R/GA Executive and Leadership Team

Laurie Kustes, the Chief Executive Officer at R/GA, directs the overarching strategic vision and global operations of the agency. By aligning creative output with complex commerce and consulting requirements, the Chief Executive Officer ensures the firm maintains a competitive edge in the digital advertising landscape. Laurie Kustes manages high-level relationships with major international clients, fostering long-term partnerships that drive revenue growth. The Chief Executive Officer oversees the integration of diverse service lines, ensuring consistent quality across all global markets. Through rigorous assessment of market trends, the Chief Executive Officer identifies emerging opportunities for expansion and service diversification. This leadership role demands constant collaboration with the board and senior management to refine the agency's value proposition. By prioritizing innovation and operational efficiency, the Chief Executive Officer secures the firm's position as a premier partner for brands navigating the complexities of the modern digital economy.

Urvashi Shivdasani, the Global Chief Financial Officer at R/GA, manages the financial health and fiscal strategy of the entire organization. Overseeing global budgeting, financial reporting, and capital allocation, the Global Chief Financial Officer ensures the agency maintains the resources necessary for sustained growth and innovation. Urvashi Shivdasani directs the financial planning processes that support the firm's diverse service offerings in communications and commerce. The Global Chief Financial Officer collaborates with regional leaders to optimize profitability across international markets, ensuring fiscal discipline while enabling strategic investments. By analyzing market data and economic indicators, the Global Chief Financial Officer provides the insights required for informed decision-making at the executive level. This role involves maintaining robust internal controls and compliance standards to protect the firm's assets. Through precise financial management, the Global Chief Financial Officer secures the stability required to pursue long-term business objectives and market expansion.

April Quinn, the President, Americas at R/GA, directs the agency's business operations and client service delivery across the North and South American markets. By overseeing the execution of communications and consulting strategies, the President, Americas ensures that the firm meets the complex needs of its diverse client base. April Quinn manages regional growth initiatives, focusing on expanding market share and deepening relationships with key accounts. The President, Americas coordinates with cross-functional teams to deliver integrated solutions that drive brand value and commerce. This role involves setting regional performance targets and ensuring that all departments operate in alignment with the agency's global standards. By fostering a collaborative environment, the President, Americas supports the development of high-impact campaigns and digital products. Through strategic leadership of the Americas division, the President, Americas secures the agency's reputation as a premier partner for brands seeking digital transformation and creative excellence.

Nick Coronges, the Executive Vice President & Chief Technology Officer at R/GA, architects the technical infrastructure and digital capabilities that power the agency's service offerings. Overseeing the development of proprietary platforms and emerging technology integrations, the Executive Vice President & Chief Technology Officer ensures that all client solutions leverage cutting-edge tools for maximum impact. Nick Coronges drives the adoption of advanced engineering practices across the organization, facilitating seamless collaboration between creative and technical teams. The Executive Vice President & Chief Technology Officer manages the firm's global technology roadmap, focusing on scalable cloud solutions and data-driven marketing architectures. By aligning technical investments with business objectives, the Executive Vice President & Chief Technology Officer supports the delivery of high-performance digital products. This role involves constant evaluation of the technological landscape to maintain the agency's status as a leader in digital innovation and complex systems integration.

Genevieve George, the Vice President, Chief of Staff at R/GA, optimizes internal workflows and coordinates cross-functional initiatives to ensure organizational alignment. By managing the executive office's daily operations, the Vice President, Chief of Staff facilitates efficient communication between leadership tiers and department heads. Genevieve George executes strategic projects that streamline business processes, directly impacting the agency's ability to deliver complex consulting solutions. The Vice President, Chief of Staff monitors key performance indicators to track progress against corporate goals, providing actionable insights to the senior leadership team. This role involves balancing competing priorities to maintain focus on the firm's core mission of digital excellence. By fostering a culture of accountability and transparency, the Vice President, Chief of Staff supports the agency's growth objectives. Through meticulous planning and resource allocation, the Vice President, Chief of Staff ensures that all internal functions remain synchronized with the broader strategic vision.

Guill Rodas, the Chief Technology Officer (APAC) at R/GA, leads the technical strategy and digital implementation for the agency's operations across the Asia-Pacific region. By tailoring technological solutions to the unique demands of regional markets, the Chief Technology Officer (APAC) ensures that local clients receive world-class digital products and services. Guill Rodas oversees the regional engineering teams, fostering a culture of technical excellence and rapid prototyping. The Chief Technology Officer (APAC) integrates global standards with local market nuances, driving the adoption of innovative platforms that enhance brand engagement. This role involves close collaboration with regional leadership to align technical capabilities with business growth targets. By identifying and implementing emerging technologies, the Chief Technology Officer (APAC) strengthens the agency's competitive position in the fast-evolving APAC digital landscape. Through strategic oversight of regional infrastructure, the Chief Technology Officer (APAC) ensures consistent delivery of high-quality digital solutions.