RCI Affliates Executive and Leadership Team

August, 2026

Leadership Overview

RCI Affliates has 5 executives leading key functions including strategy, financial oversight, regional operations, and corporate leadership.

Focused on expanding global travel access, RCI Affliates delivers premium timeshare exchange services while maintaining a commitment to member-only discounts and resort experiences across international markets.

Leadership Roles at RCI Affliates

  • President & Chief Executive Officer - David Reddick
  • President & Chief Executive Officer - Raju Shahani
  • Chief Financial Officer - Deena Patriarca
  • President - Harjap Singh
  • Presidente Y Director General De Latinoamérica - Ricardo Corry
  • David Reddick - President & Chief Executive Officer

    David Reddick, the President & Chief Executive Officer at RCI Affliates, directs the overarching strategic vision for the timeshare exchange platform. Reddick manages the integration of resort inventory and member travel benefits to ensure consistent value delivery. By overseeing the primary hospitality partnerships, the President & Chief Executive Officer maintains the competitive positioning of the brand within the global travel sector. This leadership role involves constant evaluation of market trends to optimize the exchange network. David Reddick drives the expansion of member-only access to hotels, cruises, and car rentals, ensuring that the business model remains robust. Through rigorous analysis of operational performance, the President & Chief Executive Officer secures long-term growth for the organization. Reddick prioritizes the enhancement of the digital user experience to facilitate seamless vacation planning for millions of members worldwide, ultimately strengthening the market presence of the company.

    Raju Shahani - President & Chief Executive Officer

    Raju Shahani, the President & Chief Executive Officer at RCI Affliates, architects the internal operational frameworks that support the timeshare exchange ecosystem. Shahani focuses on the technological infrastructure required to manage complex points and weeks inventory systems. By overseeing the development of proprietary booking platforms, the President & Chief Executive Officer ensures that member access to resorts remains efficient and reliable. This leadership role involves coordinating with the Board to align technical capabilities with corporate growth objectives. Raju Shahani drives the implementation of data-driven strategies to improve member retention and satisfaction across the hospitality portfolio. Through the optimization of internal processes, the President & Chief Executive Officer mitigates operational risks and enhances service delivery. Shahani maintains a sharp focus on scaling the platform to accommodate increasing demand for diverse travel options, ensuring that the company remains a leader in the vacation exchange industry.

    Deena Patriarca - Chief Financial Officer

    Deena Patriarca, the Chief Financial Officer at RCI Affliates, manages the fiscal health and capital allocation strategies for the organization. Patriarca oversees the financial reporting, budgeting, and investment planning necessary to sustain the timeshare exchange business model. By directing the financial planning and analysis teams, the Chief Financial Officer ensures that resources support the expansion of travel benefits and resort partnerships. This leadership role involves monitoring revenue streams from member subscriptions and exchange fees to maintain profitability. Deena Patriarca drives the development of financial controls that protect the assets of the company while facilitating growth in new markets. Through the rigorous assessment of economic conditions, the Chief Financial Officer provides the strategic guidance required for long-term stability. Patriarca maintains transparency with stakeholders, ensuring that the financial trajectory of the company aligns with the mission of providing high-value travel experiences to members.

    Harjap Singh - President

    Harjap Singh, the President at RCI Affliates, oversees the execution of corporate initiatives and the management of key business units. Singh directs the cross-functional teams responsible for maintaining the quality and variety of the timeshare exchange inventory. By coordinating with other C-suite leaders, the President ensures that the strategic goals of the company translate into actionable operational plans. This leadership role involves driving the development of new member benefits and enhancing the existing portfolio of resorts and travel services. Harjap Singh drives the optimization of service delivery to ensure that members receive consistent value across all platforms. Through the oversight of daily operations, the President maintains the high standards of the brand in the competitive hospitality industry. Singh focuses on fostering a culture of innovation and efficiency, ensuring that the company continues to provide exceptional travel experiences while achieving sustainable growth in the global marketplace.

    Ricardo Corry - Presidente Y Director General De Latinoamérica

    Ricardo Corry, the Presidente Y Director General De Latinoamérica at RCI Affliates, directs all business operations and strategic initiatives across the Latin American region. Corry oversees the growth of resort partnerships and member acquisition efforts within this critical market. By managing local teams, the Presidente Y Director General De Latinoamérica ensures that the exchange services meet the specific needs of regional travelers. This leadership role involves navigating complex hospitality landscapes to secure exclusive discounts and travel access for members. Ricardo Corry drives the expansion of the brand presence by fostering relationships with developers and resort operators throughout the region. Through the implementation of localized marketing and service strategies, the Presidente Y Director General De Latinoamérica enhances the overall value proposition for the company. Corry maintains a focus on operational excellence, ensuring that the regional business unit contributes significantly to the global success of the organization.

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    Frequently Asked Questions Regarding RCI Affliates Top Executives and Leadership Team

    Who leads RCI Affliates?
    RCI Affliates is led by David Reddick (President & Chief Executive Officer), along with executives such as Raju Shahani (President & Chief Executive Officer) and Deena Patriarca (Chief Financial Officer).
    Who is part of RCI Affliates’s executive team?
    The executive team of RCI Affliates includes leaders such as David Reddick (President & Chief Executive Officer), Raju Shahani (President & Chief Executive Officer), Deena Patriarca (Chief Financial Officer) and other senior executives.
    How many executives does RCI Affliates have?
    RCI Affliates has 5 executives leading key business areas.
    What roles are included in RCI Affliates’s leadership team?
    The leadership team of RCI Affliates includes roles such as President & Chief Executive Officer, President & Chief Executive Officer, Chief Financial Officer, President, Presidente Y Director General De Latinoamérica.