Leadership Overview
Sensaria has 5 executives leading key functions including strategy, operations, technology, human resources, and market expansion.
Driven by a commitment to quality and innovation, Sensaria delivers best-in-class décor products and custom framing solutions, empowering industry professionals across diverse design markets with made-to-order and curated wall décor options, solidifying its market leadership through direct-to-consumer and direct-to-pro channels.
Driven by a commitment to quality and innovation, Sensaria delivers best-in-class décor products and custom framing solutions, empowering industry professionals across diverse design markets with made-to-order and curated wall décor options, solidifying its market leadership through direct-to-consumer and direct-to-pro channels.
Leadership Roles at Sensaria
Joseph Rowland - Chief Executive Officer
Joseph Rowland, the Chief Executive Officer at Sensaria, directs the overarching corporate strategy and vision, guiding the company's expansion across the U.S. and Canada. Rowland's leadership focuses on optimizing Sensaria's market position within the building and manufacturing sectors, ensuring alignment with the company's mission to provide best-in-class décor products and custom frames. This executive oversees the integration of direct-to-consumer and direct-to-pro websites with reseller relationships, driving synergistic growth. Rowland's strategic initiatives are critical for maintaining Sensaria's competitive edge and fostering innovation in wall décor solutions. The Chief Executive Officer's role involves significant engagement with the board and key stakeholders to secure long-term business objectives and operational excellence for the approximately 1,200 employees. Joseph Rowland's executive decisions directly impact the company's ability to serve a nationwide customer base efficiently and effectively.
Howard Furstein - Chief Operating Officer
Howard Furstein, the Chief Operating Officer at Sensaria, manages the day-to-day operational execution and efficiency across the company's extensive network. Furstein's responsibilities encompass overseeing the production and distribution of made-to-order and pre-designed curated wall décor, ensuring seamless integration between Sensaria's wholly-owned websites and its market-leading reseller relationships. This executive drives operational improvements to support large and smaller scale projects for industry professionals in all design markets. The Chief Operating Officer's focus is on optimizing the supply chain and manufacturing processes to meet the demands of a nationwide customer base. Howard Furstein's leadership ensures that the approximately 1,200 employees operate cohesively to deliver high-quality décor products and custom frames. This role is pivotal in maintaining Sensaria's operational scalability and responsiveness across the U.S. and Canada.
Kathy Fertitta - President
Kathy Fertitta, the President at Sensaria, drives strategic initiatives and market penetration for the company's diverse product offerings, including décor products, custom frames, and art. Fertitta's leadership focuses on expanding Sensaria's reach within the design markets, fostering partnerships with industry professionals, and optimizing the procurement process for both made-to-order and pre-designed curated wall décor. This executive oversees the synergy between direct-to-consumer, direct-to-pro websites, and reseller relationships, ensuring a unified market approach across the U.S. and Canada. The President's role is instrumental in translating corporate strategy into actionable market plans that support large and smaller scale projects. Kathy Fertitta's executive oversight ensures Sensaria's continued growth and its ability to serve a nationwide customer base effectively through its approximately 1,200 employees.
Justin Doe - Chief Technology Officer
Justin Doe, the Chief Technology Officer at Sensaria, architects and directs the company's technological infrastructure and digital strategy. Doe's purview includes the development and enhancement of Sensaria's direct-to-consumer and direct-to-pro websites, ensuring a robust and user-friendly online procurement experience for custom frames and art. This executive is responsible for leveraging technology to drive innovation in made-to-order and pre-designed curated wall décor solutions. The Chief Technology Officer's role involves evaluating and implementing new technologies to improve operational efficiency and customer engagement across the U.S. and Canada. Justin Doe's leadership ensures that Sensaria's technology stack supports its mission to serve industry professionals effectively and maintain a competitive advantage in the market. This position is critical for scaling digital operations and supporting the company's approximately 1,200 employees.
Jennifer Humphrey - Chief Human Resources Officer
Jennifer Humphrey, the Chief Human Resources Officer at Sensaria, leads all aspects of talent management and organizational development for the company's approximately 1,200 employees. Humphrey's strategic focus is on cultivating a high-performance culture that supports Sensaria's mission to deliver best-in-class décor products and custom frames. This executive oversees recruitment, employee relations, compensation, and benefits, ensuring that the workforce is equipped to meet the needs of industry professionals across all design markets. The Chief Human Resources Officer plays a vital role in aligning human capital strategies with the company's operational goals and market expansion initiatives across the U.S. and Canada. Jennifer Humphrey's leadership ensures that Sensaria attracts, retains, and develops top talent necessary for producing made-to-order and pre-designed curated wall décor solutions efficiently.
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