Saham Group Executive and Leadership Team

Obiora Ulasi, the Chief Executive Officer at Saham Group, directs the overarching strategic vision and investment philosophy for the entire conglomerate. By identifying high-potential opportunities in financial services and customer experience, the Chief Executive Officer architects long-term growth trajectories for all portfolio companies. This leadership role involves constant engagement with the Board to ensure alignment with responsible investment standards. Obiora Ulasi maintains a focus on business creation and brand repositioning, ensuring the organization remains agile within the competitive Moroccan market and broader regional landscapes. Through rigorous oversight of corporate governance, the Chief Executive Officer drives operational excellence across diverse business units. By fostering strategic partnerships, the Chief Executive Officer secures the firm's position as a significant player in high-potential industries. Ultimately, the Chief Executive Officer guarantees that every investment supports the core mission of sustainable value creation.

Amine Guennoun, the Chief Executive Officer Saham Immobilier at Saham Group, manages the entire real estate portfolio and development strategy. Overseeing large-scale property investments, the Chief Executive Officer Saham Immobilier ensures that all real estate assets align with the broader corporate goal of value creation. This role requires deep market analysis to identify emerging opportunities in the regional property sector. Amine Guennoun coordinates with internal teams to execute complex construction projects and asset management initiatives that enhance the company's physical footprint. By optimizing land use and property performance, the Chief Executive Officer Saham Immobilier directly contributes to the financial health of the group. The Chief Executive Officer Saham Immobilier also navigates regulatory environments to ensure project compliance and timely delivery. Through this focused leadership, the Chief Executive Officer Saham Immobilier strengthens the group's presence in the real estate market while maintaining high standards of quality and sustainability.

Trad Cruickshank, the Chief Financial Officer, Family Office at Saham Group, directs the financial planning, capital allocation, and fiscal reporting for the family office division. By managing complex investment portfolios, the Chief Financial Officer, Family Office ensures that all financial activities align with the group's commitment to responsible investment. This role involves rigorous risk assessment and liquidity management to protect the firm's assets during market fluctuations. Trad Cruickshank coordinates with external auditors and internal stakeholders to maintain transparent financial records and robust reporting standards. By analyzing market trends, the Chief Financial Officer, Family Office provides critical insights that inform strategic decision-making at the executive level. The Chief Financial Officer, Family Office also oversees tax planning and regulatory compliance to optimize the group's financial structure. Through this disciplined financial oversight, the Chief Financial Officer, Family Office supports the long-term growth and stability of the entire organization.

Reda Bennani, the Chief Operating Officer at Saham Group, executes the daily operational strategies that drive efficiency across the conglomerate's diverse business units. By streamlining processes in sectors like BPO and education, the Chief Operating Officer ensures that each enterprise maintains peak performance levels. This leadership role involves close collaboration with department heads to implement scalable solutions that support rapid growth. Reda Bennani monitors key performance indicators to identify areas for improvement and resource optimization. By managing cross-functional teams, the Chief Operating Officer facilitates seamless communication and project execution throughout the organization. The Chief Operating Officer also oversees the integration of new business acquisitions into the existing operational framework. Through this meticulous approach to management, the Chief Operating Officer enhances the overall agility of the firm. Ultimately, the Chief Operating Officer secures the operational stability required to sustain long-term success in an ever-changing market.