Purpose Financial Executive and Leadership Team

Jessica Rustin, the Chief Executive Officer at Purpose Financial, directs the overarching strategic vision for the organization. Rustin architects high-level partnerships that amplify the social enterprise mission across North American markets. By aligning internal resources with external sustainability goals, the Chief Executive Officer ensures consistent progress toward measurable social impact. This leadership role involves constant collaboration with the Board to refine long-term objectives and secure necessary funding for expansion. Jessica Rustin maintains a focus on organizational health, driving efficiency across all departments to maximize the reach of charitable initiatives. Through rigorous oversight of corporate governance, the Chief Executive Officer guarantees that every project adheres to the core values of the company. Ultimately, Rustin secures the future of the enterprise by balancing fiscal responsibility with the pursuit of meaningful, positive change in the communities served by the organization.

Victor Montagne, the Chief Executive Officer, POS Solutions Driving Innovation In Payment Technology at Purpose Financial, leads the development of advanced financial tools designed for social good. Montagne engineers secure payment architectures that facilitate seamless transactions for non-profit partners. By focusing on the intersection of fintech and social impact, the Chief Executive Officer, POS Solutions Driving Innovation In Payment Technology optimizes digital donation platforms to increase donor engagement. This role requires constant interaction with technical teams to integrate sustainable practices into the payment lifecycle. Victor Montagne drives the adoption of new technologies across global markets, ensuring that the infrastructure remains scalable and secure. Through the implementation of robust security protocols, the Chief Executive Officer, POS Solutions Driving Innovation In Payment Technology protects sensitive data while advancing the mission of the company. Montagne consistently delivers innovative solutions that modernize the way social enterprises manage financial resources.

Paul Cho, the Chief Operating Officer at Purpose Financial, directs the daily business activities and internal processes that sustain the organization. Cho architects streamlined workflows to improve the delivery of social impact initiatives across diverse geographic regions. By managing cross-functional teams, the Chief Operating Officer ensures that resources reach the intended communities with maximum efficiency. This leadership role involves constant coordination with department heads to align operational output with the broader mission of the company. Paul Cho drives the implementation of performance metrics that track the success of various sustainability projects. Through the rigorous management of supply chains and logistics, the Chief Operating Officer maintains high standards of operational excellence. Cho consistently evaluates internal procedures to identify bottlenecks and implement improvements. Ultimately, the Chief Operating Officer secures the operational stability required for the organization to scale its influence and achieve long-term growth.

Rona Drummer, the President at Purpose Financial, oversees the execution of the corporate mission and the management of high-level stakeholder relationships. Drummer architects engagement strategies that connect the company with global partners and donors. By leading the executive team, the President ensures that all departments remain focused on the core objectives of the social enterprise. This leadership role involves representing the company at major industry forums to advocate for sustainable practices. Rona Drummer drives the expansion of the brand into new markets, increasing the visibility and impact of the organization. Through the cultivation of strong relationships with external boards and community leaders, the President secures the support necessary for long-term success. Drummer consistently evaluates the performance of the organization against its social impact goals. Ultimately, the President provides the leadership required to maintain the momentum of the company and ensure the fulfillment of its mission.

Jim McQueen, the Chief Technology Officer at Purpose Financial, manages the entire digital ecosystem supporting the social enterprise mission. McQueen architects scalable cloud infrastructure that powers all internal and external platforms. By overseeing the development of proprietary software, the Chief Technology Officer ensures that data-driven insights inform every strategic decision. This leadership role involves coordinating with engineering teams to maintain high uptime and security standards across all regional operations. Jim McQueen drives the integration of emerging technologies to improve the efficiency of charitable programs. Through the continuous monitoring of system performance, the Chief Technology Officer identifies opportunities for technical optimization and cost reduction. McQueen maintains a focus on innovation, ensuring that the technological foundation of the company remains agile enough to adapt to changing market demands. Ultimately, the Chief Technology Officer provides the digital tools necessary for the organization to achieve its ambitious sustainability goals.

Denae Roth, the Chief Legal Officer at Purpose Financial, manages all regulatory compliance and legal frameworks governing the social enterprise. Roth architects comprehensive risk management strategies that protect the organization during international expansion. By overseeing contract negotiations and intellectual property protection, the Chief Legal Officer ensures that all initiatives remain within the bounds of global law. This leadership role involves advising the executive team on the legal implications of new social impact programs. Denae Roth drives the development of internal policies that promote ethical conduct and transparency across the entire company. Through the proactive monitoring of legislative changes, the Chief Legal Officer mitigates potential liabilities and safeguards the reputation of the organization. Roth maintains a focus on compliance, ensuring that every partnership aligns with the legal requirements of the industry. Ultimately, the Chief Legal Officer provides the necessary legal foundation for the company to operate securely and effectively.