer in the technology sector.
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