Smile Brands Executive and Leadership Team

May, 2026

Leadership Overview

Smile Brands has 4 executives leading key functions including strategy, operations, human resources, and regional management.

Driven by a commitment to excellence, Smile Brands provides comprehensive business support services to dental groups across the United States, fostering growth and operational efficiency within its affiliated network.

Leadership Roles at Smile Brands

  • Chief Executive Officer - Steven Bilt
  • Chief Operating Officer - Lorilee Schmidt
  • President, PC Northern California - Leng Haong
  • Chief Human Resources Officer - Scott Mayo
  • Steven Bilt - Chief Executive Officer

    Steven Bilt, the Chief Executive Officer at Smile Brands, directs the overarching strategy and corporate vision for the organization. Bilt guides the company's expansion and operational framework, ensuring alignment with its mission to support dental groups nationwide. Overseeing all major strategic initiatives, the Chief Executive Officer drives the long-term growth trajectory and market positioning of Smile Brands. This leadership role involves cultivating key partnerships and ensuring the delivery of comprehensive business support services through exclusive long-term agreements. By focusing on sustainable development and operational excellence, Steven Bilt ensures the company's continued success and its vital role in the dental support services sector.
    Steven Bilt

    Lorilee Schmidt - Chief Operating Officer

    Lorilee Schmidt, the Chief Operating Officer at Smile Brands, executes the operational strategies that underpin the company's service delivery to affiliated dental groups. Schmidt manages the day-to-day functions, ensuring seamless integration of business support services across the network. Overseeing the efficiency and effectiveness of all operational departments, the Chief Operating Officer optimizes processes to enhance service quality and client satisfaction. This critical role involves close collaboration with regional leadership and functional heads to implement best practices and drive operational excellence. By focusing on scalable solutions and robust service delivery, Lorilee Schmidt directly contributes to the company's ability to provide comprehensive support and foster growth for its dental partners.

    Leng Haong - President, PC Northern California

    Leng Haong, the President, PC Northern California at Smile Brands, spearheads the strategic direction and operational oversight for dental groups within the Northern California region. Haong drives regional growth initiatives and ensures the effective delivery of comprehensive business support services tailored to the local market. Overseeing all regional operations and market development, the President, PC Northern California cultivates strong relationships with affiliated dental practices. This leadership role involves adapting national strategies to regional needs and optimizing service delivery to enhance practice performance. By focusing on localized execution and market penetration, Leng Haong ensures Smile Brands' continued impact and success throughout Northern California.

    Scott Mayo - Chief Human Resources Officer

    Scott Mayo, the Chief Human Resources Officer at Smile Brands, architects the human capital strategy essential for supporting the company's extensive network of dental groups. Mayo leads all aspects of talent management, organizational development, and employee engagement, ensuring a robust and skilled workforce. Overseeing the development and implementation of HR policies, the Chief Human Resources Officer fosters a culture of growth and support across the organization. This position is pivotal in attracting, retaining, and developing talent, aligning HR initiatives with the company's strategic objectives. By focusing on employee well-being and professional advancement, Scott Mayo ensures that Smile Brands possesses the human resources necessary to deliver exceptional support services and drive continued success.
    Scott Mayo

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    Frequently Asked Questions Regarding Smile Brands Top Executives and Leadership Team

    Who leads Smile Brands?
    Smile Brands is led by Steven Bilt (Chief Executive Officer), along with executives such as Lorilee Schmidt (Chief Operating Officer) and Leng Haong (President, PC Northern California).
    Who is part of Smile Brands’s executive team?
    The executive team of Smile Brands includes leaders such as Steven Bilt (Chief Executive Officer), Lorilee Schmidt (Chief Operating Officer), Leng Haong (President, PC Northern California) and other senior executives.
    How many executives does Smile Brands have?
    Smile Brands has 4 executives leading key business areas.
    What roles are included in Smile Brands’s leadership team?
    The leadership team of Smile Brands includes roles such as Chief Executive Officer, Chief Operating Officer, President, PC Northern California, Chief Human Resources Officer.