Soma Executive and Leadership Team

JunSeok Heo, the Chief Executive Officer at Soma, directs the overarching corporate strategy to maintain market leadership in the women's lingerie sector. By prioritizing the integration of SOMAINNOFIT technology, the Chief Executive Officer ensures that every boutique maintains the high standards of 5-star personal service. This leadership role involves constant evaluation of retail performance across North American markets to optimize customer satisfaction. JunSeok Heo drives the expansion of the Bra Fit Expert program, ensuring that 1,900 certified professionals deliver consistent value to the consumer base. Through rigorous oversight of brand positioning, the Chief Executive Officer aligns internal operations with the evolving needs of the modern lingerie market. This strategic focus supports long-term revenue growth while reinforcing the reputation of the brand as a premier destination for intimate apparel and personalized fitting experiences.

Jacob Eisenhauer, the President & Chief Executive Officer at Soma, manages the high-level financial health and operational scalability of the organization. Overseeing the transition of retail strategies into digital environments, the President & Chief Executive Officer ensures that the brand remains competitive in a rapidly shifting landscape. Jacob Eisenhauer architects the long-term vision for product development, focusing on the intersection of comfort and innovation. By coordinating with department heads, the President & Chief Executive Officer maintains a cohesive approach to brand identity and service excellence. This role involves analyzing market trends to identify new opportunities for growth within the lingerie industry. Through disciplined management of corporate resources, the President & Chief Executive Officer secures the stability of the company while fostering a culture of continuous improvement and dedication to the core mission of providing superior intimate apparel solutions.

Kimberly Jeffs, the Founder & Chief Executive Officer at Soma, establishes the foundational values and long-term strategic direction for the company. As the primary architect of the brand's commitment to 5-star personal service, the Founder & Chief Executive Officer ensures that every customer interaction reflects the core mission of the boutique. Kimberly Jeffs oversees the development of the Bra Fit Expert training curriculum, maintaining the high quality of service that defines the brand. This leadership role involves deep engagement with product design teams to ensure that SOMAINNOFIT technology remains at the forefront of the industry. By fostering a culture of excellence, the Founder & Chief Executive Officer drives the company toward sustained market relevance. This executive leadership ensures that the organization remains focused on delivering high-quality lingerie while expanding the reach of the brand across diverse consumer demographics.

Somadina Nwagbo, the Founder & Chief Executive Officer at Soma, shapes the strategic vision and market impact of the organization. By focusing on the expansion of the retail footprint, the Founder & Chief Executive Officer ensures that the brand reaches a wider audience while maintaining the integrity of the personal fitting experience. Somadina Nwagbo directs the implementation of innovative retail strategies that leverage the expertise of the 1,900 certified Bra Fit Experts. This role involves constant collaboration with the board to align operational goals with the overarching mission of the company. Through the promotion of revolutionary fit technology, the Founder & Chief Executive Officer drives customer loyalty and brand recognition. This leadership position requires a deep understanding of the intimate apparel market, ensuring that the company remains a leader in providing personalized solutions for women across the country.

Megan McDonald, the Founder & Chief Executive Officer at Soma, leads the strategic initiatives that define the brand's presence in the competitive lingerie market. By prioritizing the development of SOMAINNOFIT technology, the Founder & Chief Executive Officer ensures that the company remains a pioneer in fit innovation. Megan McDonald oversees the integration of customer feedback into the product development cycle, ensuring that the boutique meets the specific needs of the clientele. This leadership role involves managing the strategic partnerships that support the growth of the retail network. Through a focus on operational efficiency and service quality, the Founder & Chief Executive Officer drives the company toward achieving its long-term financial and brand objectives. This executive position requires a commitment to maintaining the high standards of personal service that have become synonymous with the brand since its inception.

Emma Mpyana, the Chief Operating Officer at Soma, manages the day-to-day execution of retail operations and supply chain logistics. By optimizing the distribution of products to boutiques, the Chief Operating Officer ensures that the inventory levels align with the demand for specialized lingerie. Emma Mpyana oversees the operational training for the 1,900 certified Bra Fit Experts, ensuring that service standards remain consistent across all locations. This role involves streamlining internal processes to improve efficiency and reduce overhead costs. Through the implementation of data-driven management techniques, the Chief Operating Officer supports the strategic goals set by the executive team. This leadership position requires a focus on maintaining the quality of the customer experience while scaling operations to meet the needs of a growing market. By managing the complexities of retail logistics, the Chief Operating Officer ensures the smooth functioning of the entire organization.

Bryanna Sparks, the President at Soma, leads the commercial strategy and brand development initiatives. By focusing on the customer journey, the President ensures that the boutique experience remains the primary driver of brand loyalty. Bryanna Sparks oversees the marketing and sales teams, aligning their efforts with the mission of providing 5-star personal service. This role involves identifying new market segments and developing strategies to capture additional share in the lingerie industry. Through the coordination of regional retail efforts, the President ensures that the brand maintains a consistent presence across the country. This leadership position requires a deep understanding of consumer behavior and a commitment to the values of the company. By driving the commercial agenda, the President supports the overall growth and profitability of the organization while maintaining the high standards of service that define the brand.

John Dominguez, the Immediate President at Soma, focuses on the transition and continuity of leadership initiatives within the organization. By providing guidance on historical strategic decisions, the Immediate President ensures that the company maintains its core identity while adapting to new market challenges. John Dominguez oversees the alignment of internal teams with the long-term vision of the brand. This role involves mentoring emerging leaders and ensuring that the culture of 5-star personal service remains a priority. Through the evaluation of past performance, the Immediate President supports the development of future strategies that drive growth and efficiency. This leadership position requires a focus on stability and the preservation of the values that have made the company successful. By facilitating the exchange of knowledge, the Immediate President ensures that the organization remains resilient and focused on its mission of providing superior intimate apparel.

Angelo Polvere, the President at Soma, manages the strategic partnerships and external relations that support the growth of the brand. By cultivating relationships with key stakeholders, the President ensures that the company has the resources necessary to expand its retail footprint. Angelo Polvere oversees the development of new service models that leverage the expertise of the 1,900 certified Bra Fit Experts. This role involves analyzing the competitive landscape to identify opportunities for differentiation in the lingerie market. Through the implementation of effective communication strategies, the President ensures that the brand message resonates with the target audience. This leadership position requires a focus on building long-term value and maintaining the reputation of the company as a leader in personalized intimate apparel. By driving external engagement, the President supports the overall strategic objectives and the continued success of the organization.

Hirofumi Shimohara, the Senior VP, Management & Chief Technology Officer & Chief Information Officer & Director at Soma, directs the digital infrastructure and technological advancements of the company. By overseeing the implementation of SOMAINNOFIT technology, the Senior VP, Management & Chief Technology Officer & Chief Information Officer & Director ensures that the brand utilizes cutting-edge tools to enhance the fitting experience. Hirofumi Shimohara manages the data systems that support the 1,900 certified Bra Fit Experts, providing the necessary information to deliver personalized service. This role involves securing the digital assets of the company and ensuring that all information systems are scalable and efficient. Through the integration of new technologies, the Senior VP, Management & Chief Technology Officer & Chief Information Officer & Director supports the strategic growth of the brand. This leadership position requires a focus on innovation and the continuous improvement of the technological ecosystem.