Leadership Overview
Shaklee has 10 executives leading key functions including wellness strategy, corporate governance, financial oversight, and regional market expansion.
Committed to delivering high-quality natural nutrition and household solutions, Shaklee drives global health innovation through sustainable manufacturing practices and a robust distribution network that empowers individuals to achieve optimal wellness.
Committed to delivering high-quality natural nutrition and household solutions, Shaklee drives global health innovation through sustainable manufacturing practices and a robust distribution network that empowers individuals to achieve optimal wellness.
Leadership Roles at Shaklee
Betty Savoie - Chief Executive Officer & Wellness Coach
Betty Savoie, the Chief Executive Officer & Wellness Coach at Shaklee, directs the integration of personalized health coaching with the company's natural nutrition product line. Savoie architects wellness programs that align with the broader mission of providing science-backed supplements to a global consumer base. By focusing on the intersection of weight-management products and individual health outcomes, the Chief Executive Officer & Wellness Coach ensures that the brand maintains a competitive edge in the wellness industry. Savoie manages the strategic deployment of educational resources for distributors, fostering a culture of health-conscious growth. This leadership role involves constant collaboration with product development teams to refine the efficacy of household and beauty offerings. Through the implementation of targeted wellness initiatives, Betty Savoie drives significant engagement across North American markets, ultimately securing long-term brand loyalty and promoting the holistic health philosophy central to the organization.
Jacqueline Sciotto - Owner & Chief Executive Officer
Jacqueline Sciotto, the Owner & Chief Executive Officer at Shaklee, oversees the operational integrity and strategic vision of the business. Sciotto directs the expansion of the company's natural nutrition and beauty product distribution, ensuring that all operations adhere to the high standards of quality associated with the brand. As the Owner & Chief Executive Officer, Sciotto monitors market trends to optimize the supply chain for household products, maintaining efficiency across diverse regional sectors. This role requires constant coordination with executive leadership to align corporate goals with the evolving needs of the health-conscious consumer. By fostering strong relationships with independent distributors, Jacqueline Sciotto drives sustainable revenue growth and strengthens the market position of the organization. Through rigorous oversight of business processes, Sciotto ensures that the company remains a leader in the manufacturing and distribution of wellness solutions, consistently delivering value to stakeholders and customers alike.
Roger Barnett - Chief Executive Officer & Chairman
Roger Barnett, the Chief Executive Officer & Chairman at Shaklee, architects the overarching corporate strategy and long-term vision for the organization. Barnett directs the global expansion of the company's natural nutrition and weight-management portfolio, ensuring that the brand maintains its reputation for scientific excellence. As the Chief Executive Officer & Chairman, Barnett leads board-level discussions to prioritize innovation in beauty and household product manufacturing. This leadership role involves navigating complex international markets to scale operations effectively while upholding the core mission of health and sustainability. By fostering a culture of high performance, Roger Barnett drives the company toward achieving ambitious growth targets and operational milestones. Through strategic partnerships and a focus on digital transformation, Barnett secures the future of the business, ensuring that the organization remains at the forefront of the global wellness industry while delivering consistent value to the entire distribution network.

Bob Ewing - Chairman & Chief Executive Officer
Bob Ewing, the Chairman & Chief Executive Officer at Shaklee, directs the governance and executive management of the company's diverse product lines. Ewing architects the strategic framework for the manufacturing and distribution of natural nutrition supplements, ensuring that all operations support the overarching mission of wellness. As the Chairman & Chief Executive Officer, Ewing oversees the alignment of corporate objectives with the needs of the global consumer base, focusing on market penetration and brand development. This leadership role involves managing high-level relationships with key stakeholders to drive efficiency in the production of beauty and household goods. By optimizing internal processes, Bob Ewing ensures that the organization maintains a competitive advantage in the health sector. Through consistent focus on operational excellence and strategic growth, Ewing secures the long-term stability of the company, reinforcing the commitment to providing high-quality, science-based products to customers worldwide.
Brenda Branco - Chief Executive Officer, Energized Wellness Inc
Brenda Branco, the Chief Executive Officer, Energized Wellness Inc at Shaklee, directs the specialized wellness initiatives that support the company's broader health mission. Branco architects programs focused on weight-management and nutritional education, ensuring that these offerings resonate with the target demographic. As the Chief Executive Officer, Energized Wellness Inc, Branco manages the integration of these specialized services into the existing distribution framework, enhancing the overall value proposition for consumers. This leadership role involves collaborating with other executives to align wellness strategies with the company's manufacturing capabilities. By driving engagement through targeted health campaigns, Brenda Branco ensures that the brand remains a trusted authority in the wellness space. Through the effective management of resources and a focus on consumer outcomes, Branco supports the company's growth objectives, ultimately strengthening the market presence of the organization across various regional sectors.
Louise Smith - Founder & Chief Executive Officer
Louise Smith, the Founder & Chief Executive Officer at Shaklee, directs the foundational principles and strategic direction of the organization. Smith architects the core mission of providing natural nutrition and household products, ensuring that the company remains true to its heritage of health and sustainability. As the Founder & Chief Executive Officer, Smith oversees the development of new product lines, focusing on innovation in beauty and wellness. This leadership role involves guiding the executive team to maintain operational excellence while expanding the company's reach in competitive markets. By fostering a culture of integrity and quality, Louise Smith drives the organization toward long-term success and market leadership. Through constant evaluation of business performance, Smith ensures that the company continues to meet the evolving needs of its customers, reinforcing the brand's reputation as a premier provider of high-quality, science-backed wellness solutions.
Edo Se Wu - Founder & Chief Executive Officer
Edo Se Wu, the Founder & Chief Executive Officer at Shaklee, directs the strategic vision and operational growth of the company. Wu architects the development of natural nutrition supplements and household products, ensuring that the brand maintains its commitment to quality and scientific rigor. As the Founder & Chief Executive Officer, Wu manages the expansion of the distribution network, focusing on scaling operations to meet global demand. This leadership role involves collaborating with the board to set long-term goals and drive innovation across all product categories, including beauty and weight-management. By optimizing the supply chain and enhancing operational efficiency, Edo Se Wu drives the company toward achieving sustainable growth and market dominance. Through a focus on consumer-centric strategies, Wu ensures that the organization remains a trusted leader in the wellness industry, consistently delivering value to customers and stakeholders alike.
Cullen Coogan - Chief Executive Officer The Coogan Group, LLC
Cullen Coogan, the Chief Executive Officer The Coogan Group, LLC at Shaklee, directs the strategic partnerships and business development initiatives that support the company's growth. Coogan architects collaborative efforts to expand the distribution of natural nutrition and beauty products, ensuring that these offerings reach a wider audience. As the Chief Executive Officer The Coogan Group, LLC, Coogan manages the integration of specialized business services into the company's operational framework, enhancing overall efficiency. This leadership role involves working closely with other executives to align partnership strategies with the company's core mission of wellness. By driving innovation in distribution channels, Cullen Coogan ensures that the brand maintains a strong competitive position in the market. Through the effective management of strategic alliances, Coogan supports the company's long-term objectives, ultimately contributing to the continued success and market expansion of the organization.
Sandra Berzanske - Chief Financial Officer, Distributor
Sandra Berzanske, the Chief Financial Officer, Distributor at Shaklee, directs the financial planning and fiscal oversight for the distribution network. Berzanske architects robust financial models that support the manufacturing and sale of natural nutrition and household products. As the Chief Financial Officer, Distributor, Berzanske manages the allocation of resources to ensure that the company's growth initiatives are adequately funded and aligned with corporate objectives. This leadership role involves collaborating with other C-suite members to analyze market performance and optimize revenue streams across diverse regions. By implementing rigorous financial controls, Sandra Berzanske drives operational efficiency and ensures the long-term financial health of the organization. Through the strategic management of capital and a focus on fiscal responsibility, Berzanske supports the company's mission of providing high-quality wellness solutions, ultimately contributing to the overall stability and success of the business.
Philip Hoi - President, Greater (China)
Philip Hoi, the President, Greater (China) at Shaklee, directs the company's operations and market expansion efforts across the Greater China region. Hoi architects localized strategies for the distribution of natural nutrition supplements and beauty products, ensuring that the brand resonates with the specific needs of the regional consumer base. As the President, Greater (China), Hoi manages the growth of the local distribution network, focusing on scaling operations and increasing market share. This leadership role involves coordinating with global headquarters to align regional activities with the company's overarching mission of wellness. By driving engagement through culturally relevant marketing and operational excellence, Philip Hoi ensures that the organization maintains a strong competitive presence in this key market. Through the effective management of regional resources and a focus on sustainable growth, Hoi supports the company's global objectives, reinforcing the brand's reputation for quality and innovation.
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