Leadership Overview
Sprinklr has 5 executives leading key functions including strategy, information technology, revenue generation, marketing, and financial operations.
Focused on delivering AI-native Unified-CXM solutions, Sprinklr empowers global enterprises to unify customer-facing functions across digital channels, driving superior engagement and operational efficiency through a single, integrated software platform.
Focused on delivering AI-native Unified-CXM solutions, Sprinklr empowers global enterprises to unify customer-facing functions across digital channels, driving superior engagement and operational efficiency through a single, integrated software platform.
Leadership Roles at Sprinklr
Rory Read - President & Chief Executive Officer
Rory Read, the President & Chief Executive Officer at Sprinklr, directs the overarching corporate strategy and long-term vision for the Unified-CXM platform. Overseeing global operations, Read ensures the alignment of product development with the evolving needs of large-scale enterprises. This leadership role involves managing the executive team to optimize customer-facing functions across social, messaging, and voice channels. By prioritizing AI-native innovation, Read drives the company toward sustained market leadership and operational excellence. The President & Chief Executive Officer maintains rigorous focus on scaling the business model to support diverse international markets. Through consistent engagement with the Board and key stakeholders, Rory Read secures the resources necessary for continued growth. Ultimately, Read fosters a culture of agility and customer-centricity, ensuring the organization remains at the forefront of the enterprise software industry while delivering measurable value to global clients.

Anthony Coletta - Chief Financial Officer
Anthony Coletta, the Chief Financial Officer at Sprinklr, directs the financial planning, reporting, and capital allocation strategies for the organization. Overseeing fiscal operations, Coletta ensures the company maintains a strong balance sheet while investing in AI-native innovation and global expansion. This leadership role involves managing investor relations and ensuring compliance with public market requirements as a listed entity. By optimizing cost structures and resource allocation, Coletta directly supports the company's ability to scale its Unified-CXM platform. The Chief Financial Officer collaborates with the executive team to evaluate strategic opportunities and assess the financial impact of new product initiatives. Anthony Coletta drives the financial discipline necessary to sustain long-term growth and profitability in the competitive enterprise software market. Through rigorous oversight of financial performance, Coletta provides the stability and transparency required to maintain investor confidence and support the company's mission of transforming customer experience management.
Sanjay Macwan - Chief Information Officer
Sanjay Macwan, the Chief Information Officer at Sprinklr, architects the robust technological infrastructure supporting the Unified-CXM platform. Overseeing internal systems and data security, Macwan ensures the seamless integration of AI capabilities across the four core product suites. This leadership role involves managing complex digital environments to maintain high availability for enterprise clients across North American and international markets. By optimizing cloud architecture and data processing, Macwan directly impacts the reliability and performance of the software. The Chief Information Officer collaborates with engineering teams to implement scalable solutions that handle massive volumes of social, messaging, and voice data. Sanjay Macwan drives the digital transformation initiatives that keep the company competitive in a rapidly evolving software landscape. Through strategic oversight of information technology, Macwan guarantees that the platform remains secure, efficient, and capable of supporting the sophisticated requirements of global enterprise customers.

Thomas Addis - Chief Revenue Officer
Thomas Addis, the Chief Revenue Officer at Sprinklr, directs all global sales initiatives and revenue growth strategies for the Unified-CXM platform. Overseeing enterprise sales teams, Addis ensures the effective deployment of Sprinklr Service, Social, Marketing, and Insights suites to large-scale organizations. This leadership role involves expanding market share across diverse geographic regions by aligning sales efforts with specific customer needs. By optimizing the sales funnel and fostering long-term client partnerships, Addis directly impacts the financial trajectory of the company. The Chief Revenue Officer collaborates with marketing and product leaders to refine go-to-market strategies that highlight the value of AI-native customer experience management. Thomas Addis drives the execution of complex deal structures and manages high-level client relationships to ensure consistent revenue performance. Ultimately, Addis secures the company's market position by scaling sales operations and delivering tailored solutions that solve critical enterprise challenges.
Sarah Stansberry - Chief Marketing Officer
Sarah Stansberry, the Chief Marketing Officer at Sprinklr, directs the global brand strategy and demand generation efforts for the Unified-CXM platform. Overseeing marketing communications and market positioning, Stansberry ensures the clear articulation of the company's value proposition to enterprise decision-makers. This leadership role involves managing multi-channel campaigns that highlight the capabilities of the four core product suites across social, messaging, and voice platforms. By analyzing market trends and customer feedback, Stansberry optimizes brand visibility and lead acquisition strategies. The Chief Marketing Officer collaborates with sales and product teams to ensure consistent messaging that resonates with global audiences. Sarah Stansberry drives the development of content and events that establish the company as a thought leader in the customer experience space. Through strategic marketing oversight, Stansberry strengthens the company's reputation and supports the overall growth objectives by attracting and retaining high-value enterprise clients.
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