Rowan Executive and Leadership Team

July, 2026

Leadership Overview

Rowan has 4 executives leading key functions including strategy, operations, revenue, and finance.

Driven by a commitment to safe and celebratory experiences, Rowan provides hypoallergenic jewelry and expert ear piercing services, establishing a unique market presence through its dedicated studio locations.

Leadership Roles at Rowan

  • Chief Executive Officer & Founder - Louisa Schneider
  • Chief Financial Officer & Interim Chief Operating Officer - Greg Beebe
  • Chief of Staff - Mackenzie Yaryura
  • Chief Revenue Officer - Lynda Fisher
  • Louisa Schneider - Chief Executive Officer & Founder

    Louisa Schneider, the Chief Executive Officer & Founder at Rowan, architects the overarching business strategy and cultivates the company's core mission. Schneider directs the expansion of Rowan's unique service model, focusing on safe ear piercing and hypoallergenic jewelry offerings. This leadership involves guiding product development and ensuring the brand's distinctive celebratory customer experience remains paramount across all studio locations. Schneider's vision drives the company's market differentiation within the competitive retail jewelry sector. By championing innovation in service delivery and product curation, Louisa Schneider solidifies Rowan's position as a trusted provider in the ear piercing and jewelry market.

    Greg Beebe - Chief Financial Officer & Interim Chief Operating Officer

    Greg Beebe, the Chief Financial Officer & Interim Chief Operating Officer at Rowan, directs financial planning, analysis, and reporting, while also overseeing critical operational functions. Beebe manages the company's fiscal health, including budgeting, capital allocation, and financial risk management, ensuring the sustainable growth of Rowan's jewelry and ear piercing services. In the interim operational capacity, Beebe focuses on optimizing supply chain logistics and enhancing the efficiency of studio operations. This dual role ensures robust financial oversight and effective execution of day-to-day business activities. By integrating financial acumen with operational leadership, Greg Beebe supports Rowan's mission to provide safe, celebratory experiences and high-quality hypoallergenic jewelry.

    Mackenzie Yaryura - Chief of Staff

    Mackenzie Yaryura, the Chief of Staff at Rowan, executes strategic initiatives and optimizes internal operations to support the company's growth objectives. Yaryura manages cross-functional projects, ensuring seamless collaboration between departments and facilitating the efficient implementation of leadership directives. This role involves streamlining processes related to studio operations, inventory management, and customer service protocols, directly impacting the delivery of Rowan's safe ear piercing and hypoallergenic jewelry services. By enhancing operational efficiency, Mackenzie Yaryura enables the company to scale its brick-and-mortar presence effectively. The Chief of Staff's focus on operational excellence ensures that Rowan consistently delivers its unique, celebratory customer experience.

    Lynda Fisher - Chief Revenue Officer

    Lynda Fisher, the Chief Revenue Officer at Rowan, drives all revenue-generating activities and spearheads market expansion strategies. Fisher oversees sales performance, customer acquisition, and revenue forecasting, ensuring alignment with Rowan's business objectives for its jewelry and ear piercing services. This leadership position involves developing and executing commercial strategies that enhance the profitability of studio locations and online product sales. By identifying new market opportunities and optimizing pricing models, Lynda Fisher directly contributes to Rowan's financial growth. The Chief Revenue Officer's expertise in commercial development is critical for expanding the company's reach and solidifying its position as a leader in hypoallergenic jewelry and safe piercing services.
    Lynda Fisher

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    Frequently Asked Questions Regarding Rowan Top Executives and Leadership Team

    Who leads Rowan?
    Rowan is led by Louisa Schneider (Chief Executive Officer & Founder), along with executives such as Greg Beebe (Chief Financial Officer & Interim Chief Operating Officer) and Mackenzie Yaryura (Chief of Staff).
    Who is part of Rowan’s executive team?
    The executive team of Rowan includes leaders such as Louisa Schneider (Chief Executive Officer & Founder), Greg Beebe (Chief Financial Officer & Interim Chief Operating Officer), Mackenzie Yaryura (Chief of Staff) and other senior executives.
    How many executives does Rowan have?
    Rowan has 4 executives leading key business areas.
    What roles are included in Rowan’s leadership team?
    The leadership team of Rowan includes roles such as Chief Executive Officer & Founder, Chief Financial Officer & Interim Chief Operating Officer, Chief of Staff, Chief Revenue Officer.