Leadership Overview
RCBC has 4 executives leading key functions including strategic banking operations, digital transformation, information technology infrastructure, and corporate leadership.
Focused on empowering Filipinos through financial innovation, RCBC delivers comprehensive banking solutions while maintaining a legacy of trust and excellence in the Philippine financial sector.
Focused on empowering Filipinos through financial innovation, RCBC delivers comprehensive banking solutions while maintaining a legacy of trust and excellence in the Philippine financial sector.
Leadership Roles at RCBC
Eugene Acevedo - President & Chief Executive Officer
Eugene Acevedo, the President & Chief Executive Officer at RCBC, directs the overarching strategic vision for the universal bank. Overseeing the expansion of personal and corporate banking services, the President & Chief Executive Officer ensures the institution maintains a competitive edge within the Philippine market. This leadership role involves managing complex financial portfolios and driving growth across diverse investment sectors. By prioritizing digital banking innovations, Eugene Acevedo strengthens the bank's commitment to customer service excellence. The President & Chief Executive Officer collaborates with the board to refine long-term financial goals, ensuring the organization remains a pillar of stability. Through the implementation of tailored financial solutions, the executive supports the dreams of individual and corporate clients alike. Ultimately, Acevedo secures the bank's position as a leader in wealth management and financial empowerment, fostering sustainable growth across all regional operations.
Reggie Cariaso - President & Chief Executive Officer
Reggie Cariaso, the President & Chief Executive Officer at RCBC, manages the operational execution of premium banking experiences, specifically focusing on the Hexagon Club. Overseeing the delivery of exclusive financial services, the President & Chief Executive Officer optimizes client engagement strategies to enhance loyalty and market penetration. This leadership role involves coordinating with internal teams to streamline loan processing and investment advisory services. By leveraging data-driven insights, Reggie Cariaso improves the efficiency of financial journeys for high-net-worth individuals. The President & Chief Executive Officer maintains rigorous standards for service quality, ensuring that every client interaction reflects the bank's core values. Through the development of specialized financial products, the executive drives revenue growth and operational excellence. Ultimately, Cariaso strengthens the bank's reputation for providing sophisticated, personalized banking solutions that cater to the evolving needs of a diverse and growing client base.

Maria Pineda - President
Maria Pineda, the President at RCBC, oversees the internal organizational health and the execution of corporate banking initiatives. Managing the alignment of departmental functions, the President ensures that all business units operate with maximum efficiency to support the bank's long-term objectives. This leadership role involves supervising the implementation of corporate lending strategies and wealth management programs. By fostering a culture of operational excellence, Maria Pineda drives the bank's mission to provide tailored financial solutions to a wide range of clients. The President works closely with the executive team to monitor market trends and adjust operational tactics to maintain a strong competitive position. Through the optimization of internal processes, the executive supports the bank's commitment to empowering Filipinos in their financial journeys. Ultimately, Pineda ensures the institution remains a trusted partner for businesses and individuals, consistently delivering value through disciplined management and strategic oversight.
John Alabastro - Chief Information Officer, Head of Information Technology Shared Services Group
John Alabastro, the Chief Information Officer, Head of Information Technology Shared Services Group at RCBC, architects the digital infrastructure supporting all banking operations. Overseeing the integration of advanced technology systems, the Chief Information Officer, Head of Information Technology Shared Services Group ensures the security and scalability of digital platforms. This leadership role involves managing the IT Shared Services Group to provide robust support for personal and corporate banking functions. By implementing cutting-edge cybersecurity measures, John Alabastro protects sensitive financial data while facilitating seamless digital transactions for clients. The Chief Information Officer, Head of Information Technology Shared Services Group collaborates with other executives to align technological capabilities with the bank's broader strategic objectives. Through the modernization of core banking systems, the executive drives operational efficiency and innovation. Ultimately, Alabastro enables the bank to deliver reliable, high-performance digital services across the entire Philippine market.

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