Leadership Overview
Sprinklr has 4 executives leading key functions including strategy, finance, operations, and technology.
Driven by innovation, Sprinklr is dedicated to empowering enterprises with an AI-native Unified Customer Experience Management platform, optimizing every customer-facing function from a single system to enhance market engagement and operational efficiency.
Driven by innovation, Sprinklr is dedicated to empowering enterprises with an AI-native Unified Customer Experience Management platform, optimizing every customer-facing function from a single system to enhance market engagement and operational efficiency.
Leadership Roles at Sprinklr
Rory Read - President, Chief Executive Officer & Director
Rory Read, the President, Chief Executive Officer & Director at Sprinklr, directs the overarching corporate strategy and operational execution for the enterprise software company. Read guides the organization's mission to deliver an AI-native Unified Customer Experience Management (Unified-CXM) platform, ensuring large enterprises can effectively manage and optimize all customer-facing functions from a unified system. This leadership involves driving innovation across Sprinklr's core product suites: Sprinklr Service, Sprinklr Social, Sprinklr Marketing, and Sprinklr Insights. By fostering collaboration among departments, Rory Read ensures Sprinklr's solutions enable client-facing teams to engage, listen, and respond across more than 30 digital channels, including social media, messaging, chat, SMS, email, and voice. The focus remains on expanding market reach and solidifying Sprinklr's position as a leader in customer experience management technology.

Anthony Coletta - Chief Financial Officer
Anthony Coletta, the Chief Financial Officer at Sprinklr, oversees all financial operations and strategic fiscal planning for the organization. Coletta manages the company's financial health, including budgeting, forecasting, and resource allocation, directly supporting Sprinklr's growth objectives and its mission to provide a Unified Customer Experience Management (Unified-CXM) platform. This role involves ensuring robust financial controls and driving profitability through efficient management of Sprinklr's software development and go-to-market strategies. Anthony Coletta works closely with the executive team to identify investment opportunities and manage financial risks associated with Sprinklr's public trading on the New York Stock Exchange. The financial leadership provided by Coletta is critical for sustaining the company's expansion and its ability to innovate across its service, social, marketing, and insights product suites.
Sierra Allen - Chief of Staff
Sierra Allen, the Chief of Staff at Sprinklr, provides strategic support and operational coordination across the executive leadership team. Allen facilitates the execution of Sprinklr's core business objectives, ensuring alignment with the company's vision of delivering an AI-native Unified Customer Experience Management (Unified-CXM) platform. This involves streamlining internal processes, managing key cross-functional initiatives, and enhancing communication between departments. Sierra Allen plays a vital part in translating the strategic directives from the President, Chief Executive Officer & Director into actionable plans for the teams responsible for Sprinklr Service, Sprinklr Social, Sprinklr Marketing, and Sprinklr Insights. The role focuses on optimizing operational efficiency and supporting the company's commitment to helping large enterprises manage and optimize every customer-facing function from a single system.
Sanjay Macwan - Chief Information Officer
Sanjay Macwan, the Chief Information Officer at Sprinklr, directs the company's technology strategy and infrastructure, ensuring the robust and scalable delivery of its AI-native Unified Customer Experience Management (Unified-CXM) platform. Macwan oversees all aspects of information technology, including software development, data security, and internal systems, which are critical for supporting Sprinklr's operations and its clients' needs across more than 30 digital channels. This leadership ensures the technological foundation supports the seamless integration and performance of Sprinklr Service, Sprinklr Social, Sprinklr Marketing, and Sprinklr Insights. Sanjay Macwan's responsibilities include driving technological innovation, maintaining compliance with industry standards, and safeguarding the company's digital assets. The CIO's focus is on leveraging technology to enhance Sprinklr's competitive advantage and support its mission to optimize customer experiences for large enterprises.

Explore Leadership Teams in Customer Engagement Platforms
Zendesk is a service-first CRM company that builds support, sales, and customer engagement software designed to foster better customer relationships. They are headquartered in San Francisco, California.
Company Leadership
TJ

Alvaria was founded through the merger of Aspect Software and Noble Systems, technology leaders in Customer Experience (CX) and Workforce Engagement solutions. Our name is derived from Latin for "hives" - nature's perfect form for millions of years - bringing you solutions that are scalable, resilient and secure, with efficiency, speed and pinpoint accuracy.
Company Leadership SD
RW
DP
MG
ZoomInfo is the go-to-market platform that helps businesses find, acquire, and grow customers. ZoomInfo is the most comprehensive source of business information on people and companies in the world. ZoomInfo is used by sales and marketing professionals to find leads, recruiters to uncover talent and by business professionals to find detailed information on people and companies.
Company Leadership



Rokt is a global ecommerce technology company that provides software solutions designed to make online transactions more relevant and personalized at the moment of purchase. Its platform uses data and machine learning to help businesses increase revenue, acquire customers, and enhance engagement by delivering targeted offers during checkout experiences. The company partners with major brands worldwide, supporting large scale transaction volumes while focusing on optimizing customer interactions and driving measurable commercial outcomes
Company Leadership CG


LH