RPM Living Executive and Leadership Team

Hanford Farrell, the Founding & Managing Partner & Chief Executive Officer at RPM Living, directs the overarching strategic vision for the entire multifamily portfolio. Overseeing the expansion of the firm across 35 markets, the Chief Executive Officer ensures alignment between investment goals and operational execution. This leadership role involves managing a $3 billion portfolio while maintaining the company's position as a top-tier apartment manager. By fostering a culture of innovation, Hanford Farrell drives long-term growth and enhances asset value for diverse stakeholders. The Founding & Managing Partner & Chief Executive Officer maintains high standards for resident satisfaction and operational excellence, ensuring the firm remains competitive in the national real estate landscape. Through consistent oversight of development and management initiatives, Farrell secures the company's status as a leader in the multifamily sector.

Chad Borchgardt, the Chief Operating Officer at RPM Living, manages the day-to-day execution of property management services across the national footprint. Overseeing the integration of technology and efficient workflows, the Chief Operating Officer optimizes the performance of over 112,000 residential units. This leadership role involves coordinating with regional offices to ensure consistent service delivery and operational scalability. By refining management processes, Chad Borchgardt directly impacts the profitability and efficiency of the entire portfolio. The Chief Operating Officer collaborates with executive leadership to implement standardized procedures that support rapid growth and market penetration. Through rigorous analysis of operational metrics, Borchgardt identifies opportunities for improvement, ensuring that the company maintains its reputation for excellence in multifamily management while meeting the evolving needs of residents and property owners nationwide.

Trisha Roud, the Division President, Mountain (West) at RPM Living, oversees all property management and investment activities within the western regional markets. Driving regional growth, the Division President, Mountain (West) ensures that local operations meet the company's high standards for resident service and asset performance. This leadership role involves managing regional teams and implementing strategies tailored to the unique demands of the western multifamily landscape. By optimizing local market presence, Trisha Roud contributes significantly to the firm's national success. The Division President, Mountain (West) coordinates with corporate leadership to align regional objectives with the broader company mission. Through effective team management and market analysis, Roud enhances the value of properties under management. This role focuses on maintaining operational excellence and fostering strong relationships with clients and residents throughout the western division's diverse portfolio.

Max Reinbach, the President, Client Services at RPM Living, directs the firm's relationships with property owners and investors. Overseeing the delivery of customized real estate solutions, the President, Client Services ensures that client investments receive maximum attention and strategic support. This leadership role involves managing the interface between the company's management capabilities and the specific financial goals of property owners. By prioritizing transparent communication and performance reporting, Max Reinbach builds long-term partnerships that drive portfolio growth. The President, Client Services collaborates with other executives to refine service offerings and maintain the company's competitive edge. Through a focus on client satisfaction and investment returns, Reinbach supports the firm's mission to provide exceptional multifamily management. This role is vital for maintaining the trust of stakeholders and ensuring the continued success of the company's $3 billion portfolio.

Jennifer Haney, the Division President, Operations at RPM Living, manages the internal scaling and process optimization for a specific segment of the national portfolio. Overseeing the implementation of standardized operational protocols, the Division President, Operations ensures that property-level performance remains consistent and efficient. This leadership role involves mentoring regional managers and driving the adoption of new management technologies. By focusing on internal scaling, Jennifer Haney supports the company's ability to manage over 112,000 units effectively. The Division President, Operations works with the executive team to streamline workflows and improve resident retention rates. Through rigorous oversight of operational metrics, Haney identifies areas for improvement and implements solutions that enhance property value. This role is critical for maintaining the operational integrity of the firm as it continues to expand its footprint across diverse markets nationwide.

Goldie Bartlett, the Division President, Operations at RPM Living, directs the supply chain logistics and vendor management strategies for the firm's residential properties. Overseeing the procurement of services and materials, the Division President, Operations ensures that properties operate cost-effectively while maintaining high quality. This leadership role involves negotiating national contracts and managing relationships with key service providers to optimize operational expenses. By focusing on supply chain efficiency, Goldie Bartlett directly impacts the bottom line of the managed portfolio. The Division President, Operations collaborates with regional teams to ensure that property maintenance and capital improvement projects remain on schedule and within budget. Through strategic vendor management, Bartlett supports the company's commitment to resident-centric service and operational excellence. This role is essential for maintaining the physical and financial health of the properties within the firm's extensive national portfolio.

Cynthia Miller, the President, National Operations at RPM Living, oversees the comprehensive operational strategy across all nine regional offices. Driving national initiatives, the President, National Operations ensures that the company's management philosophy is applied consistently across all 35 markets. This leadership role involves coordinating between regional divisions and corporate headquarters to maintain high performance standards. By aligning operational goals with the company's mission, Cynthia Miller supports the firm's status as a top-tier apartment manager. The President, National Operations works with the executive team to implement large-scale improvements and ensure that the company remains responsive to market trends. Through effective oversight of national operations, Miller facilitates the growth and stability of the entire portfolio. This role is central to maintaining the company's reputation for excellence and ensuring that all properties deliver superior value to residents and owners.

John Napier, the Chief Legal Officer at RPM Living, directs all legal strategy and risk management initiatives for the firm. Overseeing complex real estate transactions and regulatory compliance, the Chief Legal Officer ensures that all business activities align with national and local legal standards. This leadership role involves protecting the company's interests during development projects and property acquisitions. By providing counsel on contractual obligations and liability mitigation, John Napier supports the firm's growth and stability. The Chief Legal Officer works closely with the executive team to navigate the legal complexities of managing a $3 billion portfolio. Through proactive legal planning, Napier minimizes operational risks and facilitates smooth business operations across all 35 markets. This essential function ensures that the company remains compliant while pursuing aggressive expansion goals in the competitive multifamily real estate industry.