Semonin Realtors Executive and Leadership Team

July, 2026

Leadership Overview

Semonin Realtors has 4 executives leading key functions including strategy, sales, and operations.

Driven by a century of market expertise, Semonin Realtors is dedicated to guiding clients through real estate transactions with comprehensive services and deep community ties in Kentucky and Southern Indiana.

Leadership Roles at Semonin Realtors

  • Realtor, Top Producer, 2 X President's Club - Cassandra Shoup
  • Realtor, Top Producer, 2 X President's Club - Cassandra Kraig
  • President - Stacy Durbin
  • President's Club, Top Producer Award Winner, Licensed Real Estate Agent - Rhonda Holland
  • Cassandra Shoup - Realtor, Top Producer, 2 X President's Club

    Cassandra Shoup, the Realtor, Top Producer, 2 X President's Club at Semonin Realtors, drives client success in the Greater Louisville area. This role focuses on facilitating property transactions for first-time buyers, families, and commercial investors across Kentucky and Southern Indiana. Shoup's expertise ensures clients receive up-to-date market information and comprehensive support for buying and selling properties. The dedication to achieving Top Producer status and multiple President's Club awards highlights a consistent ability to exceed client expectations and deliver exceptional results in a competitive real estate landscape. Cassandra Shoup's operational focus centers on optimizing the client journey from initial search through closing, ensuring a smooth and informed experience. This involves coordinating with mortgage and insurance services to provide a holistic approach to homeownership. The commitment to community involvement is evident in the personalized service provided to each client, reinforcing Semonin Realtors' long-standing reputation.

    Cassandra Kraig - Realtor, Top Producer, 2 X President's Club

    Cassandra Kraig, the Realtor, Top Producer, 2 X President's Club at Semonin Realtors, spearheads client acquisition and retention strategies within the Greater Louisville real estate market. Kraig's responsibilities encompass guiding diverse clientele, including first-time homebuyers and commercial property seekers, through complex property transactions in Kentucky and Southern Indiana. Achieving Top Producer status and multiple President's Club accolades demonstrates a profound understanding of market dynamics and a consistent delivery of superior client outcomes. The operational scope of this role involves leveraging extensive market knowledge to identify prime opportunities and navigate the intricacies of property sales and purchases. Cassandra Kraig's approach emphasizes building lasting relationships through expert advice and dedicated service, ensuring clients achieve their real estate goals. This includes seamless integration of mortgage, insurance, and relocation services to offer a complete solution for property owners.

    Stacy Durbin - President

    Stacy Durbin, the President at Semonin Realtors, directs the overarching strategy and operational execution for the Greater Louisville area's prominent real estate agency. Durbin's leadership ensures the delivery of comprehensive services, including property buying, selling, mortgage, insurance, and relocation assistance, to clients across Kentucky and Southern Indiana. This executive role involves fostering a culture of community involvement and maintaining Semonin Realtors' commitment to providing current market information. The strategic vision set by Stacy Durbin guides the organization in serving diverse client segments, from first-time homebuyers to commercial property seekers. Durbin's focus is on driving growth, enhancing service offerings, and reinforcing the agency's century-long legacy of client assistance. The President's oversight ensures alignment with market demands and sustains the agency's position as a trusted real estate partner.
    Stacy Durbin

    Rhonda Holland - President's Club, Top Producer Award Winner, Licensed Real Estate Agent

    Rhonda Holland, the President's Club, Top Producer Award Winner, Licensed Real Estate Agent at Semonin Realtors, executes client-focused sales initiatives within the Greater Louisville region. Holland's role is pivotal in assisting clients, including first-time homebuyers and families, in navigating the complexities of property acquisition and disposition across Kentucky and Southern Indiana. The recognition as a Top Producer and President's Club member signifies exceptional performance and a deep commitment to client satisfaction. This position involves leveraging extensive knowledge of the local real estate market to provide tailored guidance and facilitate successful transactions. Rhonda Holland's operational impact extends to ensuring clients receive integrated support for mortgage, insurance, and relocation needs, offering a seamless experience. The dedication to up-to-date market information and community engagement underpins the agency's mission.

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    Frequently Asked Questions Regarding Semonin Realtors Top Executives and Leadership Team

    Who leads Semonin Realtors?
    Semonin Realtors is led by Cassandra Shoup (Realtor, Top Producer, 2 X President's Club), along with executives such as Cassandra Kraig (Realtor, Top Producer, 2 X President's Club) and Stacy Durbin (President).
    Who is part of Semonin Realtors’s executive team?
    The executive team of Semonin Realtors includes leaders such as Cassandra Shoup (Realtor, Top Producer, 2 X President's Club), Cassandra Kraig (Realtor, Top Producer, 2 X President's Club), Stacy Durbin (President) and other senior executives.
    How many executives does Semonin Realtors have?
    Semonin Realtors has 4 executives leading key business areas.
    What roles are included in Semonin Realtors’s leadership team?
    The leadership team of Semonin Realtors includes roles such as Realtor, Top Producer, 2 X President's Club, Realtor, Top Producer, 2 X President's Club, President, President's Club, Top Producer Award Winner, Licensed Real Estate Agent.