Leadership Overview
SRP has 6 executives leading key functions including strategy, operations, revenue, and analysis.
Dedicated to providing essential electricity and water services, SRP drives customer convenience through innovative payment solutions and a strong commitment to environmental sustainability via programs like EarthWise Energy and Trees for Change.
Dedicated to providing essential electricity and water services, SRP drives customer convenience through innovative payment solutions and a strong commitment to environmental sustainability via programs like EarthWise Energy and Trees for Change.
Leadership Roles at SRP
James Pratt - General Manager & Chief Executive Officer
James Pratt, the General Manager & Chief Executive Officer at SRP, directs the company's overall strategy and operational execution. Overseeing all facets of the energy and water utility, Pratt ensures the delivery of reliable services to customers across Arizona. This leadership role involves guiding SRP's commitment to environmental stewardship, including the expansion of solar projects through EarthWise Energy and reforestation efforts via Trees for Change. Pratt also champions the enhancement of customer convenience, driving the adoption of digital tools and flexible payment options. By focusing on sustainable growth and operational efficiency, James Pratt secures SRP's position as a leading utility provider, impacting regional economic stability and environmental well-being. The executive's vision shapes SRP's long-term trajectory, ensuring continued service excellence and community support.

Gibbons Paul - Executive Liaison To the General Manager and Chief Executive Officer
Gibbons Paul, the Executive Liaison To the General Manager and Chief Executive Officer at SRP, facilitates critical communication and strategic alignment between the top executive office and various operational departments. This role ensures seamless information flow, supporting the General Manager & Chief Executive Officer in decision-making processes related to energy and water service delivery. Paul's responsibilities include coordinating key initiatives that enhance customer convenience, such as the rollout of new payment solutions and digital management tools. The executive also supports the execution of SRP's environmental commitments, including the EarthWise Energy solar funding and the Trees for Change reforestation program. By bridging executive directives with departmental actions, Gibbons Paul drives operational efficiency and reinforces SRP's mission to provide essential services while upholding environmental responsibility. This position is vital for translating high-level strategy into actionable plans across the organization.
Robin Doepke - Executive Analyst, Office of the President
Robin Doepke, the Executive Analyst, Office of the President at SRP, provides critical analytical support and strategic insights to the President's office. This role involves in-depth research and data interpretation to inform executive decision-making on key operational and strategic matters concerning electricity and water services. Doepke contributes to the evaluation of customer convenience initiatives, such as advanced payment options and digital platform enhancements, ensuring alignment with company objectives. The Executive Analyst also supports the President's oversight of SRP's environmental commitments, including the EarthWise Energy program and reforestation efforts. By delivering rigorous analysis and actionable recommendations, Robin Doepke enhances the effectiveness of the President's leadership, driving operational excellence and supporting SRP's mission to serve its customers reliably and sustainably. This position is integral to strategic planning and performance monitoring.
Jason Roberts - President
Jason Roberts, the President at SRP, leads the strategic direction and operational oversight of the company's extensive electricity and water services. Roberts guides SRP's commitment to enhancing customer convenience through advanced payment solutions and digital management tools, ensuring accessibility and ease of use for all customers. This executive role involves championing SRP's environmental initiatives, such as the EarthWise Energy program funding solar projects and the Trees for Change reforestation initiative, reinforcing the company's dedication to sustainability. By directing cross-functional teams and fostering innovation, Jason Roberts ensures the reliable delivery of essential services while driving operational efficiency and long-term growth. The President's leadership is crucial in maintaining SRP's strong market position and its role as a vital community partner in Arizona, impacting regional development and environmental health.
David Rousseau - President
David Rousseau, the President at SRP, directs the comprehensive operational framework for the company's electricity and water services, ensuring consistent delivery and service excellence. Rousseau oversees the strategic implementation of customer-centric programs, focusing on enhancing convenience through flexible payment options and robust online management capabilities. This leadership position is pivotal in advancing SRP's environmental stewardship, including the expansion of solar energy projects via EarthWise Energy and the vital reforestation efforts of Trees for Change. By driving strategic initiatives and fostering a culture of accountability, David Rousseau ensures SRP meets its service obligations while pursuing sustainable growth and innovation. The President's guidance is essential for maintaining SRP's reputation as a reliable utility provider and a committed steward of Arizona's natural resources, impacting both economic vitality and ecological preservation.
Ward Roadarmel - Chief Revenue Officer
Ward Roadarmel, the Chief Revenue Officer at SRP, spearheads all revenue generation strategies and financial performance initiatives for the energy and water utility. Roadarmel directs the optimization of pricing structures, customer acquisition programs, and revenue assurance processes to maximize financial returns. This leadership position involves closely analyzing market trends and customer behavior to develop innovative service offerings and payment solutions that enhance customer convenience, such as custom due dates and paperless billing. The Chief Revenue Officer also plays a key part in aligning revenue goals with SRP's broader mission, including supporting environmental programs like EarthWise Energy and Trees for Change through strategic financial planning. By driving sustainable revenue growth and ensuring financial stability, Ward Roadarmel directly contributes to SRP's capacity to invest in infrastructure, renewable energy projects, and customer service enhancements across Arizona.
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