Leadership Overview
Strauss Group has 9 executives leading key functions including strategy, financial oversight, marketing, human resources, supply chain management, sales operations, and dairy production.
Committed to global nutritional excellence, Strauss Group delivers diverse food and beverage solutions while maintaining a philosophy centered on sustainable growth and consumer wellness across international markets.
Committed to global nutritional excellence, Strauss Group delivers diverse food and beverage solutions while maintaining a philosophy centered on sustainable growth and consumer wellness across international markets.
Leadership Roles at Strauss Group
Shai Babad - Chief Executive Officer
Shai Babad, the Chief Executive Officer at Strauss Group, directs the overarching corporate strategy across all six business segments. Babad manages the expansion of the Health & Wellness and Fun & Indulgence portfolios, ensuring alignment with global market demands. By coordinating with the Board and senior leadership, the Chief Executive Officer drives operational efficiency in the International Coffee and Strauss Water divisions. Shai Babad maintains a focus on long-term value creation, overseeing the integration of manufacturing and distribution networks throughout North America, Brazil, and Europe. This leadership role involves navigating complex regulatory environments while fostering innovation in plant-based and dairy-free product lines. Through rigorous performance monitoring, the Chief Executive Officer secures the competitive positioning of the organization. Ultimately, Babad ensures that the company remains a leader in the international food and beverage sector by prioritizing consumer-centric product development and operational excellence.
Ortal Zvida - PA To Chief Executive Officer and Chief Human Resources Officer
Ortal Zvida, the PA To Chief Executive Officer and Chief Human Resources Officer at Strauss Group, coordinates executive workflows and manages human capital strategies. Zvida facilitates communication between the Chief Executive Officer and the broader leadership team, ensuring operational alignment across all segments. As the Chief Human Resources Officer, Zvida designs talent acquisition and development programs that support the manufacturing and distribution goals of the company. Ortal Zvida oversees organizational culture initiatives, fostering an environment of innovation and efficiency. This role involves managing complex administrative processes and human resource policies that impact the global workforce. By streamlining executive decision-making and optimizing personnel management, the Chief Human Resources Officer supports the strategic objectives of the organization. Ultimately, Zvida ensures that the leadership team remains focused on core business priorities while maintaining a high-performing workforce capable of meeting international market demands.
Tobias Fischbein - Chief Financial Officer
Tobias Fischbein, the Chief Financial Officer at Strauss Group, manages the fiscal health and capital allocation strategies for the entire organization. Fischbein oversees financial reporting, risk management, and investment planning across the diverse segments, including International Dips & Spreads and Israel Coffee. By analyzing market trends in North America and international territories, the Chief Financial Officer optimizes resource distribution to support sustainable growth. Tobias Fischbein collaborates with executive leadership to ensure financial transparency and compliance with international standards. This role involves evaluating the profitability of manufacturing operations and the efficiency of supply chain investments. Through precise financial modeling, the Chief Financial Officer supports the strategic objectives of the company, ensuring that capital remains available for innovation in filtration systems and food production. Ultimately, Fischbein maintains the fiscal integrity required to sustain the global market presence of the organization.
Ran Goldman - Division Chief Financial Officer, Supply Chain
Ran Goldman, the Division Chief Financial Officer, Supply Chain at Strauss Group, manages the financial performance and cost structures of the global supply chain network. Goldman oversees the budgeting and expenditure for logistics, procurement, and manufacturing operations across all segments. By monitoring the costs associated with raw material sourcing and distribution, the Division Chief Financial Officer, Supply Chain optimizes the efficiency of the production cycle. Ran Goldman collaborates with operational leaders to implement cost-saving measures that enhance the profitability of the International Coffee and Fresh Food divisions. This role involves analyzing supply chain risks and developing financial strategies to mitigate disruptions in international markets. Through rigorous financial oversight, the Division Chief Financial Officer, Supply Chain ensures that the logistics infrastructure supports the growth objectives of the company. Ultimately, Goldman secures the financial stability of the supply chain, enabling consistent product delivery to global consumers.
Matan Shohat - Chief Financial Officer, Yotvata Dairy
Matan Shohat, the Chief Financial Officer, Yotvata Dairy at Strauss Group, manages the financial operations and profitability of the dairy division. Shohat oversees the budgeting, cost accounting, and financial planning for the production of yogurts, flavored milk, and dairy-based desserts. By analyzing the financial performance of the Yotvata brand, the Chief Financial Officer, Yotvata Dairy optimizes production costs and pricing strategies to maximize margins. Matan Shohat collaborates with the broader finance team to ensure that the dairy segment contributes effectively to the overall financial goals of the company. This role involves managing capital investments in dairy processing technology and ensuring compliance with food safety financial standards. Through precise financial management, the Chief Financial Officer, Yotvata Dairy supports the growth and innovation of the dairy portfolio. Ultimately, Shohat ensures the fiscal health of the division, enabling the continued delivery of high-quality dairy products to the market.
Shirit Yaacov - Division Chief Financial Officer, Fresh Food
Shirit Yaacov, the Division Chief Financial Officer, Fresh Food at Strauss Group, directs the financial strategy for the chilled salads, fresh pasta, and vegetable segments. Yaacov manages the financial reporting and cost management for the Fresh Food division, ensuring that production processes remain profitable. By evaluating the financial impact of new product launches in the Health & Wellness segment, the Division Chief Financial Officer, Fresh Food supports the strategic expansion of the brand. Shirit Yaacov collaborates with operational managers to optimize the supply chain for perishable goods, reducing waste and improving margins. This role involves monitoring market trends and adjusting financial forecasts to reflect the dynamic nature of the fresh food industry. Through rigorous financial analysis, the Division Chief Financial Officer, Fresh Food ensures that the division meets its performance targets. Ultimately, Yaacov secures the financial viability of the fresh food portfolio, supporting the overall mission of the company.
Inbal Shalev - Chief Financial Officer, Operation
Inbal Shalev, the Chief Financial Officer, Operation at Strauss Group, oversees the financial aspects of the manufacturing and operational infrastructure. Shalev manages the capital expenditure and operational budgets for the production facilities across all segments, including Strauss Water and coffee processing. By analyzing the efficiency of manufacturing processes, the Chief Financial Officer, Operation identifies opportunities for cost reduction and productivity improvements. Inbal Shalev collaborates with the engineering and production teams to ensure that investments in technology and equipment align with the financial objectives of the company. This role involves managing the financial risks associated with large-scale industrial operations and ensuring that production capacity meets global demand. Through detailed financial oversight, the Chief Financial Officer, Operation supports the operational excellence of the organization. Ultimately, Shalev ensures that the manufacturing base remains financially robust, enabling the consistent production of high-quality food and beverage products.
Avi Laufer - Chief Marketing Officer
Avi Laufer, the Chief Marketing Officer at Strauss Group, architects the global brand strategy and consumer engagement initiatives for the diverse product portfolio. Laufer directs marketing campaigns for the Health & Wellness and Fun & Indulgence segments, ensuring consistent messaging across international markets. By leveraging consumer insights, the Chief Marketing Officer drives brand loyalty for products ranging from chilled salads to sweet snacks. Avi Laufer collaborates with regional teams to adapt marketing strategies for North American and European audiences, enhancing the visibility of the Sabra and Obela brands. This leadership role involves overseeing digital transformation in customer outreach and product positioning. Through data-driven marketing efforts, the Chief Marketing Officer strengthens the market share of the company. Ultimately, Laufer ensures that the brand identity remains synonymous with quality and innovation, supporting the overall growth objectives of the organization in the competitive food and beverage landscape.
Lilach Barki-Sang - Sales Chief of Staff
Lilach Barki-Sang, the Sales Chief of Staff at Strauss Group, coordinates sales operations and strategic initiatives across the diverse product segments. Barki-Sang manages the execution of sales plans, ensuring that the distribution of coffee, dairy, and snack products meets regional targets. By facilitating communication between the sales force and executive leadership, the Sales Chief of Staff drives the implementation of market-entry strategies in North America and international territories. Lilach Barki-Sang oversees the performance tracking of sales teams, identifying opportunities for revenue growth and market expansion. This role involves aligning sales activities with the broader corporate mission of providing high-quality food and beverage products. Through effective coordination and operational support, the Sales Chief of Staff ensures that the organization maintains a strong competitive edge. Ultimately, Barki-Sang optimizes the sales process, contributing to the overall financial success and market penetration of the company.
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Frequently Asked Questions Regarding Strauss Group Top Executives and Leadership Team
