Scentsy Executive and Leadership Team

Tina Bryant, the Chief Executive Officer at Scentsy, directs the overarching corporate strategy and vision. Bryant guides the company's expansion across North America, Europe, Australia, and New Zealand, ensuring alignment with market demands for customizable fragrances and home goods. This leadership role involves fostering a culture of innovation and entrepreneurship among the Independent Consultant network. Bryant's strategic direction ensures Scentsy's continued growth and market presence in the direct selling industry. The Chief Executive Officer's focus remains on enhancing product offerings and expanding global reach. Tina Bryant drives the company's mission to create beautiful home environments and provide flexible business opportunities.

Vickie Reed, the Chief Financial Officer, Fractional at Scentsy, provides strategic financial oversight and guidance. Reed manages the company's financial planning, analysis, and reporting, ensuring fiscal health across Scentsy's global operations in North America, Europe, Australia, and New Zealand. This fractional role focuses on optimizing financial performance and supporting sustainable growth through sound fiscal management. Vickie Reed's expertise is vital in navigating the financial complexities of a direct selling organization with a large network of Independent Consultants. The Chief Financial Officer, Fractional ensures robust financial controls and strategic resource allocation to support Scentsy's mission and expansion objectives.

George Gorney, the Fractional Operating Chief Operating Officer and Chief Technology Officer and Advisor at Scentsy, provides critical expertise in both operational scaling and technological advancement. Gorney oversees the strategic integration of technology solutions to enhance Scentsy's product development and distribution networks across its global markets. This dual role focuses on optimizing manufacturing processes and supply chain logistics while simultaneously driving innovation in the company's digital infrastructure. George Gorney's advisory capacity ensures that operational decisions are technologically sound and future-proof. The Fractional Operating Chief Operating Officer and Chief Technology Officer and Advisor's work directly supports the company's expansion in North America, Europe, Australia, and New Zealand by ensuring robust operational capabilities and cutting-edge technology deployment.

Jerilyn Franz, the President at Scentsy, oversees the strategic direction and operational execution of the company's core business functions. Franz works to enhance the Scentsy experience for both customers and Independent Consultants, ensuring product quality and service excellence across all markets. This role involves fostering strong relationships within the consultant community and driving initiatives that support entrepreneurial growth. Jerilyn Franz's leadership ensures that Scentsy's mission of creating beautiful home environments and providing flexible business opportunities is consistently met. The President's focus remains on operational efficiency and strategic development to support global expansion and market leadership.

Sam Johnson, the Chief of Staff at Scentsy, facilitates strategic initiatives and operational efficiency across departments. Johnson supports the executive leadership team by managing key projects and ensuring seamless execution of corporate objectives. This role involves coordinating cross-functional teams to drive Scentsy's mission of delivering customizable products and empowering Independent Consultants. Sam Johnson's responsibilities include optimizing internal processes and enhancing communication channels to support the company's global operations in North America, Europe, Australia, and New Zealand. The Chief of Staff ensures that strategic priorities translate into actionable plans, contributing to the company's sustained growth and market impact.

Shawn Talukder, the Chief Technology Officer & Cloud Transformation & Security Program Leader at Scentsy, architects the company's technological roadmap and digital infrastructure. Talukder leads the charge in cloud transformation initiatives, ensuring Scentsy's systems are scalable, secure, and efficient for global operations spanning North America, Europe, Australia, and New Zealand. This leadership position involves overseeing the development and implementation of robust security protocols to protect company and customer data. Shawn Talukder's expertise drives innovation in technology platforms that support Scentsy's customizable product offerings and its network of Independent Consultants. The Chief Technology Officer & Cloud Transformation & Security Program Leader's strategic vision ensures technological resilience and competitive advantage.

Brent Berg, the Director, Office of the Chief Technology Officer at Scentsy, supports the strategic execution of technology initiatives and programs. Berg collaborates closely with the Chief Technology Officer to manage projects related to cloud transformation, security enhancements, and overall IT infrastructure development. This role is crucial in ensuring that technological advancements align with Scentsy's business objectives across its international markets. Brent Berg's contributions facilitate the seamless operation of systems supporting Scentsy's diverse product lines and its extensive network of Independent Consultants. The Director, Office of the Chief Technology Officer ensures efficient project management and effective communication within the technology division.

Matthew Cooley, the Chief Sales Officer at Scentsy, spearheads the company's global sales strategies and revenue generation efforts. Cooley directs the expansion and support of the Independent Consultant network across North America, Europe, Australia, and New Zealand, driving sales performance and market penetration. This leadership position focuses on empowering the sales force with the tools and training necessary to succeed in selling Scentsy's customizable fragrances and home products. Matthew Cooley's strategic initiatives are designed to foster a high-performance sales culture and achieve ambitious growth targets. The Chief Sales Officer ensures that sales operations are aligned with the company's overall mission and market opportunities.