Rowan Executive and Leadership Team

Louisa Serene Schneider, the Chief Executive Officer & Founder at Rowan, directs the overarching vision and strategic trajectory of the organization. By prioritizing safe, celebratory ear piercing experiences, the Chief Executive Officer & Founder establishes the brand as a leader in the hypoallergenic jewelry market. This leadership role involves cultivating a culture of inclusivity and precision across all brick-and-mortar studio locations. Louisa Serene Schneider maintains a focus on long-term brand equity while overseeing the expansion of retail footprints. Through constant innovation in product design and service delivery, the Chief Executive Officer & Founder ensures the company remains at the forefront of the jewelry industry. Schneider drives the mission to provide high-quality, accessible services to a diverse customer base, ultimately securing the company's position as a trusted name in modern retail jewelry.

Greg Beebe, the Chief Financial Officer & Interim Chief Operating Officer at Rowan, oversees the financial architecture and daily operational logistics of the company. By managing capital allocation and supply chain efficiency, the Chief Financial Officer & Interim Chief Operating Officer ensures the seamless delivery of hypoallergenic jewelry and piercing services. This dual-function role requires balancing fiscal discipline with the operational demands of maintaining high-quality studio standards. Greg Beebe directs the financial planning and analysis necessary to support sustainable growth across all retail locations. Overseeing the integration of operational workflows, the Chief Financial Officer & Interim Chief Operating Officer optimizes resource utilization to improve margins. Beebe maintains a focus on risk management and operational excellence, ensuring that every studio adheres to strict safety protocols. Through precise financial oversight and operational leadership, the Chief Financial Officer & Interim Chief Operating Officer secures the company's long-term viability.

Lynda Fisher, the Chief Revenue Officer at Rowan, manages all commercial growth initiatives and sales performance across the national studio network. By optimizing the customer journey within retail environments, the Chief Revenue Officer drives consistent revenue streams and market penetration. This role requires close collaboration with marketing and operations teams to align product availability with consumer demand for hypoallergenic jewelry. Lynda Fisher executes data-driven strategies to maximize the profitability of each studio location. Overseeing the conversion of service-based interactions into long-term product loyalty, the Chief Revenue Officer ensures the company meets aggressive financial targets. Fisher maintains a sharp focus on scaling revenue operations while upholding the brand's commitment to safety and quality. Through rigorous analysis of market trends, the Chief Revenue Officer secures the financial health necessary for continued organizational expansion and sustained competitive advantage.

Mackenzie Yaryura, the Chief of Staff at Rowan, coordinates cross-functional workflows and facilitates executive decision-making processes. By streamlining communication between departments, the Chief of Staff ensures operational efficiency and alignment with the company's core mission. This role involves managing high-priority projects that support the growth of the jewelry and ear piercing service model. Mackenzie Yaryura monitors organizational performance metrics to provide actionable insights for the leadership team. Acting as a central point of contact for strategic initiatives, the Chief of Staff drives the execution of complex business objectives. Yaryura maintains a focus on organizational agility, allowing the company to respond rapidly to market shifts. Through the management of internal resources and the facilitation of board-level reporting, the Chief of Staff supports the overall stability and strategic progress of the entire enterprise.

Lauren Kleinbaum, the Chief People Officer at Rowan, architects the human capital strategy and organizational culture necessary to support a growing retail workforce. By implementing talent acquisition and development programs, the Chief People Officer ensures that every studio location maintains a team of highly skilled professionals. This role involves fostering an environment that prioritizes employee engagement and professional growth within the jewelry and piercing sector. Lauren Kleinbaum directs initiatives that align staff performance with the company's commitment to safe, celebratory customer experiences. Overseeing the design of compensation and benefits structures, the Chief People Officer drives retention and attracts top-tier talent to the organization. Kleinbaum maintains a focus on building a diverse and inclusive workplace that reflects the brand's values. Through the development of robust training protocols, the Chief People Officer ensures consistent service quality across all regional operations, ultimately strengthening the company's internal foundation.