Saham Group Executive and Leadership Team

Obiora Ulasi, the Chief Executive Officer at Saham Group, directs the overarching strategy and business creation initiatives. Ulasi architects the company's approach to turnaround management and brand repositioning, ensuring alignment with Saham Group's core mission of value creation. This leadership role involves identifying and capitalizing on opportunities within financial services, customer experience, real estate, education, and agriculture sectors. By fostering an entrepreneurial spirit, Obiora Ulasi drives the adaptation and evolution of the company's diverse portfolio. The Chief Executive Officer's focus remains on supporting long-term growth for all enterprises under the Saham Group umbrella, maintaining a steadfast commitment to responsible investment principles across all operational facets. Ulasi's strategic vision guides the group's expansion and market impact.

Mohamed Marzouqi, the Group Group Chief Financial Officer at Saham Group, manages the comprehensive financial architecture supporting the company's value creation objectives. Marzouqi directs financial planning, analysis, and reporting across all sectors, including financial services, customer experience, real estate, education, and agriculture, ensuring fiscal health and strategic resource allocation. The Group Group Chief Financial Officer's oversight is crucial for business creation, turnaround management, and brand repositioning initiatives, providing the financial framework for long-term growth. Mohamed Marzouqi ensures adherence to responsible investment principles and maintains robust financial controls. This leadership position involves collaborating with other executives to optimize the financial performance of Saham Group's diverse enterprises and adapt to evolving market demands.

Trad Cruickshank, the Chief Financial Officer, Family Office at Saham Group, spearheads the financial management and strategic investment for the family office division. Cruickshank directs the allocation of capital and oversees financial operations specifically tailored to the family office's objectives, complementing Saham Group's broader business creation and value enhancement strategies. The Chief Financial Officer, Family Office ensures that investments align with the group's commitment to responsible investment and long-term growth, particularly within the financial services, customer experience, real estate, education, and agriculture sectors. Trad Cruickshank's expertise supports the agile adaptation of financial strategies to market dynamics, reinforcing the entrepreneurial spirit that defines Saham Group's approach to wealth management and enterprise development.

Reda Bennani, the Chief Operating Officer at Saham Group, executes the operational strategies that underpin the company's business creation and turnaround management efforts. Bennani oversees the day-to-day functions across Saham Group's diversified portfolio, ensuring efficiency and effectiveness in sectors such as financial services, customer experience (BPO), real estate, education, and agriculture. The Chief Operating Officer's responsibilities include optimizing processes for brand repositioning and supporting the long-term growth of each enterprise. Reda Bennani works to maintain Saham Group's agile and dynamic operational framework, adapting to market changes and fostering strategic partnerships. This role is critical in translating the group's entrepreneurial spirit into tangible business outcomes, ensuring operational excellence and reinforcing the commitment to responsible investment across all business units.