Shaklee Executive and Leadership Team

July, 2026

Leadership Overview

Shaklee has 10 executives leading key functions including strategy, finance, and operations.

Driven by a commitment to health and wellness, Shaklee manufactures and distributes natural nutrition supplements, weight-management products, beauty products, and household items, impacting global markets through its extensive distribution network.

Leadership Roles at Shaklee

  • Chief Executive Officer & Chairman - Roger Barnett
  • Owner & Chief Executive Officer - Jacqueline Sciotto
  • Chairman & Chief Executive Officer - Bob Ewing
  • Owner & Chief Executive Officer - Robert Kofoed
  • Founder & Chief Executive Officer - Edo Se Wu
  • Chief Executive Officer & Owner - Jeanne Toovell
  • Founder & Chief Executive Officer - Louise Smith
  • Chief Financial Officer, Distributor - Sandra Berzanske
  • President - Kok Leong
  • President - John Ripi
  • Roger Barnett - Chief Executive Officer & Chairman

    Roger Barnett, the Chief Executive Officer & Chairman at Shaklee, directs the overarching corporate strategy and governance. Barnett's leadership focuses on expanding Shaklee's global footprint in natural nutrition supplements, weight-management products, beauty products, and household goods. Overseeing all major strategic initiatives, the Chief Executive Officer & Chairman ensures alignment with the company's mission to provide healthier lives through its product offerings. This executive guides the company's long-term vision, fostering innovation in product development and distribution channels. Roger Barnett's role is critical in shaping the company's market position and driving sustainable growth across diverse product categories. The Chairman & Chief Executive Officer also engages with key stakeholders, solidifying Shaklee's reputation as a leader in the direct-selling industry.
    Roger Barnett

    Jacqueline Sciotto - Owner & Chief Executive Officer

    Jacqueline Sciotto, the Owner & Chief Executive Officer at Shaklee, executes the strategic vision for the company's operations. Sciotto's responsibilities encompass the day-to-day management of Shaklee's diverse product lines, including natural nutrition supplements, weight-management solutions, beauty products, and household essentials. The Owner & Chief Executive Officer drives operational efficiency, ensuring that Shaklee's manufacturing and distribution processes meet high standards of quality and sustainability. This leadership position involves fostering a strong company culture and optimizing performance across all business units. Jacqueline Sciotto's focus is on enhancing the customer experience and expanding market reach through effective business strategies. The Owner & Chief Executive Officer plays a pivotal role in maintaining Shaklee's competitive edge in the health and wellness sector.

    Bob Ewing - Chairman & Chief Executive Officer

    Bob Ewing, the Chairman & Chief Executive Officer at Shaklee, steers the company's strategic direction and corporate governance. Ewing's leadership emphasizes the expansion of Shaklee's portfolio, which includes natural nutrition supplements, weight-management products, beauty items, and household goods. The Chairman & Chief Executive Officer oversees critical decisions impacting global market penetration and product innovation. This executive role involves guiding the company's financial health and operational effectiveness. Bob Ewing is instrumental in setting long-term objectives for Shaklee, ensuring sustained growth and market leadership. The Chairman & Chief Executive Officer also champions the company's commitment to natural and sustainable practices across its extensive product range.

    Robert Kofoed - Owner & Chief Executive Officer

    Robert Kofoed, the Owner & Chief Executive Officer at Shaklee, directs the company's strategic operations and overall business development. Kofoed's purview includes Shaklee's extensive range of natural nutrition supplements, weight-management products, beauty items, and household essentials. The Owner & Chief Executive Officer is responsible for driving market expansion and enhancing product offerings to meet evolving consumer needs. This leadership role involves optimizing supply chain logistics and ensuring robust distribution networks across various regions. Robert Kofoed's strategic insights are crucial for maintaining Shaklee's competitive position in the health and wellness industry. The Owner & Chief Executive Officer also focuses on fostering strong relationships with distributors and customers, reinforcing the brand's commitment to quality and efficacy.
    Robert Kofoed

    Edo Se Wu - Founder & Chief Executive Officer

    Edo Se Wu, the Founder & Chief Executive Officer at Shaklee, establishes the foundational principles and strategic direction for the company. Wu's leadership guides the development and distribution of Shaklee's core product categories, encompassing natural nutrition supplements, weight-management solutions, beauty products, and household goods. The Founder & Chief Executive Officer oversees the company's long-term vision, emphasizing innovation and market responsiveness. This executive role involves cultivating a culture of excellence and ensuring operational integrity across all facets of the business. Edo Se Wu's commitment is to uphold Shaklee's legacy of providing high-quality, science-backed products. The Founder & Chief Executive Officer plays a key part in shaping the brand's identity and global reach.

    Jeanne Toovell - Chief Executive Officer & Owner

    Jeanne Toovell, the Chief Executive Officer & Owner at Shaklee, spearheads the company's strategic initiatives and operational management. Toovell's responsibilities span the entire product lifecycle for Shaklee's offerings, including natural nutrition supplements, weight-management products, beauty items, and household essentials. The Chief Executive Officer & Owner drives business growth by identifying new market opportunities and enhancing existing product lines. This leadership position involves overseeing financial performance and ensuring compliance with industry regulations. Jeanne Toovell's focus is on strengthening Shaklee's market presence and fostering a robust distributor network. The Chief Executive Officer & Owner is dedicated to advancing the company's mission of promoting health and well-being globally.

    Louise Smith - Founder & Chief Executive Officer

    Louise Smith, the Founder & Chief Executive Officer at Shaklee, sets the strategic vision and operational framework for the organization. Smith's leadership encompasses the development and distribution of Shaklee's comprehensive product range, including natural nutrition supplements, weight-management solutions, beauty products, and household goods. The Founder & Chief Executive Officer guides the company's long-term growth trajectory, emphasizing scientific integrity and product efficacy. This executive role involves fostering strategic partnerships and ensuring the highest standards of quality control. Louise Smith's dedication is to advancing Shaklee's mission of empowering individuals to live healthier lives. The Founder & Chief Executive Officer plays a crucial role in maintaining the brand's reputation for excellence and innovation.
    Louise Smith

    Sandra Berzanske - Chief Financial Officer, Distributor

    Sandra Berzanske, the Chief Financial Officer, Distributor at Shaklee, manages the company's financial operations and fiscal strategy. Berzanske's role involves overseeing budgeting, financial planning, and reporting for Shaklee's extensive product lines, including natural nutrition supplements, weight-management products, beauty items, and household essentials. The Chief Financial Officer, Distributor ensures financial stability and profitability by optimizing resource allocation and managing financial risks. This executive position requires close collaboration with other leadership members to support strategic business decisions. Sandra Berzanske's expertise is vital in guiding Shaklee's financial health and supporting its global distribution network. The Chief Financial Officer, Distributor plays a key part in maintaining investor confidence and driving sustainable economic performance.

    Kok Leong - President

    Kok Leong, the President at Shaklee, directs the company's operational strategies and business development initiatives. Leong's responsibilities include overseeing the manufacturing and distribution of Shaklee's diverse product portfolio, which features natural nutrition supplements, weight-management products, beauty items, and household goods. The President drives market expansion efforts, focusing on enhancing customer reach and product accessibility across various regions. This leadership role involves fostering cross-functional collaboration to ensure seamless execution of business plans. Kok Leong's strategic guidance is essential for maintaining Shaklee's competitive edge and achieving operational excellence. The President plays a significant part in optimizing the company's supply chain and distribution channels to meet global demand.

    John Ripi - President

    John Ripi, the President at Shaklee, leads the company's strategic planning and operational execution. Ripi's focus is on enhancing the performance of Shaklee's product lines, which include natural nutrition supplements, weight-management solutions, beauty products, and household essentials. The President drives initiatives aimed at expanding market share and strengthening the company's global presence. This executive role involves overseeing key business functions and ensuring alignment with corporate objectives. John Ripi's leadership is critical in navigating market dynamics and fostering innovation within the organization. The President plays a vital role in optimizing operational efficiency and driving sustainable growth for Shaklee's diverse product offerings.
    John Ripi

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    Frequently Asked Questions Regarding Shaklee Top Executives and Leadership Team

    Who leads Shaklee?
    Shaklee is led by Roger Barnett (Chief Executive Officer & Chairman), along with executives such as Jacqueline Sciotto (Owner & Chief Executive Officer) and Bob Ewing (Chairman & Chief Executive Officer).
    Who is part of Shaklee’s executive team?
    The executive team of Shaklee includes leaders such as Roger Barnett (Chief Executive Officer & Chairman), Jacqueline Sciotto (Owner & Chief Executive Officer), Bob Ewing (Chairman & Chief Executive Officer) and other senior executives.
    How many executives does Shaklee have?
    Shaklee has 10 executives leading key business areas.
    What roles are included in Shaklee’s leadership team?
    The leadership team of Shaklee includes roles such as Chief Executive Officer & Chairman, Owner & Chief Executive Officer, Chairman & Chief Executive Officer, Owner & Chief Executive Officer, Founder & Chief Executive Officer.