Samsung Executive and Leadership Team

September, 2026

Leadership Overview

Samsung has 10 executives leading key functions including strategy, mobile innovation, business mentorship, financial oversight, operational scaling, marketing, talent acquisition, technology development, regional management, and brand supervision.

Focused on delivering advanced digital solutions to global markets, Samsung prioritizes research-driven innovation to enhance productivity and everyday living through a diverse portfolio of consumer electronics and enterprise technologies.

Leadership Roles at Samsung

  • Chief Executive Officer - Jeff Jo
  • President & Chief Executive Officer - Tm Roh
  • President & Chief Executive Officer, Samsung Electronics (North America) - Yoonie Joung
  • Chief Financial Officer - Park Soon-chul
  • President & Chief Operating Officer & At Samsung Mobile Head of Research & Development - Won-Joon Choi
  • Chief Marketing Officer & Vice President - Keena Grigsby
  • Group Head of Talent Acquisition (Ds Chief Technology Officer) - Heungkyu Park
  • Chief Marketing Officer & Head of Marketing - Magda Grunwaldt
  • Chief Marketing Officer & Supervisor - Amanda Vélez
  • Mentor De Negócios - Roberta Vilaça
  • Jeff Jo - Chief Executive Officer

    Jeff Jo, the Chief Executive Officer at Samsung, directs the overarching corporate strategy for the global technology conglomerate. Overseeing the research and development of consumer electronics, the Chief Executive Officer ensures alignment between manufacturing capabilities and evolving market demands. This leadership role involves managing complex semiconductor technologies and digital appliance divisions to maintain a competitive edge in international markets. By optimizing resource allocation across diverse business units, Jeff Jo directly impacts the company's ability to deliver integrated digital solutions. Furthermore, the Chief Executive Officer coordinates with the board to drive long-term growth initiatives, ensuring that the organization remains at the forefront of mobile communications and enterprise technology advancements. Through rigorous oversight of global operations, Jo secures the company's position as a leader in the technology sector, consistently pushing boundaries in product innovation and operational efficiency.

    Tm Roh - President & Chief Executive Officer

    Tm Roh, the President & Chief Executive Officer at Samsung, architects the strategic vision for mobile communications and device innovation. Overseeing the development of next-generation mobile hardware, the President & Chief Executive Officer ensures that product roadmaps meet the high standards of global consumers. This leadership role involves managing the integration of advanced software and hardware components to enhance user productivity and entertainment experiences. By driving cross-functional collaboration between engineering and design teams, Tm Roh directly impacts the success of the mobile portfolio in competitive international markets. Furthermore, the President & Chief Executive Officer monitors global market trends to anticipate shifts in consumer behavior, allowing the organization to adapt rapidly. Through a focus on technological excellence, Roh maintains the company's reputation for delivering cutting-edge mobile devices that define modern communication standards across diverse industrial and consumer landscapes.
    Tm Roh

    Yoonie Joung - President & Chief Executive Officer, Samsung Electronics (North America)

    Yoonie Joung, the President & Chief Executive Officer, Samsung Electronics (North America) at Samsung, directs all regional operations and strategic initiatives across the North American market. Overseeing the sales, marketing, and distribution of consumer electronics and mobile devices, the President & Chief Executive Officer, Samsung Electronics (North America) ensures that the company meets the specific demands of this high-growth region. This leadership role involves managing relationships with major retail partners and enterprise clients to maximize market penetration. By optimizing regional supply chains and service delivery, Yoonie Joung directly impacts the company's revenue growth and brand presence in the territory. Furthermore, the President & Chief Executive Officer, Samsung Electronics (North America) collaborates with global headquarters to align regional strategies with the company's overarching mission of innovation. Through effective regional leadership, Joung strengthens the company's competitive position, ensuring that North American operations contribute significantly to the global success of the organization.
    Yoonie Joung

    Park Soon-chul - Chief Financial Officer

    Park Soon-chul, the Chief Financial Officer at Samsung, manages the financial health and fiscal strategy of the global technology enterprise. Overseeing capital allocation, investment portfolios, and financial reporting, the Chief Financial Officer ensures that the company maintains the liquidity required for massive research and development expenditures in semiconductor and display technologies. This leadership role involves analyzing global economic conditions to mitigate risks associated with international manufacturing and supply chain operations. By implementing robust financial controls and transparency measures, Park Soon-chul directly impacts the company's long-term stability and shareholder value. Furthermore, the Chief Financial Officer collaborates with other executive leaders to evaluate the profitability of new product lines and enterprise solutions. Through disciplined financial management, Park Soon-chul secures the resources necessary for the organization to continue its expansion into emerging markets while sustaining its core business operations across the globe.
    Park Soon-chul

    Won-Joon Choi - President & Chief Operating Officer & At Samsung Mobile Head of Research & Development

    Won-Joon Choi, the President & Chief Operating Officer & At Samsung Mobile Head of Research & Development at Samsung, directs the operational execution and technical innovation for the mobile division. Overseeing the end-to-end product development lifecycle, the President & Chief Operating Officer & At Samsung Mobile Head of Research & Development ensures that research breakthroughs translate into scalable manufacturing processes. This leadership role involves managing the integration of advanced mobile technologies into the broader product ecosystem, enhancing productivity for both individual consumers and enterprise clients. By streamlining operational workflows and optimizing research output, Won-Joon Choi directly impacts the speed and quality of product launches in international markets. Furthermore, the President & Chief Operating Officer & At Samsung Mobile Head of Research & Development coordinates with global supply chain partners to ensure consistent delivery of high-performance devices. Through technical leadership, Choi drives the company's commitment to pioneering mobile solutions that redefine user connectivity.

    Keena Grigsby - Chief Marketing Officer & Vice President

    Keena Grigsby, the Chief Marketing Officer & Vice President at Samsung, architects the global brand strategy and consumer engagement initiatives. Overseeing the marketing campaigns for consumer electronics and digital appliances, the Chief Marketing Officer & Vice President ensures that the company's value proposition resonates with diverse audiences across international markets. This leadership role involves leveraging data-driven insights to optimize advertising spend and enhance brand visibility in highly competitive sectors. By aligning marketing efforts with product launches, Keena Grigsby directly impacts the company's market share and consumer loyalty. Furthermore, the Chief Marketing Officer & Vice President collaborates with regional teams to tailor messaging for specific geographic needs, ensuring a consistent brand identity while respecting local market nuances. Through innovative digital marketing strategies, Grigsby strengthens the company's connection with consumers, driving demand for the latest technological advancements and integrated digital solutions.
    Keena Grigsby

    Heungkyu Park - Group Head of Talent Acquisition (Ds Chief Technology Officer)

    Heungkyu Park, the Group Head of Talent Acquisition (Ds Chief Technology Officer) at Samsung, directs the recruitment of top-tier engineering talent while overseeing the technical roadmap for semiconductor divisions. Overseeing the acquisition of specialized skills in chip design and manufacturing, the Group Head of Talent Acquisition (Ds Chief Technology Officer) ensures that the organization maintains its technical edge in the global semiconductor market. This leadership role involves identifying emerging technology trends and aligning the workforce capabilities with the company's long-term research goals. By building a robust pipeline of technical experts, Heungkyu Park directly impacts the company's ability to innovate in the semiconductor space. Furthermore, the Group Head of Talent Acquisition (Ds Chief Technology Officer) integrates advanced technical strategies into the talent acquisition process, ensuring that new hires contribute immediately to complex development projects. Through this dual focus, Park secures the human and technical capital required for sustained industry leadership.

    Magda Grunwaldt - Chief Marketing Officer & Head of Marketing

    Magda Grunwaldt, the Chief Marketing Officer & Head of Marketing at Samsung, manages the strategic communication and market positioning for enterprise technologies. Overseeing the development of B2B marketing programs, the Chief Marketing Officer & Head of Marketing ensures that industrial organizations and governments understand the value of the company's integrated digital solutions. This leadership role involves crafting narratives that highlight the productivity and efficiency gains provided by the company's diverse technology portfolio. By analyzing market feedback and competitive positioning, Magda Grunwaldt directly impacts the company's success in securing large-scale enterprise contracts. Furthermore, the Chief Marketing Officer & Head of Marketing coordinates with product teams to ensure that marketing collateral accurately reflects the technical capabilities of new enterprise offerings. Through targeted outreach and strategic partnerships, Grunwaldt expands the company's footprint in the global enterprise sector, driving growth through clear and impactful communication of technological benefits.
    Magda Grunwaldt

    Amanda Vélez - Chief Marketing Officer & Supervisor

    Amanda Vélez, the Chief Marketing Officer & Supervisor at Samsung, oversees the quality assurance and strategic execution of marketing campaigns across diverse product lines. Overseeing the supervision of creative teams and marketing performance metrics, the Chief Marketing Officer & Supervisor ensures that all promotional activities align with the company's global brand standards. This leadership role involves monitoring the effectiveness of marketing initiatives in real-time to adjust strategies for maximum impact in international markets. By maintaining rigorous oversight of campaign delivery, Amanda Vélez directly impacts the consistency and effectiveness of the company's market presence. Furthermore, the Chief Marketing Officer & Supervisor facilitates communication between creative departments and executive leadership to ensure that marketing goals support the company's broader business objectives. Through meticulous supervision and strategic oversight, Vélez ensures that the company's marketing efforts remain agile, effective, and fully aligned with the organization's commitment to delivering innovative technology solutions.

    Roberta Vilaça - Mentor De Negócios

    Roberta Vilaça, the Mentor De Negócios at Samsung, guides internal teams through complex business transformation processes and strategic development. Overseeing the alignment of professional growth initiatives with corporate objectives, the Mentor De Negócios ensures that leadership teams possess the necessary skills to navigate the global technology landscape. This leadership role involves fostering a culture of innovation and operational excellence across various departments, including digital appliances and enterprise technologies. By providing expert guidance on market positioning and organizational efficiency, Roberta Vilaça directly impacts the company's ability to execute large-scale projects effectively. Furthermore, the Mentor De Negócios facilitates knowledge sharing between senior executives and emerging talent, strengthening the internal pipeline for future growth. Through consistent mentorship and strategic advisory, Vilaça supports the organization in maintaining its competitive advantage while navigating the challenges of a rapidly evolving global electronics market.

    Explore Leadership Teams in Manufacturing

    Frequently Asked Questions Regarding Samsung Top Executives and Leadership Team

    Who leads Samsung?
    Samsung is led by Jeff Jo (Chief Executive Officer), along with executives such as Tm Roh (President & Chief Executive Officer) and Yoonie Joung (President & Chief Executive Officer, Samsung Electronics (North America)).
    Who is part of Samsung’s executive team?
    The executive team of Samsung includes leaders such as Jeff Jo (Chief Executive Officer), Tm Roh (President & Chief Executive Officer), Yoonie Joung (President & Chief Executive Officer, Samsung Electronics (North America)) and other senior executives.
    How many executives does Samsung have?
    Samsung has 10 executives leading key business areas.
    What roles are included in Samsung’s leadership team?
    The leadership team of Samsung includes roles such as Chief Executive Officer, President & Chief Executive Officer, President & Chief Executive Officer, Samsung Electronics (North America), Chief Financial Officer, President & Chief Operating Officer & At Samsung Mobile Head of Research & Development.