Signarama Executive and Leadership Team

July, 2026

Leadership Overview

Signarama has 10 executives leading key functions including strategy, operations, and franchise development.

Driven by a commitment to innovation, Signarama provides comprehensive advertising solutions, shaping market presence through diverse signage products and services.

Leadership Roles at Signarama

  • Chief Executive Officer - Bobbie Snope
  • President & Chief Executive Officer - Kenneth Yancey
  • Chief Executive Officer, Franchise (Houston) - Nancy Powers-Montgomery
  • President - Neal Cutler
  • President - Vincent Marino
  • Owner and President - Lisa Finch
  • President - Pankaj Shah
  • President & Owner - Matthew Busey
  • President - Mike Luther
  • President - Donald Thomas
  • Bobbie Snope - Chief Executive Officer

    Bobbie Snope, the Chief Executive Officer at Signarama, directs the overarching corporate strategy and operational framework. Snope's leadership ensures the company's continued expansion within the full-service sign and advertising products sector. This executive guides the integration of indoor, outdoor, vehicle, and specialty signage solutions, aligning all departments with Signarama's core mission. The Chief Executive Officer's focus remains on driving market share and enhancing brand visibility across all operational territories. By optimizing resource allocation and fostering cross-functional collaboration, Bobbie Snope solidifies Signarama's position as a leader in advertising services.

    Kenneth Yancey - President & Chief Executive Officer

    Kenneth Yancey, the President & Chief Executive Officer at Signarama, spearheads the company's strategic vision and executive leadership. Yancey's role involves driving growth initiatives and ensuring operational excellence across the entire organization. The President & Chief Executive Officer oversees the development and implementation of innovative advertising products and services, including indoor, outdoor, vehicle, and specialty signage. Kenneth Yancey's leadership ensures Signarama maintains its competitive edge in the dynamic advertising market. This executive's mandate includes fostering strong relationships with stakeholders and guiding the company's expansion efforts, thereby reinforcing its market leadership.

    Nancy Powers-Montgomery - Chief Executive Officer, Franchise (Houston)

    Nancy Powers-Montgomery, the Chief Executive Officer, Franchise (Houston) at Signarama, manages the strategic direction and operational performance of franchise locations within the Houston region. Powers-Montgomery's responsibilities include driving franchise growth, ensuring adherence to brand standards, and supporting franchisee success in delivering full-service sign and advertising products. The Chief Executive Officer, Franchise (Houston) oversees the implementation of localized marketing strategies and operational efficiencies specific to the Houston market. Nancy Powers-Montgomery's leadership focuses on maximizing the profitability and market penetration of Signarama's franchise network in this key area.

    Neal Cutler - President

    Neal Cutler, the President at Signarama, directs the company's operational strategies and market expansion initiatives. Cutler's leadership focuses on enhancing the delivery of comprehensive sign and advertising products, encompassing indoor, outdoor, vehicle, and specialty signage. The President oversees the integration of new technologies and service offerings to meet evolving client demands. Neal Cutler's role involves fostering a culture of innovation and operational efficiency across all business units, ensuring Signarama remains a premier provider in the advertising sector. This executive drives the strategic planning necessary for sustained growth and market leadership.

    Vincent Marino - President

    Vincent Marino, the President at Signarama, spearheads the company's strategic initiatives and operational oversight. Marino's leadership is critical in expanding the reach of Signarama's full-service advertising products, including indoor, outdoor, vehicle, and specialty signage. The President directs efforts to enhance customer satisfaction and market penetration across key geographic areas. Vincent Marino's focus involves optimizing supply chain logistics and ensuring the consistent delivery of high-quality advertising solutions. This executive drives the strategic planning necessary to maintain Signarama's competitive advantage and foster long-term business growth.
    Vincent Marino

    Lisa Finch - Owner and President

    Lisa Finch, the Owner and President at Signarama, provides executive leadership and strategic direction for the company's operations. Finch's role involves overseeing the comprehensive range of full-service sign and advertising products, including indoor, outdoor, vehicle, and specialty signage. The Owner and President drives initiatives aimed at enhancing brand recognition and market presence for clients. Lisa Finch's leadership ensures operational efficiency and the consistent delivery of innovative advertising solutions. This executive's vision guides the company's growth trajectory and commitment to client success in the advertising industry.
    Lisa Finch

    Pankaj Shah - President

    Pankaj Shah, the President at Signarama, directs the company's strategic operations and market development. Shah's leadership focuses on expanding the portfolio of full-service sign and advertising products, encompassing indoor, outdoor, vehicle, and specialty signage. The President oversees the implementation of innovative service models and operational enhancements to meet diverse client needs. Pankaj Shah's role involves driving efficiency in production and delivery processes, ensuring Signarama maintains its position as a leading provider of advertising solutions. This executive guides the company's growth through strategic market penetration and service excellence.

    Matthew Busey - President & Owner

    Matthew Busey, the President & Owner at Signarama, provides executive leadership and strategic oversight for the company's operations. Busey's responsibilities include guiding the development and delivery of comprehensive sign and advertising products, such as indoor, outdoor, vehicle, and specialty signage. The President & Owner drives initiatives to enhance client engagement and expand market reach. Matthew Busey's leadership ensures operational excellence and the consistent provision of high-quality advertising solutions. This executive's strategic vision supports Signarama's commitment to innovation and client success in the advertising sector.

    Mike Luther - President

    Mike Luther, the President at Signarama, directs the company's strategic planning and operational execution. Luther's leadership focuses on enhancing the delivery of full-service sign and advertising products, including indoor, outdoor, vehicle, and specialty signage. The President oversees initiatives to optimize service offerings and expand market presence. Mike Luther's role involves driving efficiency in production and distribution channels, ensuring Signarama consistently meets client demands for effective advertising solutions. This executive guides the company's growth through strategic market engagement and operational improvements.

    Donald Thomas - President

    Donald Thomas, the President at Signarama, spearheads the company's strategic direction and operational management. Thomas's leadership is pivotal in expanding the scope of Signarama's full-service sign and advertising products, covering indoor, outdoor, vehicle, and specialty signage. The President directs efforts to enhance service delivery and client satisfaction across various markets. Donald Thomas's focus involves optimizing operational workflows and ensuring the consistent quality of advertising solutions provided. This executive drives the strategic initiatives necessary for sustained growth and market leadership in the advertising industry.

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    Frequently Asked Questions Regarding Signarama Top Executives and Leadership Team

    Who leads Signarama?
    Signarama is led by Bobbie Snope (Chief Executive Officer), along with executives such as Kenneth Yancey (President & Chief Executive Officer) and Nancy Powers-Montgomery (Chief Executive Officer, Franchise (Houston)).
    Who is part of Signarama’s executive team?
    The executive team of Signarama includes leaders such as Bobbie Snope (Chief Executive Officer), Kenneth Yancey (President & Chief Executive Officer), Nancy Powers-Montgomery (Chief Executive Officer, Franchise (Houston)) and other senior executives.
    How many executives does Signarama have?
    Signarama has 10 executives leading key business areas.
    What roles are included in Signarama’s leadership team?
    The leadership team of Signarama includes roles such as Chief Executive Officer, President & Chief Executive Officer, Chief Executive Officer, Franchise (Houston), President, President.